- Benchmark ASINB0GQSLJDZH
- MarketplaceUS
- Category ID3779891
- Analyzed Products
- Keywordear wax remover, ear cleaning kit, ear irrigation kit
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 新品牌新发成功率只有30.43%，新品牌新发失败率高达57.50%，而且最近几个月大量新品都在亏，市场已经明显走向拥挤和价格战，不适合小商家，也不建议大品牌贸然进场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入。 新品牌进入多、旧品牌新款也在大量压制，新品成功率只有30%，失败率高达57.5%，而且新品牌新品盈利率只有30%，老品牌新品盈利率也只有18.18%，说明这里不是“有机会”，而是高竞争、强内卷、买流量和做差异化都很吃力的市场。
证据很清楚：Renergy 作为新进入品牌，3个可判定产品里2个盈利、1个亏，但它的两个赚钱款都要靠 5748 USD / 6999 USD 的定价和较强的功能差异，单款月销分别约1000和50；Belcore 刚进来就以 5765 USD 的单品预算做测试，结果 1 个主款直接失败；STYNGT 单款预算更高，约 12838.90 USD，也没跑出来。对比真正能站住的小商家案例，只有 DEJUNPIOOL 的 B0GTSZ7YPV 这种约 3869 USD 预算、月销约75、利润可做的款还能算是小卖家可参考的真成功；而 B0CGLYRKCY 虽然也是高销量，但它是老品牌款，不能拿来当小卖家模板。市场里还能看到明显的“老品牌压场”信号：KAUGIC 的 B0CN1C54HH / B0DGQDD9C5 都是 1153~1155 reviews 级别的稳定款，属于大品牌打法，不适合小商家照抄。
Early sourcing + logistics + marketing budget (USD)$3,758.61 - $12,838.90Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?21.56%New listing success rate (old brands):18.18%New listing success rate (new brands):30.00%Which new brands have these successful new listings?...Which old brands have these successful new listings?Other major expensesR&DPotential certificate expensesUL CertificationCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 一次性耳滴软化剂/滴耳液：通常比电动冲洗器更便宜，也更容易在药房或电商直接买到，适合先软化耳垢再观察是否自然排出。
- 医用耳垢软化滴耳液 + 棉球/冲洗辅助方案：用低成本滴耳液配合家用注射器式冲洗器（非电动）完成基础清洁，门槛低、维护少。
- 洗耳球/挤压式冲洗球：价格低、无需充电，适合偶尔清洁轻度耳垢堆积，替代电动耳冲洗套装的入门选择。
- 一次性耳部护理喷雾/冲洗液套装：不需要复杂设备，购买和使用都更简单，适合想减少器械清洁麻烦的用户。
- 耳鼻喉科或药房专业清耳服务：对顽固耳垢、耳道敏感或不确定是否堵塞的人来说，比家用设备更安全，且省去购买器材。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，整体已经接近价格战和拥挤竞争区。 现有数据里，市场可识别产品的盈利率只有42.17%，但新产品盈利率只有27.45%；更关键的是，新品牌新发产品未盈利占比高达57.5%，老品牌新发产品未盈利占比也有81.82%，说明不是“谁来都能赚”，而是大多数新入场都在亏。
New products with Highest revenueRenergy
Recent Monthly Revenue (USD):$57,480.00(1000pcs/month)B0GY44YZT6 (4.6/5 (13 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$3,499.50(50pcs/month)B0GC5D2DNB (3.6/5 (22 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsKAUGIC
Recent Monthly Revenue (USD):$25,865.00(500pcs/month)B0CN1C54HH (4.3/5 (1155 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$11,222.00(200pcs/month)B0GCJB6WGB (4.4/5 (122 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$10,546.00(200pcs/month)B0DGQDD9C5 (4.3/5 (1153 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsBelcore
Recent Monthly Revenue (USD):$2,882.50(50pcs/month)B0H2VNYZKF (4/5 (4 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQMost investment in new productsSTYNGT
Recent Monthly Revenue (USD):$2,393.00(50pcs/month)B0H3T42HGS (5/5 (12 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQLeast profitable new productsENERKIDI
Recent Monthly Revenue (USD):-(-)B0H45C6T1D (5/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0H45HBX6M (5/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GFW5WG8B (5/5 (45 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 一体式废水桶设计，外观更少见
- |
- 半透明机身，内部水路更直观
- |
- 温控+4档水压，安全感强，适合家庭用户
B0D5LT78QG (4.3/5 (2915 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 手机可视掏耳，卖点直观
- |
- 黑色笔状外观，和常见款区分明显
- |
- 可视清洁+传统耳勺套装，适合家庭自检
B0CGLYRKCY (4.4/5 (1121 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这不是适合现在进入的市场：新品端利润表现不错，但新品牌成功率只有30%，失败率高达57.5%，而且新品牌扎堆进入，已经出现明显的饱和和淘汰。 对大品牌来说，能靠更高预算和品牌势能切入；对小商家来说，只有极少数真正做出差异化的产品能活下来，普通跟卖式新品基本没机会。
Profitability difficultyModerate Risk - Accessible for new brands but oversaturated with new releasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GY44YZT6Renergy2026-05-28Yes$57.481000pcs$57480.034.94%$20083.52
B0BK4YPS75Lebbtl2022-10-22Yes$48.031000pcs$48030.036.63%$17593.39B0GQSLJDZHGywwn2026-04-26Yes$55.18500pcs$27590.037.97%$10475.93B0CN1C54HHKAUGIC2023-11-09Yes$51.73500pcs$25865.034.93%$9034.65B0GCJB6WGBKAUGIC2025-12-25Yes$56.11200pcs$11222.037.24%$4179.08
B07M6LL8T4Doctor Easy Medical Products2019-01-02Yes$52.95200pcs$10590.037.07%$3925.72B0DGQDD9C5KAUGIC2024-09-11Yes$52.73200pcs$10546.035.44%$3737.51B0D5LT78QGKAUGIC2024-05-30Yes$67.83100pcs$6783.040.6%$2753.9
B0CYBPNMLMKAUGIC2024-03-18Yes$66.02100pcs$6602.040.28%$2659.29
B08NDGMTKPwaxBgone2020-12-22Yes$24.17400pcs$9668.025.25%$2441.17
B0FJ2JL4PJMOVMAO2025-07-18Yes$36.92200pcs$7384.031.05%$2292.74
B0CW1PZ9SHWEUANY2024-02-20Yes$17.96400pcs$7184.026.93%$1934.66
B0GTQDX5XQYmoxeuz2026-04-08Yes$30.12200pcs$6024.031.94%$1924.07B0GC5D2DNBRenergy2026-03-03Yes$69.9950pcs$3499.538.14%$1334.71
B0FV2Z1FHLLebbtl2025-10-07Yes$64.6850pcs$3234.037.11%$1200.14
B0FMFY9MFJfeatjoy2025-08-26Yes$35.62100pcs$3562.030.7%$1093.54
B0FG1PMKMVXITEEN2025-06-29Yes$59.550pcs$2975.036.28%$1079.33
B0GTSZ7YPVDEJUNPIOOL2026-03-25Yes$38.6975pcs$2901.7530.9%$896.65
B08973CHXMwaxBgone2020-10-08Yes$28.78100pcs$2878.029.77%$856.79
B0D5WDGXCQONLYCARE2024-06-02Yes$31.0175pcs$2325.7532.73%$761.22Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GY44YZT6Renergy2026-05-28Yes$57.481000pcs$57480.034.94%$20083.52B0GQSLJDZHGywwn2026-04-26Yes$55.18500pcs$27590.037.97%$10475.93B0GCJB6WGBKAUGIC2025-12-25Yes$56.11200pcs$11222.037.24%$4179.08B0GTQDX5XQYmoxeuz2026-04-08Yes$30.12200pcs$6024.031.94%$1924.07B0GC5D2DNBRenergy2026-03-03Yes$69.9950pcs$3499.538.14%$1334.71B0FV2Z1FHLLebbtl2025-10-07Yes$64.6850pcs$3234.037.11%$1200.14B0FMFY9MFJfeatjoy2025-08-26Yes$35.62100pcs$3562.030.7%$1093.54B0GTSZ7YPVDEJUNPIOOL2026-03-25Yes$38.6975pcs$2901.7530.9%$896.65
B0G6GFYPW9BEYLÔ2025-12-11Yes$40.8550pcs$2042.533.38%$681.79
B0FV87YCGDDEJUNPIOOL2025-10-08Yes$31.7275pcs$2379.027.81%$661.6
