- Benchmark ASINB0GGS2DHLJ
- MarketplaceUS
- Category ID11968501
- Analyzed Products
- Keywordguitar stand
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入。 新品牌新品成功率是0%，近一年新增品牌只有2个，但新增产品全部亏损，整体已经是明显的价格战环境；虽然还没达到30+新品牌的超饱和警报，但按你给的规则，这种“新品全失败、利润被压薄”的结构，已经足够判定为高风险市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这不是一个适合现在进入的市场。 你的预算 50万人民币，勉强够碰到少数低门槛单品的前期投入，但市场已经被老品牌和高竞争产品挤压，新品牌的新上架表现是 0% 盈利，整体盈利产品也只有 20%，而且新品在近一年几乎全部失败，明显是高风险、低容错的价格战环境。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?50.00%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 壁挂式吉他挂架：通常比落地支架更便宜，省地面空间，适合固定摆放在家中。
- 门后挂钩/挂墙钩：安装简单、成本低，适合不想买完整支架但需要临时收纳的人。
- 原装琴盒/软包直立收纳：如果本来就有琴盒或厚软包，可直接靠墙或放入角落，几乎零额外成本。
- 乐器箱/收纳架共享方案：使用家里已有的多功能收纳架、置物架或角落支撑件临时替代，购买门槛低。
- 桌面小型展示托架：若只是短时摆放或展示，桌面托架比整套落地支架更轻便、更便宜。
- 可折叠简易琴托/琴颈支撑块：对“临时放一下”的需求更合适，结构更简单，价格通常更低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，原因很直接：新品几乎全军覆没，且新品牌没有跑出来的证据。 现有数据里，新品盈利率是0%，整体可识别盈利率只有20%，市场回报明显偏低；同时，近一年新增品牌样本只有极少数，虽然没有达到你定义的30~100+新品牌超饱和警报，但已经体现出强竞争、强价格挤压和低成功率的结构，属于高风险市场，不建议大品牌或小商家继续推进。
证据很硬：已验证的成功样本来自老品牌 flatsons，ASIN B0GGS2DHLJ，售价59.47美元，月销100件，月营收5947美元，利润率43.7%，但它是老品牌+老链接+同款模型，早期投入约11786.12美元，其中广告约2748.52美元；这类成功更像是成熟品牌靠资源和积累吃到的结果，不是小商家可直接复制的低门槛案例。反过来，新品牌 GOGHOST 的 ASIN B0GDFVPG2T，作为新品、 新品牌、同类支架，直接落到非盈利、无销量、无收入；样本里另一个失败新产品也是 Amazer 的 B0FXGH2SJ3，说明新品竞争压力大。成功模式也很清楚：赚钱的主要是老ASIN改良、外观差异化、功能差异化，比如 SNIGJAT 的 B0B2NZLLG4、MUSO 的 B0DC69R5TD、DIDA 的 B0F4WFFFVP、MOREYES 的 B0FJ1XK3P1，核心都是木质家居感、折叠便携、通用适配；而失败样本的共同点是同质化严重、没有新意、利润薄。市场走势上，2025~2026 的新品持续出现非盈利样本，没有看到新的盈利新品，说明不是上升机会，而是持续被压价的环境。
结论：不要进入。 这不是适合大品牌扩张的市场，也不是适合小商家试错的市场；如果硬要做，至少要具备明显技术/结构差异、能把售价和毛利拉到当前成功样本的水平，并准备接近或高于老品牌级别的长期投入。
Least investment in new productsMost investment in new productsNew products with Highest revenueGOGHOST
Recent Monthly Revenue (USD):-(-)B0GDFVPG2TBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsflatsons
Recent Monthly Revenue (USD):$5,947.00(100pcs/month)B0GGS2DHLJ (4.9/5 (41 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 5.8GHz无线设计，和常见木质支架外观完全不同
- |
- 适合演出/排练/直播用户，功能型强，容易吸引点击
- |
- 黑色小型接收器形态独特，科技感明显
B0GGS2DHLJ (4.9/5 (41 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 原木A字折叠结构，和黑色金属支架差异很大
- |
- 家居陈列感强，像摆件，视觉吸引力高
- |
- 适合吉他/贝斯等多乐器，购买场景广
B0DD74XFX1 (4.6/5 (4838 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：新品几乎没有盈利样本，已经进入明显的价格战/饱和状态。 用户预算是50万CNY，但当前新品利润分布里，4个新上市样本全部落在“未能确认盈利/未成功”区间，新品牌新品盈利率0%，老品牌新品盈利率0%，新上市总体盈利率0%；而整体已知利润结构里，只有1/35产品利润率低于10%、但新品这一侧是全军覆没，说明新进入者现在不是靠“正常利润”赢，而是靠更强品牌力、老链接转新、或者更重的营销去硬推。市场节奏也在走坏：2025年到2026年连续出现新品失败，近月新增的都是负面样本，没有看到真正站稳的新品成功曲线。
