- Benchmark ASINB0FVRJD2JL
- MarketplaceUS
- Category ID2425286011
- Analyzed Products
- Keywordstorage basket
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场现在不适合进入。 目前只有 1 个新品牌 Azorteja、2 个新发布，盈利率 0%，而且最近新增新品全部亏损，已经是典型的高风险、低回报市场；对于大品牌和小商家来说都不是好机会。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很明确：这个市场不适合现在进入，用户预算500,000 CNY也不够支撑一个有胜算的新单品。 目前市场里可识别利润的产品盈利率是0%，新品牌新发产品盈利率也是0%，而且新品牌新发产品未盈利率达到100%，这已经不是正常竞争，而是明显的高风险、低回报市场。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Potential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 改用普通透明收纳盒/抽屉盒分装：用廉价亚克力盒、冰箱收纳盒或文具抽屉盒替代，能达到“分格+防尘+可视化”的大部分效果，价格通常更低、选择更多，也更容易在本地商超或亚马逊买到。
- 使用可堆叠厨房/办公室收纳抽屉：这类产品本来就常见，适合放奶瓶、奶嘴、泵件等小物件；相比“婴儿专用”款，款式更广、成本更低，而且后续还能挪作他用。
- 采用带盖塑料储物箱/食材周转盒：如果用户核心诉求是防尘和集中收纳，带盖收纳箱能以更低预算实现基本需求；缺点是没有抽屉式快取，但适合预算敏感型买家。
- 用标签分区的普通置物篮/收纳筐：在柜内或台面上用多个便宜收纳筐按“奶瓶/奶嘴/消毒配件”分区，比专用亚克力抽屉系统更轻便、更灵活，也更不占预算。
- 选择布艺或无纺布折叠收纳盒：如果只是临时整理婴儿用品，折叠式收纳盒更轻、更便宜、上手更快，不需要组装，搬家或换房间时也更方便。
- 改为现有柜体内的分层托盘/可调隔板：在橱柜里加层架或隔板就能提升收纳效率，通常花费更少，且不占台面空间，适合不想再买一整套独立收纳系统的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：Azorteja 这类新品牌做出来的结果是“有销量、没利润”，已经是典型的价格战高风险区。 目前可见的样本里，Azorteja 作为新品牌只有 2 个产品，盈利率是 0%，而且两个新品都亏；其中 B0FVRJD2JL 虽然有 51 条评价、月销 100、月营收约 4,362 美元，但利润率仍是 -0.4%，早期投入约 26,172 美元，说明在这个价位和体积下，流量买得到，利润留不住。
Least investment in new productsMost investment in new productsNew products with Highest revenueAzorteja
Recent Monthly Revenue (USD):-(-)B0FVRPYPDGBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$4,362.00(100pcs/month)B0FVRJD2JL (4.8/5 (51 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FVRJD2JL (4.8/5 (51 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0FVRPYPDGBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不适合进入。 目前看到的不是可复制的健康机会，而是一个低利润、低成功率、强竞争的市场；新品牌里连一个真正盈利的案例都没有，且已出现接近“价格战区”的信号。
证据非常直接： 现有样本只有 2 个产品，两个都来自新品牌 Azorteja，且 100% 不盈利；其中 B0FVRJD2JL 近月销量 100、月营收 4362 美元，但利润率只有 -0.4%，近月利润 -19.62 美元，早期投入 26,172 美元，其中广告就占 5,886.08 美元。B0FVRPYPDG 也是同品牌同类通用款，直接被判定为非盈利。更关键的是，市场里可识别盈利产品比例为 0%，新上架产品盈利比例也为 0%；时间趋势上，2025 年新增的两个新品全部失败，没有任何盈利新品出现，说明不是成长市场，而是“进场即亏”的状态。
对两类卖家都不成立： 大品牌要进入，至少得接受 2.6 万美元级别的单品前期投入，还要面对几乎没有利润空间的结果；小商家更不行，因为这里没有出现任何“真正小卖家成功案例”，而且两个新产品都属于同一新品牌失败样本，不是可学习的成功样板。产品成功失败模式也很清楚：通用透明亚克力抽屉收纳、缺乏差异化、市场小且竞争极强，是失败主因；这类产品没有创新壁垒，想赢只能加大投放或做更强品牌，但用户预算 500,000 CNY 也不改变这个类目本身利润太薄、成功率太低的事实。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0FVRJD2JLAzorteja2025-10-12No$43.62100pcs$4362.0-0.45%$-19.62B0FVRPYPDGAzorteja2025-10-11No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FVRJD2JLAzorteja2025-10-12No$43.62100pcs$4362.0-0.45%$-19.62B0FVRPYPDGAzorteja2025-10-11No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入：新品牌新发布产品盈利率为0%，整体盈利率也是0%，而且当前样本里所有新发布都没跑通，已经是明显的价格战/低胜率市场。 从现有数据看，Azorteja 这类新品牌做出的两个新ASIN都没盈利，且核心可见样本里没有任何可验证的“真成功”案例；对小商家来说，这不是可复制机会，而是高风险试错场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Azorteja#Success Rate by Entry Time
Listing这个市场现在不值得进入，结论很明确：新品牌几乎没有成功样本，且最近的新增只出现了失败，没有形成可复制的盈利路径。 从时间上看，2022-2024几乎没有有效新进入，2025只看到 Azorteja 这1个新品牌、2个新ASIN，而且这2个新发布全部不盈利，说明不是“有机会但难”，而是当前已经偏向失败堆积的状态。
证据非常直接：Azorteja 的 B0FVRJD2JL 和 B0FVRPYPDG 都是 2025-10 上线，两个都属于新发布但亏损。 其中 B0FVRJD2JL 还有 51 条评价、评分 4.8、月销 100、月营收 4362 美元，但利润率仍是 -0.4%，早期投入 26172 美元里广告就占了 5886.08 美元；这说明不是没有销量，而是卖得动但赚不到钱。另一个 B0FVRPYPDG 直接是非活跃销售、非盈利，说明连基本销售稳定性都没建立起来。按你的规则看，最近新品牌成功率是 0%，失败率是 100%；而且当前能看到的不是健康竞争，而是价格/投放压力把新品牌压住。同时，市场里没有旧品牌可作为“新品牌可借鉴的成熟成功案例”，也没有任何新品牌盈利样本可证明小商家能低成本跑通。
最终判断：大品牌不应进，小商家更不应进。 这里既没有“真小商家成功案例”（<300评论/年且已盈利），也没有足够的利润空间支撑低预算试错；如果要硬进，只能靠更重的品牌投入、更多广告预算和更强的产品差异化，这已经超出单个ASIN的常规启动预算思路。可借鉴的对象只有失败样本 Azorteja 的这两个ASIN，但它们应该被当作“避免踩坑”的反面案例，而不是进入标杆。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 0 0 0 0 0 1 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 1 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases