- Benchmark ASINB0DQ1LW3VY
- MarketplaceUS
- Category ID165796011
- Analyzed Products
- Keywordbaby food storage container set, baby food storage containers, baby food freezer tray, baby meal prep containers
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，属于明显成熟且偏价格战的赛道；新品牌几乎没有真实成功路径。 新品整体盈利率只有20%，新品牌新品盈利率是0%，而老品牌新品里也只是少数能赚钱，说明利润主要被成熟品牌拿走了，不是一个适合普通新商家切入的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合进入，结论很明确：价格战已经打出来了，且新品牌成功率太低。 用户预算500000 CNY看似足够覆盖单个ASIN的前期铺货、物流和投放，但这个品类里真正能跑出来的新品太少，低毛利和亏损产品占了主导，继续进场风险很高。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?60.00%New listing success rate (old brands):33.33%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Potential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 可重复使用的小号硅胶冰格/分装模具：通常更便宜，适合一次做少量泥糊、汤汁或高汤，直接挤出取用，省去单独小罐收纳。
- 一次性婴儿辅食冷冻杯/小纸杯：成本低、购买方便，适合短期试用或临时分装，不需要清洗，降低使用门槛。
- 普通带盖迷你酱料杯/调味盒：在超市和电商更容易买到，尺寸接近辅食分装需求，价格往往低于专用婴儿辅食盒。
- 家用食品级硅胶蛋糕杯/玛芬杯：用途更广，既能冷冻辅食也能做烘焙分装，兼具通用性和较低替代成本。
- 小号密封冷冻保鲜袋/立式夹链袋：单价最低、占空间小，适合把辅食压平冷冻；虽然不是硬质容器，但在预算敏感场景下替代性强。
- 二手/闲置的玻璃或塑料小食品盒：如果家里已有类似容器，可直接复用，几乎零新增成本，适合不想专门购买辅食收纳套装的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论很明确：老品牌能赚钱，但新品牌几乎全军覆没，属于高投入、低容错的价格竞争市场。 现有数据里，老品牌新上架成功率只有33.33%，而新品牌新上架盈利率是0%，新品牌新上架失败率100%；再看新品利润区间，市场利润率下限虽能到16.7%，但新品牌端没有跑通案例，说明利润主要被老品牌和强品牌拿走了。
Most investment in new productsNew products with Highest revenueLeast investment in new productsITITT
Recent Monthly Revenue (USD):$6,186.00(300pcs/month)B0GS97V5KZ (4.5/5 (16 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsMoonkie
Recent Monthly Revenue (USD):$21,000.00(800pcs/month)B0C7G7X551 (4.8/5 (323 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$8,058.00(300pcs/month)B0F663GMSK (4.8/5 (10 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$2,436.00(100pcs/month)B0D9XYYSFY (4.7/5 (118 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsDehov
Recent Monthly Revenue (USD):-(-)B0H3KWY188Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 深海蓝单色，和常见浅色/彩色款差异大
- |
- 10格冷冻托盘形态，和独立小罐最不同
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- 硬盖可堆叠，主打批量备餐和冰箱收纳
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- 适合一次分装辅食的高频家长
B0C8BSFMZJ (4.7/5 (7943 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 12件套含2种容量，规格组合最丰富
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- 配收纳托盘，整体结构更完整
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- 薄荷绿透明盖，视觉柔和且辨识度高
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- 适合分规格冷冻、取用和整理
