- Benchmark ASINB0GY7927CB
- MarketplaceUS
- Category ID21614611011
- Analyzed Products
- Keywordanti theft doorbell mount, no drill doorbell mount, doorbell mount
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入。 它不是彻底没需求，而是已经进入明显价格战区，利润空间被压窄，且新品牌成功率只有39.13%，最近几个月还出现了更多亏损型新品，说明竞争正在继续变差。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合现在进入。 用户预算50万人民币表面上足以覆盖单个ASIN的前期起步，但市场已经呈现明显价格战和挤压式竞争，新品盈利率只有39.13%，整体可识别盈利产品也只有47.62%，而且近几个月新上架里非盈利与不确定成功的数量明显增多，说明入场后很难靠正常打法稳定赚钱。
证据很直接：可做的新品预算下限约1266美元，中位数1280.88美元，顶端2155.21美元；用户50万人民币对单个ASIN来说完全够，但这只是前几个月的采购、物流和推广，不含研发、品牌和认证，真正长期投入远不止这个数。 但关键不是钱够不够，而是回报结构差：高利润新品多集中在少数老牌/强势品牌和少数新品牌样本里，例如Mamerry 的 B0GYMV8NP1 27.64%利润、B0H2Z58S4D 21.32%，Qwwia 的 B0GY7927CB 21.54%、B0GXDS8K3H 21.55%、B0GY3ZLRJ2 17.34%，Pyfhy 只有一个样本 B0FM886KSV 为23.73%；反过来，Qwwia 的 B0G6CFRKSK 只有0.53%，Mamerry 的 B0D7LXQDMK 只有8.53%，这已经落入低利润/接近价格战区间。市场趋势也在变差：2026年6月新增了5个非盈利新品、0个盈利新品；2026年5月还有4个盈利新品，但6月已经转为新增亏损为主，说明竞争正在恶化，不是扩张红利期。
Early sourcing + logistics + marketing budget (USD)$1,266.03 - $2,155.21Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?34.78%New listing success rate (old brands):50.00%New listing success rate (new brands):33.33%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 免打孔门铃专用挂架/门框挂架：直接夹在门边或门框上，通常比带防盗锁扣的整套支架更便宜，安装也更快，适合租房或临时使用场景。
- 可调角度的通用粘贴式小支架/转角底座：不强调“防盗”，但能解决门铃视角偏斜问题；价格往往更低，且对型号兼容要求更宽松。
- 门铃延长底座/垫片式支架：通过简单垫高或改变出角来改善拍摄角度，结构更简单、成本更低，适合只需要轻微调角的用户。
- 可拆卸户外强力胶固定座：比带螺丝的防盗门铃支架更容易安装，用户无需打孔；如果主要诉求是“免钻孔”，这是更轻量的替代方案。
- 通用型摄像头小支架（兼容门铃尺寸的那类）：可用于门铃外形接近的小型设备，通常库存更广、价格更低，但功能没有门铃专用防盗结构那么强。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入，结论很直接：已经进入价格战区，且对新品牌来说成功率不够高。 现有样本里，新品牌新上架产品盈利率只有33.33%，但真正能稳定跑出来的只有少数；同时市场里老品牌新上架盈利率只有50%，说明这个赛道更吃既有品牌和资源，新人不是不能做，但必须靠明显差异化和更强投放，普通切入没有优势。
从具体案例看，能赚钱的不是“通用款”，而是“旧款基础上做出明确功能差异”的款。老牌 Mamerry 的 B0GYMV8NP1，售价 $18.44，月销 2000，月营收 $36,880，利润率 27.64%；旧品牌 ZHANDEYUA 的 B0BJ2G9SWZ，售价 $15.27，月销 2000，月营收 $30,540。它们共同点很清楚：360°调角、免打孔/螺丝双安装、防盗螺丝、适配租房场景。反过来，做得“像但不够新”的产品很容易死掉：Qwwia 的 B0H5CHRCDW 售价 $12.14，利润率虽然有 22.09%，但没销量；OWOKISO 的 B0G6CFRKSK 利润率只有 0.53%，直接失败。用户预算是 500,000 CNY，远高于单个新 ASIN 的推荐预算区间 $1,266~$2,155，资金不是问题，问题是这个赛道已经把“低差异化”打穿了。
Least investment in new productsNew products with Highest revenueQwwia
Recent Monthly Revenue (USD):$16,720.00(1000pcs/month)B0GY7927CB (4.4/5 (76 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$5,464.00(400pcs/month)B0GXDS8K3H (4.4/5 (36 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$5,208.00(400pcs/month)B0GY3ZLRJ2 (4.1/5 (111 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsMamerry
Recent Monthly Revenue (USD):$36,880.00(2000pcs/month)B0GYMV8NP1 (4.5/5 (58 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$5,380.00(500pcs/month)B0CYSRTG35 (4.5/5 (1019 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$4,797.00(300pcs/month)B0H2Z58S4D (4.7/5 (23 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableMost investment in new productsPyfhy