证据很硬：高利润样本集中在老品牌和老链接改款，不是小商家可复制的“自然成功”。 最高盈利的是flatsons 的 B0GGS2DHLJ，售价$59.47，月销100，月利润$2600.03，利润率43.7%，但它是老品牌老品，而且早期投入约$11,786；另一批盈利样本像 SNIGJAT 的 B0B2NZLLG4（$26.07，月销100，利润率22.58%）、EASTROCK 的 B07PFSF3RF（$30.07，月销50，利润率22.1%）、GUITTO 的 B0DD74XFX1（$29.29，利润率25.58%）都属于建立较久的品牌/旧链接优势。反过来，失败样本里，GOGHOST 的 B0GDFVPG2T 和 Amazer 的 B0FXGH2SJ3 都是新进入者新品失败；DIDA 的 B0F4QG23QJ、B0F4QC4ZMD、B0F4Q8XSKJ、B0F4QFV4Q1等也体现出同质化A字折叠木质支架已经很难赚钱。唯一能卖得动的高利润产品，主要靠功能差异、外观差异、品牌力，例如 B0GGS2DHLJ 的5.8GHz无线方案，和支架类完全不是一条路。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GGS2DHLJflatsons2025-01-31Yes$59.47100pcs$5947.043.72%$2600.03
B0B2NZLLG4SNIGJAT2022-09-02Yes$26.07100pcs$2607.022.58%$588.67B0DD74XFX1GUITTO2024-09-22Yes$29.2950pcs$1464.525.58%$374.62
B07PFSF3RFEASTROCK2019-03-07Yes$30.0750pcs$1503.522.1%$332.28
B0FJ1XK3P1MOREYES2025-07-18Yes$25.9950pcs$1299.518.17%$236.12
B0DC69R5TDMUSO2024-08-06Yes$18.8100pcs$1880.010.37%$194.96
B0F4WFFFVPDIDA2025-04-15Yes$21.0250pcs$1051.018.2%$191.29Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GDFVPG2TGOGHOST2025-12-31No$--pcs$--%$-
B0H42BL35XMUSO2026-06-04No$--pcs$--%$-
B0FXGH2SJ3Amazer2025-10-23No$--pcs$--%$-
B0GSG431DRDIDA2026-03-13No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，结论很明确：新品牌新产品成功率为0%，而且所有可识别的新发布产品都是亏损，属于明显的价格战/高竞争市场。 以当前样本看，市场不是在给新人机会，而是在筛掉新人；小商家没有看到任何合规、可复制的成功样本。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
DIDAMUSOGOGHOSTAmazer#Success Rate by Entry Time
Listing这个市场不值得进入，结论是直接放弃。 过去的新品牌进入已经明显转向失败，最近几批新品牌几乎是清一色亏损，说明这里不是机会市场，而是被老品牌和强营销玩家挤压出来的价格战市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 2 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesEASTROCKB07PFSF3RF (4.3/5 (398 Reviews))EASTROCK Guitar Stand - Guitar Stands Floor Adjustable Folding Guitar Stand for Acoustic Electric Bass Guitar Banjo Mandolin, Black Tripod with Foam Padding & Non-Slip Feet (1PACK)
This listing is deemed profitablePrice (USD)$30.07Released TypeOld Release (2019-03-07)Brand is an old entry in this marketSize and Weight45.6 x 11.0 x 10.7 cm, 848.00gProfitable Factors
Based on old ASINKey Buying Motive
可折叠、可调高度，兼顾收纳与多种乐器适配Target Customers
需要一款通用、便携、适合家用/排练/演出的多乐器支架用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,503.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight17.74% / 22.10%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight3.24% / 7.60%Peak / Non PeakSales & BSR Performance
SNIGJAT Electric Guitar Stand, Folding Acacia Wood Guitar Stand Padded
This listing is deemed profitablePrice (USD)$26.07Released TypeOld Release (2022-09-02)Brand is an old entry in this marketSize and Weight38.0 x 11.6 x 6.4 cm, 712.00gProfitable Factors
Based on old ASINDesign & Appearance
木质自然纹理，偏复古家居展示风格, A字折叠支架结构，木质外观区别于常见黑色金属琴架Key Buying Motive
可折叠收纳、7-9英寸可调支臂、软泡棉包覆接触点，兼顾便携与防刮Target Customers
偏好家居展示感、需要兼容多种弦乐器且经常外出携带的乐手Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,607.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.50% / 22.58%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight6.19% / 9.27%Peak / Non PeakSales & BSR Performance
Loading samples... 29%