
这个市场不值得进入,已经是低利润、强同质化、明显价格战的高风险市场。 用户预算50万CNY虽然足够覆盖单个ASIN前期启动,但并不能改变市场本身的竞争结构;对大品牌和小商家都不是好机会。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论很明确:这个市场不值得进入,用户预算 50万 CNY 也足够做单个ASIN启动,但不够改变这个市场的低利润和高竞争本质。 现有数据更像是价格战市场:市场整体盈利产品比例只有 20.35%,新品盈利比例只有 18.18%,而且新品牌新品盈利率为 0%,说明新进入者几乎没有稳定成功样本。
Alternative solutions may pose a risk to your investment in certain markets.
结论很明确:这个市场不值得进入。 眼下是典型的高竞争、低利润、强品牌挤压的局面;新品牌几乎没有稳定成功样本,连老品牌的新款也只有少数还能赚钱,整体更像价格战而不是机会场。
这个市场不值得进入,结论很明确:它已经处在低利润、强同质化的价格战区,新品牌胜率低,不适合大品牌或小生意现在切入。 新品里只有 18.18% 能做到有销量且有利润,而且当前新上市产品的利润率区间只到 13.34%,没有任何新产品突破 15% 这个“更像样”的门槛,说明新进入者大多只是勉强活着,不是健康赚钱。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FJS7782G | TOCOL | 2025-08-24 | Yes | $10.06 | 6000pcs | $60360.0 | 21.42% | $12929.12 | |
![]() | B0DCK6G3BJ | PEHAEL | 2024-08-08 | Yes | $9.01 | 6000pcs | $54060.0 | 15.63% | $8449.58 |
![]() | B0FH55MPS5 | PEHAEL | 2025-07-09 | Yes | $9.17 | 5500pcs | $50435.0 | 16.56% | $8352.04 |
![]() | B0DCK3Q1XT | PEHAEL | 2024-08-08 | Yes | $9.1 | 5500pcs | $50050.0 | 16.01% | $8013.01 |
![]() | B0D9LL5RFC | Ailun | 2024-07-17 | Yes | $7.97 | 9000pcs | $71730.0 | 10.94% | $7847.27 |
![]() | B0FH53DXLD | PEHAEL | 2025-07-09 | Yes | $9.13 | 5500pcs | $50215.0 | 14.63% | $7346.46 |
![]() | B0D9LLQ5VH | Ailun | 2024-07-17 | Yes | $7.98 | 8000pcs | $63840.0 | 11.32% | $7226.69 |
![]() | B0FFSPKB3Y | Ailun | 2025-06-27 | Yes | $7.97 | 8000pcs | $63760.0 | 11.28% | $7192.13 |
![]() | B0DCK3CBMH | PEHAEL | 2024-08-08 | Yes | $8.22 | 6000pcs | $49320.0 | 12.15% | $5992.38 |
![]() | B0DCK87NQV | PEHAEL | 2024-08-08 | Yes | $8.4 | 5500pcs | $46200.0 | 12.61% | $5825.82 |
![]() | B0FDQJTVRB | Ailun | 2025-06-19 | Yes | $7.79 | 3250pcs | $25317.5 | 10.02% | $2536.82 |
![]() | B0DW45NGRK | TOCOL | 2025-02-06 | Yes | $10.26 | 1000pcs | $10260.0 | 20.67% | $2120.75 |
![]() | B0DK4SLBJN | TOCOL | 2024-10-16 | Yes | $10.1 | 1000pcs | $10100.0 | 20.14% | $2034.14 |
![]() | B0F658XV3P | TOCOL | 2025-04-24 | Yes | $10.19 | 500pcs | $5095.0 | 20.5% | $1044.48 |
![]() | B07C789Y1V | PEHAEL | 2018-06-06 | Yes | $8.7 | 500pcs | $4350.0 | 15.27% | $664.25 |
![]() | B08MQ2BHMR | Samcorn | 2020-11-04 | Yes | $8.91 | 500pcs | $4455.0 | 14.03% | $625.04 |
![]() | B09PB9PZ7L | LYWHL | 2021-12-28 | Yes | $9.98 | 300pcs | $2994.0 | 18.51% | $554.19 |
![]() | B08S3YNBTC | LYWHL | 2021-01-05 | Yes | $9.99 | 300pcs | $2997.0 | 18.42% | $552.05 |
![]() | B0G1B64NVL | LYWHL | 2025-11-07 | Yes | $9.99 | 300pcs | $2997.0 | 18.42% | $552.05 |
B081CX56HF | LYWHL | 2019-11-11 | Yes | $9.99 | 300pcs | $2997.0 | 17.59% | $527.18 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FJS7782G | TOCOL | 2025-08-24 | Yes | $10.06 | 6000pcs | $60360.0 | 21.42% | $12929.12 | |
![]() | B0G1B64NVL | LYWHL | 2025-11-07 | Yes | $9.99 | 300pcs | $2997.0 | 18.42% | $552.05 |
这不是一个适合进入的市场。 现有数据已经显示明显的价格战和高风险:新产品盈利率只有18.18%,而新品牌推出的新产品里,盈利率是0%,失败率是100%;新品利润分布里,80%落在非盈利区,说明不是靠“做得更好”就能赢,而是先被价格和流量压到很薄。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,属于明显的拥挤竞争区,不管大品牌还是小商家都不是好时机。 近期开品并没有形成健康增长,反而是新品牌成功率很低、利润结构偏薄,市场已经被老品牌和少数强势产品压住了。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 1 | 1 | 1 | 0 | 0 | 3 |
| 2026 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 4 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 1 | 0 | 1 | 0 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/11 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |