Amazon Grocery, Omega-3 Trail Mix, 42 Oz (Previously Happy Belly, Packaging May Vary)
Grocery & Gourmet Food - 产品分析报告
  • Benchmark ASIN
    B0FS8476LL
  • Marketplace
    US
  • Category ID
    16310101
  • Analyzed Products
  • Keyword
    trail mix, omega 3 trail mix
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-27
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
10
New Brand (4)
Old Brand (6)
Success rate (all brands)
10.00%
New Brand (25.00%)
Old Brand (0.00%)
Most products net profit margin range
-36.10% - 5.70%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的价格战市场,而且对小品牌尤其不友好。现有数据里,新品牌只有4个,但新上架产品盈利率只有10%,新品牌新产品盈利率也只有25%,真正能赚钱的新品几乎只剩 Wellsley Farms 这一类强势玩家;最近一批新产品里,亏损与不赚钱的占比高达90%,说明不是“选得准就行”,而是大多数新货一进来就被低利润和竞争压住了。

证据很直接:新发布产品的利润区间整体是 -36.10% 到 5.70%,说明大多数产品都落在低毛利甚至亏损区间;按时间看,2026 年新上产品里,Snak Club 连续多款新品都不赚钱,Amazon Grocery 和 Generic 也都失败,只有 Wellsley Farms 的单品能跑出 10.44% 的正利润,但它的月销量只有 50,月收入约 115,700 CNY,不是一个能让普通小品牌照抄的稳定样本。品牌侧也很清楚:Snak Club 这类老品牌虽然有 13 个产品、累计月收入约 1,248,610 CNY,但新产品几乎全败,说明市场不是没需求,而是强者挤压下的低利润内卷;Generic 新品牌则直接是 0 盈利、0 收入。所谓可复制的小品牌成功案例几乎没有,B0GFSRGCYD、B0FS8476LL 这类新入场产品要么利润不到 10%,要么直接亏损,连“健康入场”的门槛都没过。

Recommended Products Features Direction
B0GGJQWF37
Why do customers choose it?
  • 紫色包装在坚果/果干混合零食中较醒目,强化“omega-3/健康”联想
  • 40盎司大包装可密封袋,偏家庭囤货型而非单次小包装
  • 以Omega-3 ALA为核心卖点,强调心脏健康与日常营养补充;配方包含蔓越莓、核桃、杏仁、南瓜籽和山核桃,功能诉求比普通trail mix更明确
  • 关注心脏健康、Omega-3摄入和更偏“健康型零食”的家庭/成人消费者
  • Sales
    Avg. price: $23.14|Latest price: $18.99|Approx. recent monthly revenue: $1,157.00 (50 pcs)|Net profit margin: 10.44%
    B0FW7MXVJD
    Why do customers choose it?
  • 29.5盎司大罐装、可重复密封,适合家庭分装和长时间保鲜
  • 偏好咸辣口味、用于观影/聚会/游戏日的零食人群
  • Sales
    Avg. price: $11.98|Latest price: $11.99|Approx. recent monthly revenue: $23,960.00 (2000 pcs)|Net profit margin: -16.14%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    4 new brands11 old brands
    4 brands have new listings2 brands have new listings
    4 new listings6 new listings
    1 succeeded
    0 succeeded
    3 failed
    6 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很直接:这个市场不值得进入。 以你现在50万人民币预算,连最小的可复制盈利样本都只能勉强碰到门槛,但市场本身已经是低利润、强竞争、且明显向亏损端倾斜的状态,入场后大概率先被价格战和流量成本拖住。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      60.00%
      New listing success rate (old brands):
      0.00%
      New listing success rate (new brands):
      25.00%
      Which new brands have these successful new listings?
      Alternatives
      1. 单独坚果/坚果混合包(如核桃、杏仁、南瓜籽小包装)——通常比带果干的Omega-3 trail mix更便宜,更容易在超市、仓储店或电商买到,也更接近“补充健康脂肪/蛋白”的核心需求。
      2. 纯核桃仁或核桃碎——如果用户主要是冲着Omega-3 ALA来的,核桃是最直接、最容易替代的低门槛选择,省去混合配料中的溢价。
      3. 坚果+普通葡萄干/蔓越莓分开买——比预混trail mix更灵活,用户可按口味自己搭配,往往总价更低,也更容易按份量控制。
      4. 超市自有品牌的果仁混合装——如Costco、Walmart、Target等自有品牌的nut mix,通常价格更低、渠道更广,适合想保留“即食混合零食”属性但降低预算的用户。
      5. 燕麦能量包/即食坚果燕麦杯——如果用户购买trail mix是为了随手加餐,这类产品通常更便宜、口味更大众,且不需要自己称量分装。
      6. 花生或花生混合零食包——虽然Omega-3属性弱于核桃,但作为更便宜、更容易买到的办公室/出行零食替代,能覆盖大部分“解馋+饱腹”场景。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不值得进入,结论很明确:已经进入价格战区,而且新品牌成功率太低。 目前样本里可识别的盈利产品只有4.76%,新上架产品盈利率只有10.00%;更关键的是,最近一波新产品里 9 个失败、只有 1 个成功,市场明显在向低利润、强竞争方向走。

      Amazon Grocery
      New products with Highest revenue
      Amazon Grocery, Omega-3 Trail Mix, 42 Oz (Previously Happy Belly, Packaging May Vary)
      Recent Monthly Revenue (USD):$7,945.00(500pcs/month)
      B0FS8476LL (4.3/5 (18 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      Snak Club
      Old brand with the most profitable new products
      Snak Club Trail Mix 24oz
      Recent Monthly Revenue (USD):-(-)
      B0GPR9VWM2Brand is an old entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Trail Mix-12Pack-Parent
      Recent Monthly Revenue (USD):-(-)
      B0GQHY2L7XBrand is an old entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Snak Club 6.75oz 6 Pack
      Recent Monthly Revenue (USD):-(-)
      B0GQ62Z665Brand is an old entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      Wellsley Farms
      Most investment in new productsLeast investment in new products
      Wellsley Farms Omega 3 Deluxe Mix -Cranberries, Walnuts, Almonds, Pumpkin Seeds, Pecans. Healthy Heart Trail Mix, Power Up, Gluten Free, Cholesterol Free, Sodium Free, No Artificial Ingredients - 40 Oz Resealable Pouch. (2.5 LBS)
      Recent Monthly Revenue (USD):$1,157.00(50pcs/month)
      B0GGJQWF37 (4.9/5 (14 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Generic
      Least profitable new products
      Omega 3 Gluten Free Trail Mix, Cranberries, Raisins, Almond Nuts, Walnuts & Pumpkin Seeds, Heart-Healthy Snack Blend, Nutrient-Rich, Clean Snacking Treat 14oz Total (2x7oz Bags)
      Recent Monthly Revenue (USD):-(-)
      B0GFSRGCYD (5/5 (2 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Wellsley Farms Omega 3 Deluxe Mix -Cranberries, Walnuts, Almonds, Pumpkin Seeds, Pecans. Healthy Heart Trail Mix, Power Up, Gluten Free, Cholesterol Free, Sodium Free, No Artificial Ingredients - 40 Oz Resealable Pouch. (2.5 LBS)
      Differentiation:
      1. 紫色包装很醒目,货架上容易被点击
      2. 健康功能更明确,主打Omega-3和心脏健康
      3. 大袋可密封,更像家庭囤货型零食
      4. 坚果+果干组合,适合注重营养的成人用户
      B0GGJQWF37 (4.9/5 (14 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Fisher Snack Spicy Cajun Trail Mix, 29.5 oz, Pack of 1
      Differentiation:
      1. 罐装外观与前者袋装明显不同,形态差异大
      2. 主打咸辣卡津口味,和甜味混合坚果区分明显
      3. 透明大罐更突出内容物,容易吸引点击
      4. 适合观影、聚会、游戏日等重口味零食场景
      B0FW7MXVJD (4.2/5 (367 Reviews))Brand is an old entry in this market
      New Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      结论很明确:这个市场不值得进入,已经接近价格战+饱和,尤其不适合小品牌。 新品牌新上架的盈利率只有10%,而且新上架产品里90%都不赚钱;更糟的是,当前样本里真正赚钱的新品只有1个,还是Wellsley Farms 这样的强势品牌,说明不是普通新品牌能轻松复制的赛道。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B00CPS6VTO
      B00CPS6VTO
      Kar's
      2012-12-21
      Yes
      $26.32
      1000pcs
      $26320.0
      16.46%
      $4332.28
      B0GGJQWF37
      B0GGJQWF37
      Wellsley Farms
      2026-01-13
      Yes
      $23.14
      50pcs
      $1157.0
      10.44%
      $120.8

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0GGJQWF37
      B0GGJQWF37
      Wellsley Farms
      2026-01-13
      Yes
      $23.14
      50pcs
      $1157.0
      10.44%
      $120.8
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      结论很明确:这个市场不值得进入,属于高风险、接近价格战的环境。 现有数据里,新产品整体盈利率只有10%,而市场可识别的盈利产品占比仅4.76%;更关键的是,老品牌新上产品100%不赚钱,新品牌新上产品也有75%不赚钱,说明不是“谁来都能做”,而是多数新货都在亏。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Wellsley Farms

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Generic
      CHEF'S NATURALS
      Snak Club
      OTTONUTS
      Amazon Grocery
    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入:已经是明显的高风险价格战市场,且对小品牌尤其不友好。 最近新进入的品牌里,只有 Wellsley Farms 这一家新品牌做出可确认的盈利,成功率只有 25%;其余 75% 的新品牌新产品都没赚到钱,而且最近几个月新上市几乎都是亏损,说明竞争正在变得更难,不是更容易。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202520000001
      202610010005
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900000000
      2025/1010000000
      2025/1100000001
      2025/1210000000
      2026/100010001
      2026/200000003
      2026/310000000
      2026/400000001
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Kar’s Nuts Variety Pack Trail Mix Snacks -Yogurt Apple Nut, Mango Pineapple Mix, Sweet ‘N Spicy – Grab & Go Bags, Individual Snack Packs (Pack of 24), Gluten-Free Trail Mix Snack
      Price (USD)
      $26.32
      Released Type
      Old Release (2012-12-21)
      Brand is an old entry in this market
      Size and Weight
      28.8 x 17.0 x 9.4 cm, 1089.00g

      Profitable Factors

      Established brand with longevityBased on old ASIN

      Design & Appearance

      经典多袋装零食外包装,未体现明显差异化配色, 24袋独立小包装的家庭/办公补货型组合装,形态更偏标准化批量零食装

      Key Buying Motive

      主打多口味组合:Yogurt Apple Nut、Mango Pineapple Mix、Sweet N’ Spicy,覆盖甜口与咸辣口味

      Target Customers

      适合需要随身分装、午餐盒、办公室和旅行场景的高频零食购买者

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $26,320.00
      1000 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      11.97% / 16.46%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -8.19% / -3.71%
      Peak / Non Peak

      Sales & BSR Performance

      Wellsley Farms Omega 3 Deluxe Mix -Cranberries, Walnuts, Almonds, Pumpkin Seeds, Pecans. Healthy Heart Trail Mix, Power Up, Gluten Free, Cholesterol Free, Sodium Free, No Artificial Ingredients - 40 Oz Resealable Pouch. (2.5 LBS)
      Price (USD)
      $23.14
      Released Type
      New Release (2026-01-13)
      Brand is a new entry in this market
      Size and Weight
      28.2 x 21.2 x 8.7 cm, 726.00g

      Profitable Factors

      Established brand with longevityDistinct functions and features

      Design & Appearance

      紫色包装在坚果/果干混合零食中较醒目,强化“omega-3/健康”联想, 40盎司大包装可密封袋,偏家庭囤货型而非单次小包装

      Key Buying Motive

      以Omega-3 ALA为核心卖点,强调心脏健康与日常营养补充;配方包含蔓越莓、核桃、杏仁、南瓜籽和山核桃,功能诉求比普通trail mix更明确

      Target Customers

      关注心脏健康、Omega-3摄入和更偏“健康型零食”的家庭/成人消费者

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $1,157.00
      50 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      4.90% / 10.44%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -13.36% / -7.82%
      Peak / Non Peak

      Sales & BSR Performance

    What is Keble?

    Keble is an e-commerce AI Agent that helps sellers solve daily e-commerce issues. This report is generated by Keble AI.

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