B0FRLQKCTDSUMINGGO2025-10-13Yes$36.6250pcs$1831.029.85%$546.56B0GK13MHDSSimnoble2026-04-27Yes$30.2850pcs$1514.030.99%$469.19
B0FP2XG3KKGOLFOEE2025-09-01Yes$30.150pcs$1505.026.39%$397.17
B0FJ1W5WV5ScopeAround2025-10-16Yes$24.3850pcs$1219.023.26%$283.54#New Product Success Rates
Listing这个市场不适合进入，已经接近/落在过度拥挤和价格战区间。 新品整体成功率只有30.43%，但失败率高达69.57%；更关键的是，新品牌新品成功率只有34.29%，说明真正的新入场者大多在亏损，属于高竞争、低容错市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
RenergyDEJUNPIOOLOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
KAUGICOther#Success Rate by Entry Time
Listing这个市场已经进入超饱和，而且对新品牌不友好，不建议进入。 2026年新增新品牌数量明显抬升，同时新品牌新上架产品的盈利成功率只有27.45%，且近半年大量新入场产品都在亏钱，市场正在快速走向价格战。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 4 4 0 7 2026 0 0 0 0 0 6 0 30 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 1 0 1 2025/9 0 0 0 0 1 0 0 1 2025/10 0 0 0 0 3 1 0 1 2025/11 0 0 0 0 0 0 0 2 2025/12 0 0 0 0 0 2 0 2 2026/1 0 0 0 0 0 0 0 3 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 2 0 1 2026/4 0 0 0 0 0 3 0 3 2026/5 0 0 0 0 0 1 0 5 2026/6 0 0 0 0 0 0 0 13 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesKekoy Ear Wax Removal Camera, Ear Cleaner 1296P HD Camera, Ear Cleaning Kit with 8pcs Ear Set, Wireless WiFi Otoscope with 6 Lights, Rechargeable Earwax Removal Tool Kit for Adult & Kid(Black)
This listing is deemed profitablePrice (USD)$12.98Released TypeOld Release (2023-08-28)Brand is an old entry in this marketSize and Weight16.4 x 6.9 x 1.7 cm, 68.00gProfitable Factors
Based on old ASINDistinct functions and featuresLow pricing strategyDesign & Appearance
黑色机身，偏专业感，和常见白色/银色款区分明显, 1296P可视耳镜+传统耳勺套装的组合型套装，兼顾可视清洁与手动清理Key Buying Motive
支持WiFi连接手机、实时查看耳道画面，带10倍放大、左右耳模式和可拍照录像分享Target Customers
更适合有娃家庭、需要在家自检耳道并希望把画面分享给医生的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$649.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight23.51% / 25.22%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight20.95% / 22.67%Peak / Non PeakSales & BSR Performance
KAUGIC Upgraded Ear Wax Removal with One-Piece Waste Tank, Safe Cleaner with Water Temperature Sensor, Effective Ear Irrigation Kit, IPX7, FSA-HSA-Eligible, Semi-Transparent
This listing is deemed profitablePrice (USD)$67.83Released TypeOld Release (2024-05-30)Brand is an old entry in this marketSize and Weight27.8 x 11.8 x 10.9 cm, 458.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
半透明机身，能看到内部水路/废水状态, 一体式废水桶与清水桶合并结构，外观更像简化版电动冲洗器Key Buying Motive
一体式废水桶设计，边冲洗边回收，清理更省事；配合温度传感器与4档水压，降低新手使用门槛Target Customers
更适合重视安全控温、希望在家快速冲洗耳垢、且愿意为更省事的一体化结构付费的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$6,783.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight39.22% / 40.60%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight34.94% / 36.31%Peak / Non PeakSales & BSR Performance
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