B0DQ1LW3VY (4.8/5 (8368 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：已经进入低利润、强品牌挤压的状态，新品牌几乎没有干净的机会。 当前可见的新产品里，盈利款只有1个、亏损款有4个，且新产品盈利率只有20%，新品牌新发产品盈利率为0%；更关键的是，亏损新产品全部来自新入场或近期开新动作的品牌，说明不是“不会做”，而是市场本身已经把新玩家压到很难活。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0C7G7X551Moonkie2023-07-08Yes$26.25800pcs$21000.023.77%$4991.7B0F663GMSKMoonkie2025-06-22Yes$26.86300pcs$8058.023.69%$1908.95
B0DYV247BTMimorou2025-02-28Yes$23.54300pcs$7062.020.34%$1436.42
B079K734JHOXO Tot2018-03-01Yes$21.99300pcs$6597.019.84%$1308.85B0DQ1LW3VYOXO Tot2024-12-10Yes$24.9300pcs$7470.016.67%$1245.25
B0C8BRSNLSWeeSprout2023-06-16Yes$14.98500pcs$7490.014.03%$1050.85
B0C4M5VSSLWeeSprout2018-02-06Yes$18.6300pcs$5580.014.12%$787.9
B0FZDXFVLCWeeSprout2025-11-05Yes$18.59300pcs$5577.013.83%$771.3
B0793C1ZYNWeeSprout2018-01-17Yes$18.04300pcs$5412.013.12%$710.06B0D9XYYSFYMoonkie2024-07-23Yes$24.36100pcs$2436.021.97%$535.19
B0D9XZRGL6Moonkie2024-07-23Yes$20.9100pcs$2090.023.86%$498.68
B0CQ64QKSQmushie2023-12-13Yes$19.99100pcs$1999.023.2%$463.77
B0CR6TZB7Qmushie2023-12-13Yes$19.99100pcs$1999.021.85%$436.79
B0CQ69VBLYmushie2023-12-13Yes$19.58100pcs$1958.019.39%$379.66
B01LZI32UVWeeSprout2016-09-18Yes$14.98100pcs$1498.014.26%$213.62
B0B9RX6SQHhaakaa2022-08-16Yes$17.9950pcs$899.520.53%$184.67
B0979RVDMDWeeSprout2021-10-14Yes$14.98100pcs$1498.012.25%$183.51
B01LZ6CLZ0WeeSprout2015-09-21Yes$14.98100pcs$1498.011.39%$170.63
B015NH38GCWeeSprout2015-09-21Yes$14.98100pcs$1498.010.52%$157.59B0C8BSFMZJWeeSprout2023-06-16Yes$14.9850pcs$749.014.81%$110.93Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FZDXFVLCWeeSprout2025-11-05Yes$18.59300pcs$5577.013.83%$771.3#New Product Success Rates
Listing结论很明确：这个市场不适合进入，属于高竞争、明显偏成熟的市场，新品牌几乎没有真实胜率。 核心原因不是“有没有需求”，而是利润空间已经被大品牌和旧品牌吃掉了；你现在进去，基本是在用更高预算去换更差的结果。
从数据看，市场整体盈利率只有30%，新品盈利率只有20%，而新品牌推出的新产品盈利率直接是0%，也就是新品牌没有一个真正跑通的新品案例。相反，盈利新品几乎都来自老品牌：WeeSprout 的 B0FZDXFVLC、OXO Tot 的 B0DQ1LW3VY、Moonkie 的 B0C7G7X551 / B0F663GMSK / B0D9XYYSFY / B0D9XZRGL6 都是盈利样本，其中 OXO Tot 的 B0DQ1LW3VY 月销约300件、月收入约7470美元，Moonkie 的 B0C7G7X551 月收入约210000美元，都是典型的大品牌/老品牌靠品牌力和旧款迭代拿结果。新品牌这边，ITITT 的 B0GS97V5KZ 以约20.62美元售价卖到300件/月，利润率仍是-14.28%；Dehov 的 B0H3KWY188 甚至没有跑出有效销量。新品牌只有两家上榜且全部失败，这不是正常新手市场，而是新品进入后很容易被价格和投放成本压死的市场。
更关键的是，老品牌里也有明显的亏损款：haakaa 的 B0FW4LFRZS、Mimorou 的 B0GTP7WYLP 都是新上架却不赚钱，说明这个赛道已经不是“做出来就能卖”，而是必须靠品牌力、成熟链接、功能微创新和更重的预算才能活。你现在的预算是50万人民币，表面看够做一个单品，但这类市场里，成功样本本身往往依赖旧品牌沉淀、已有评价和持续投放，不是单靠首批备货就能复制；而且数据里已经出现了明显的低价竞争和不盈利新品，属于价格战风险区。短结论：不要进。 如果一定要做，也只适合老品牌级别的资源和打法，小商家不应当进入；当前没有可证明的真实小品牌成功路径。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
WeeSproutNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
