- Benchmark ASINB0D7PNKX94
- MarketplaceUS
- Category ID11965911
- Analyzed Products
- Keywordtrumpet lyre, marching band lyre, flip folder lyre
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：已经进入价格战主导阶段，新品牌几乎没有真实成功样本。 新品盈利率只有12.5%（16个新上架里仅2个盈利），而且新品牌成功率是0%；最近几个月的新发布几乎都没跑出来，说明不是成长型机会，而是被同质化和流量挤压住的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论：用户可以轻松进入，但这个市场不值得进。 你有50万人民币预算，足够覆盖单个ASIN前几个月的备货、头程和广告，但这个品类已经明显偏向价格战，且新品牌几乎没有成功样本；对大小品牌都不是好机会。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?68.75%New listing success rate (old brands):18.18%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Alternatives- 直接买通用翻页谱夹/乐谱夹：比专用号角挂架更便宜，适合先试水是否需要行进演出用翻页功能。
- 用乐谱夹 + 夹式小票夹/长尾夹替代：在排练或短场次中就能固定少量乐谱，获取成本低、安装也更简单。
- 把谱子缩印到手机支架/腕带式电子乐谱方案上：如果队伍允许电子设备，这比购买专用 lyre 更灵活，且后续补谱更方便。
- 普通行进乐队用的文件夹/护谱板：不依赖特定乐器卡扣，换乐器或换人时更通用，也更容易借用或共享。
- 磁吸式或夹臂式乐谱支架：对需要临时上场、没有对应 lyre 接口的乐手更友好，且通常比专用 trumpet lyre 更容易找替代件。
- 共享式指挥谱或队内统一编号谱页：对只在特定段落看谱的乐手，可减少每人单独购买配件的必要。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是一个适合进入的市场：新品牌新品成功率为0%，整体新品盈利率只有12.5%，而且2025到2026年的新发布几乎全部落在亏损或未达标区间，说明竞争已经明显转向低容错的价格战。 你如果是小品牌，现在进场胜率很低；大品牌也只能重投放、重资源硬打，但这个盘子并不值得冲。
Most investment in new productsNew products with Highest revenueLeast investment in new productsFEFE
Recent Monthly Revenue (USD):-(-)B0GVSD9WZK (5/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsMusBoard
Recent Monthly Revenue (USD):$19,992.00(800pcs/month)B0F4NLRGWP (4.4/5 (403 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$14,994.00(600pcs/month)B0F5HDZN8K (4.4/5 (398 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableRecent Monthly Revenue (USD):$12,495.00(500pcs/month)B0D7PNKX94 (4.4/5 (402 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 臂戴式翻页夹，外观和常见夹式谱夹差异大
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- 半透明翻页袋+黑色主体，舞台感更强
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- 兼容多种乐器，适合行进乐队长时间使用
B0FQJVYCHN (3.8/5 (5 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 金属号角夹式结构，和臂戴式产品差异明显
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- 银色轻量金属外观，视觉最传统、最醒目
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- 专为小号行进演奏设计，功能定位最单一
B07JK29K76 (4.6/5 (227 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是适合进入的市场。 新品盈利率只有12.5%（2/16），而新品中87.5%都没盈利；更关键的是，近几个月新品几乎全是失败，说明这个市场已经被价格和流量挤压得很厉害，不适合现在再下场。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0F4NLRGWPMusBoard2025-04-12Yes$24.99800pcs$19992.031.17%$6231.51B0F5HDZN8KMusBoard2025-04-18Yes$24.99600pcs$14994.034.43%$5162.44B0D7PNKX94MusBoard2024-06-21Yes$24.99500pcs$12495.031.22%$3900.94
B0F631SFCNWindihoues2025-04-23Yes$24.46100pcs$2446.028.34%$693.2
B0F1SV7VHXCanlierr2025-03-18Yes$27.7150pcs$1385.526.01%$360.37
B0FSRW1H5PWindihoues2025-09-26Yes$21.8650pcs$1093.025.8%$282.0B07JK29K76Arikit2019-03-22Yes$17.8450pcs$892.023.37%$208.47B0FQJVYCHNWindihoues2025-09-10Yes$19.4750pcs$973.520.79%$202.4
B09H229LXPYeshone2021-09-24Yes$11.53100pcs$1153.017.24%$198.78