Recent Monthly Revenue (USD):$1,676.00(100pcs/month)B0FM886KSV (3.8/5 (88 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsOWOKISO
Recent Monthly Revenue (USD):-(-)B0G6CFRKSK (4.1/5 (41 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 全包围防盗外壳，外观和普通支架差异最大
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- 360°可调角度，兼顾视角微调与防护
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- 免打孔+螺丝双安装，更适合租房场景
B0H1C4HF1J (4.6/5 (12 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 360°角度支架，结构与常规楔形支架区别明显
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- 支持胶粘和螺丝安装，适配不同门口场景
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- 销量高、评分高，图片更容易吸引点击
B0BJ2G9SWZ (4.5/5 (3145 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：已经进入明显价格战区，且新品牌成功并不稳定，只有少数靠强差异化和旧款基础的产品能赚钱。 你的预算 50万 CNY 够做单个 ASIN 的首期启动，但不足以把一个需要研发、品牌和长期投放的品类打穿；如果按当前竞争态势推进，小品牌胜率不高。
Profitability difficultyPotential high net profit marginAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GYMV8NP1Mamerry2026-04-27Yes$18.442000pcs$36880.027.64%$10193.64B0BJ2G9SWZZHANDEYUA2022-10-13Yes$15.272000pcs$30540.019.72%$6022.49B0GY7927CBQwwia2026-04-23Yes$16.721000pcs$16720.021.54%$3601.49
B0DP2PV84XTagRecove2024-12-31Yes$11.51000pcs$11500.013.03%$1498.45
B0GYDN439LSZAOYU2022-10-13Yes$17.08400pcs$6832.017.88%$1221.57B0GXDS8K3HQwwia2026-05-11Yes$13.66400pcs$5464.021.55%$1177.5B0H2Z58S4DMamerry2026-05-26Yes$15.99300pcs$4797.021.32%$1022.73
B0DTF8SV8TAHBTEYM2025-02-10Yes$12.99350pcs$4546.521.41%$973.41B0GY3ZLRJ2Qwwia2026-04-22Yes$13.02400pcs$5208.017.34%$903.07B0CYSRTG35Mamerry2024-03-22Yes$10.76500pcs$5380.010.34%$556.3B0H1BXT1MKAISVAN2026-05-16Yes$17.27150pcs$2590.519.72%$510.85
B0DK3RDC6WQIBOX2024-11-13Yes$10.75400pcs$4300.010.75%$462.25
B0H1BG17HCAISVAN2022-09-13Yes$13.99200pcs$2798.016.33%$456.92B0FM886KSVPyfhy2025-09-02Yes$16.76100pcs$1676.023.73%$397.72B0H1C4HF1JAOZTSUN2026-05-16Yes$18.04100pcs$1804.020.96%$378.12
B0GZ2NZK2ZZHANDEYUA2026-05-13Yes$17.39100pcs$1739.020.68%$359.63
B0CQKG9GSGHimtop2023-12-18Yes$16.04100pcs$1604.013.86%$222.32
B0CDSGSFTQAHBTEYM2023-08-05Yes$12.88100pcs$1288.012.53%$161.39
B0FFMG64NQBaaletc2025-06-26Yes$9.76100pcs$976.012.26%$119.66
B0F3WR1P4GALERTCAM2025-04-07Yes$14.0350pcs$701.515.45%$108.39Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GYMV8NP1Mamerry2026-04-27Yes$18.442000pcs$36880.027.64%$10193.64B0GY7927CBQwwia2026-04-23Yes$16.721000pcs$16720.021.54%$3601.49B0GXDS8K3HQwwia2026-05-11Yes$13.66400pcs$5464.021.55%$1177.5B0H2Z58S4DMamerry2026-05-26Yes$15.99300pcs$4797.021.32%$1022.73B0GY3ZLRJ2Qwwia2026-04-22Yes$13.02400pcs$5208.017.34%$903.07B0H1BXT1MKAISVAN2026-05-16Yes$17.27150pcs$2590.519.72%$510.85B0FM886KSVPyfhy2025-09-02Yes$16.76100pcs$1676.023.73%$397.72B0H1C4HF1JAOZTSUN2026-05-16Yes$18.04100pcs$1804.020.96%$378.12B0GZ2NZK2ZZHANDEYUA2026-05-13Yes$17.39100pcs$1739.020.68%$359.63#New Product Success Rates
Listing这个市场可以做，但对小卖家不友好，且不是低风险市场。 目前看不到“全面饱和”的铁证，但新品成功率只有39.13%，总体成功率47.62%，已经说明竞争不轻；真正能跑出来的新品，几乎都靠“基于旧款做明确功能差异化”，不是靠纯创新硬闯。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
MamerryAISVANZHANDEYUAPyfhyQwwiaAOZTSUNNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
AHBTEYMQwwiaBTLMEMOOWOKISOIvaso#Success Rate by Entry Time
Listing这不是一个适合进入的市场。 近期新品牌进入数量并不算爆发式失控，但利润正在明显向少数做得更重、更会差异化的产品集中；对大多数新卖家来说，低价同质化已经把空间压得很窄，尤其是低端款几乎是价格战区。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 1 0 0 2 2026 0 0 0 2 6 0 0 12 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 1 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 2 0 0 0 2026/5 0 0 0 1 4 0 0 0 2026/6 0 0 0 0 0 0 0 5 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesZHANDEYUAB0BJ2G9SWZ (4.5/5 (3145 Reviews))2026Anti-Theft Video Doorbell Mount，Adjustable 360° Degree Doorbell Angle No-Drill Mount Compatible with Ring Battery Doorbell /Plus/Pro Video Doorbell Upgrade Corner Kit for Houses,Apartments
This listing is deemed profitablePrice (USD)$15.27Released TypeOld Release (2022-10-13)Brand is an old entry in this marketSize and Weight17.2 x 9.5 x 8.4 cm, 181.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
360°可调角度的角装支架结构，兼顾门铃朝向与视野覆盖Key Buying Motive
支持0°到360°全角度调节，并同时提供免打孔粘贴与螺丝两种安装方式，还带防盗螺丝Target Customers
面向公寓、出租房和不方便打孔的家庭用户，尤其是希望提升门口视角并防止门铃被盗的Ring门铃用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$30,540.002000 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.34% / 19.72%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight9.04% / 12.41%Peak / Non PeakSales & BSR Performance
Anti-Theft Video Doorbell Mount,AHBTEYM Mount No Drill Bracket Holder Accessories for Apartment Home Rentals Compatible with Video Doorbell 4/3/3 Plus/2/1/2021/2023 Release(Black)
This listing is deemed profitablePrice (USD)$12.88Released TypeOld Release (2023-08-05)Brand is an old entry in this marketSize and Weight16.9 x 13.8 x 7.1 cm, 268.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色金属+硬质ABS的封闭式防盗包壳，外观更像“门夹式防护盒”而不是常见开架式支架Key Buying Motive
隐藏式背部安全螺丝，必须开门后才能拆卸，防盗逻辑更强Target Customers
公寓、租房、宿舍及不想在门体打孔的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,288.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight8.15% / 12.53%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.29% / 2.09%Peak / Non PeakSales & BSR Performance
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