MimorouhaakaaITITTDehov#Success Rate by Entry Time
Listing结论很明确：这个市场不适合进入。 近两年的新品牌进入几乎全军覆没，最近新入场的2个新品牌 ITITT、Dehov 对应的新品全部不盈利；同时市场里新品整体盈利率只有20%，而新上架产品的利润率区间只有0.96%~19.92%，说明已经进入明显的低利润、强竞争状态。
证据也很直接：市场没有出现可复制的“小品牌成功样本”，反而是老品牌在收割。 2025年到2026年的新产品释放很少，且2026年出现的3个新品牌/新上市样本里，ITITT、Dehov、Mimorou都落入不盈利或“其他”状态；相反，WeeSprout、Moonkie、OXO Tot、mushie 这些老品牌持续做出盈利产品。真正能参考的成功款是 WeeSprout 的 B0FZDXFVLC：售价18.59美元，月销300，月营收5577美元，利润率13.8%，早期投入2788.5美元，且是基于旧链接做的新上架，不是新品牌白手起家。用户预算50万人民币虽然足够做单个ASIN启动，但这不代表能打穿这个市场，因为成功更依赖品牌势能、旧链接基础和持续投放，而不是普通小预算。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 1 2026 1 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 1 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 1 0 0 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesWeeSproutB0793C1ZYN (4.7/5 (6989 Reviews))WeeSprout Baby Food Containers - Small 4 oz Containers With Lids, Leakproof & Airtight, Freezer Safe, Dishwasher Safe, Thick Food Grade Plastic, Set of 12 Baby Food Storage Containers + Color Options
This listing is deemed profitablePrice (USD)$18.04Released TypeOld Release (2018-01-17)Brand is an old entry in this marketSize and Weight24.7 x 15.7 x 8.2 cm, 431.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
彩色拼接盖设计，多个明亮盖色提升辨识度, 4盎司小圆杯+可堆叠收纳的经典通用结构，偏成熟公模款Key Buying Motive
12只装、4盎司、易旋盖、防漏密封、可冷冻且可洗碗机清洗，适合批量分装辅食Target Customers
适合需要提前批量制作并冷冻储存自制婴儿辅食的父母，尤其重视省时、可堆叠和不易渗漏的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$5,412.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight8.38% / 13.12%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-5.94% / -1.20%Peak / Non PeakSales & BSR Performance
Moonkie Silicone Baby Food Containers | 4 oz Baby Food Storage Jars with Airtight Lids | Reusable Baby Food Jars, Freezer,Microwave and Dishwasher Safe, Perfect for Infant & Toddler
This listing is deemed profitablePrice (USD)$26.25Released TypeOld Release (2023-07-08)Brand is an old entry in this marketSize and Weight26.0 x 16.0 x 7.0 cm, 630.00gProfitable Factors
Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
多配色组合，外观更偏审美型，适合挑选风格化餐具的家长, 4oz圆柱罐型硅胶容器，带刻度与标签位，整体更像可重复使用的“便携小罐”而非普通塑料盒Key Buying Motive
硅胶材质+双层密封盖+蒸汽阀，兼顾冷冻、微波加热和洗碗机清洗Target Customers
偏好无塑料、可长期复用、且需要分装婴幼儿辅食和外出加餐的家长Early Investment
Investment
Monthly Revenue (Recent) (USD)$21,000.00800 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight20.68% / 23.77%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight8.98% / 12.07%Peak / Non PeakSales & BSR Performance
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