B0CQPBPTLTToyvian2023-12-20Yes$13.0850pcs$654.018.53%$121.19Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FSRW1H5PWindihoues2025-09-26Yes$21.8650pcs$1093.025.8%$282.0B0FQJVYCHNWindihoues2025-09-10Yes$19.4750pcs$973.520.79%$202.4#New Product Success Rates
Listing这个市场不值得新品牌或小卖家进入：新上架成功率只有12.5%，而新品牌的成功率是0%，市场已经被老品牌主导，竞争接近价格战。 证据很直接：16个新上架里只有2个盈利，21.74%的样本里可盈利产品也不高；更关键的是，4个新品牌里没有一个做出盈利新产品，而18个老品牌占据了大多数可盈利新单品，说明新进入者不是机会型市场，而是被成熟玩家压住的市场。
大品牌能进，但要重投入；小企业即便进来也几乎没有真实成功案例。 目前真正能跑出来的，都是老品牌做“基于旧款升级”的路线：MusBoard 的 B0D7PNKX94、B0F4NLRGWP、B0F5HDZN8K 都是可持续盈利款，单品价位 24.99 美元，月收入分别约 1,249,500、1,999,200、1,499,400 美元，利润率约 31%~34%，但它们都有明显的功能升级，不是低成本复制；Windihoues 的 B0FQJVYCHN、B0FSRW1H5P 也能盈利，价格 19.47~21.86 美元，但仍属于老品牌优势下的差异化产品。反过来，新品牌里 FEFE、Otoolling、Dolcety、EASTROCK 的新产品全部未盈利，且 FEFE 的新品只有 1 个，零盈利；同时失败样本里多次出现“同质化、市场太小或竞争极强、利润率偏低”，这不是靠小预算能翻盘的市场。
结论很明确：不要进入。 如果你是大品牌，只有在能拿出明显研发、结构升级和更强投放预算时才“勉强可做”；如果你是小企业，这里没有合法、稳定的低成本成功路径，且目前没有超过 200~300 评价/年那种可被视为真实小卖家的成功样本，反而更像是老品牌和高压竞争在收割流量。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
WindihouesNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
FeifeiyaEASTROCKOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经进入明显的价格战/拥挤状态。 2025年新进入品牌里，真正能跑通的只有Windihoues，且其成功是建立在旧品牌身份和较强产品差异化上；反过来，2026年新进入的FEFE、Dolcety、Otoolling、MusBoard都没有跑出盈利，说明最近进入门槛在变高，而不是变低。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 2 0 0 10 2026 0 0 0 0 0 0 0 4 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 8 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 2 0 0 1 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesDEG Trumpet Marching Lyre (Limited Edition)
This listing is deemed profitablePrice (USD)$17.84Released TypeOld Release (2019-03-22)Brand is an old entry in this marketSize and Weight24.6 x 20.5 x 3.2 cm, 9.00gProfitable Factors
Based on old ASINLow pricing strategyDesign & Appearance
银色金属外观，偏经典乐队配件风格, 轻量化金属夹式结构，直接夹在号角喇叭喇叭口边缘，便于行进演奏时固定乐谱Key Buying Motive
轻量铝材与防滑不伤表面包覆，兼顾固定力与保护乐器漆面Target Customers
军乐队与行进乐手，尤其是需要在移动演奏中快速固定乐谱的铜管乐器使用者Early Investment
Investment
Monthly Revenue (Recent) (USD)$892.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight20.24% / 23.37%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.89% / 16.02%Peak / Non PeakSales & BSR Performance
Yeshone Trumpet Lyre Instrument Accessories Sheet Music Clip Silver Trumpet Marching Music Clip for Instruments 14 x 5.2 cm
This listing is deemed profitablePrice (USD)$11.53Released TypeOld Release (2021-09-24)Brand is an old entry in this marketSize and Weight17.0 x 10.8 x 2.5 cm, 50.00gProfitable Factors
Based on old ASINLow pricing strategyDesign & Appearance
银色金属外观，偏基础通用款, 14 x 5.2 cm的小型夹式长号/小号谱夹结构，便携轻量Key Buying Motive
金属铁材质+软塑包覆夹口，兼顾耐用与防刮Target Customers
面向行进乐队小号/短号演奏者，尤其需要轻便、快速夹谱的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,153.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.48% / 17.24%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight11.24% / 14.01%Peak / Non PeakSales & BSR Performance
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