Umilife Extra Large Expandable Kitchen Drawer Organizer for Utensil and Junk, 19" Deep for Big Drawer, 19" to 33" Adjustable Bamboo Wood Drawer Divider, Cutlery Tray, Flatware Holder
Flatware Organizers - 产品分析报告
  • Benchmark ASIN
    B0DWMPYWL5
  • Marketplace
    US
  • Category ID
    3744101
  • Analyzed Products
  • Keyword
    under sink organizer, spice rack organizer
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-26
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Medium
Moderate Risk Due to Price Competition
Newly Released Counts (All Brands)
0
New Brand (0)
Old Brand (0)
Success rate (all brands)
0%
New Brand (0%)
Old Brand (0%)
Most products net profit margin range
12.63% - 23.08%
Listing

Report summary from Keble AI Agent: Listing

结论很明确:这个市场不适合现在进入。 表面上看整体有60.00%产品可盈利,但真正能复制的机会只集中在老品牌的差异化款,新品牌几乎没有成功样本,市场已经被老玩家占住了,且利润正在向价格竞争区间靠拢。

证据很直接:市场里只有2个老品牌,0个新品牌,0个新品牌成功样本;新品利润区间只有12.63%~23.08%,已经不是健康扩张区间。成功产品主要来自 Umilife 和 Bellsal 这类老品牌,典型做法是“基于老款做功能和外观升级”,例如 Umilife 的 B0DWMPYWL5 做到60.67美元、月销300、月收入18.2万人民币,利润率17.06%;Bellsal 的 B09CH2Y2JQ 和 B0CRDX25XP 分别做到32.47美元和37.63美元,也都靠可伸缩、差异化设计赚钱。反过来,失败样本 B0CYFH8W1F 的问题就是“不够独特 + 市场太挤”。这说明这里不是靠简单跟款能赢的市场,而是靠老品牌资源、产品微创新和渠道优势在吃红利。用户预算50万人民币虽然能覆盖单个ASIN前几个月的起步投入,但对这种需要持续品牌投入、功能升级和长期防守的市场来说,仍然偏紧。

Recommended Products Features Direction
B0DWMPYWL5
Why do customers choose it?
  • 原木竹色更强调高端、自然感
  • 19英寸超深抽屉适配,且可从19英寸扩展到33英寸,明显区别于常见10-15英寸款
  • 2.5英寸加高设计,容纳更高的厨具并提升收纳容量;8个硅胶脚垫增强静音与防滑
  • 适合大号、加深型厨房抽屉用户,以及需要收纳长柄厨具和更多杂物的家庭
  • Sales
    Avg. price: $60.67|Latest price: $62.95|Approx. recent monthly revenue: $18,201.00 (300 pcs)|Net profit margin: 17.06%
    B0CRDX25XP
    Why do customers choose it?
  • 可伸缩竹制抽屉分隔设计,5-7格布局,适配10-15英寸抽屉
  • 可伸缩宽度,能适配不同尺寸抽屉,并兼顾厨房、卧室、办公室等多场景收纳
  • 需要一款可调节尺寸的竹制抽屉收纳用户,尤其是厨房抽屉空间不固定、同时希望兼顾餐具与杂物分类的人群
  • Sales
    Avg. price: $37.63|Latest price: $39.98|Approx. recent monthly revenue: $3,763.00 (100 pcs)|Net profit margin: 11.89%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    0 new brands2 old brands
    0 brands have new listings0 brands have new listings
    0 new listings0 new listings
    0 succeeded
    0 succeeded
    0 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    Old Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很直接:这个市场不适合现在进入,且你的50万人民币预算只能勉强覆盖单个ASIN的前期投入,不能支撑长期竞争。 现有数据里,市场整体利润率并不差,但新品几乎没有成功样本,说明真正能赚钱的基本是老品牌、老链接在吃红利;对新品牌来说,这是一个高门槛、强品牌效应、偏价格竞争的市场。

      Early sourcing + logistics + marketing budget (USD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      Alternatives
      1. 可调层板/抽屉式分隔盒:比整套下水槽收纳架更便宜,直接放进现有柜体或抽屉里,适合临时整理清洁用品、香料瓶和小工具,不需要复杂安装。
      2. 旋转调料盘(Lazy Susan):用于台面或柜内,拿取频率高的香料、酱料非常方便;价格通常低于专门的下水槽/香料架组合,且适配不同尺寸空间。
      3. 张力杆+挂篮/喷壶挂钩方案:在水槽下方用张力杆搭配S钩、小篮子或喷壶挂架,能把清洁喷雾、抹布、手套分层悬挂,成本低、改造快。
      4. 可堆叠收纳箱/透明收纳盒:适合把香料、清洁耗材分箱管理,优点是可视化强、随处可买、无需固定安装;比定制型organizer更易替换。
      5. 门背式收纳袋/挂架:如果目标是香料或小瓶清洁用品,门内侧挂袋比下水槽大件架子更省空间,也更容易安装,适合租房或不想打孔的用户。
      6. 防滑托盘+标签分区:用低价托盘把同类物品集中,再配合标签做简易分区,虽然不如专用收纳架精致,但几乎零学习成本,且后续调整最灵活。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入:当前样本里老品牌靠差异化和品牌势能还能赚到钱,但市场已经明显偏拥挤,普通新卖家很难复制。你现在看到的可盈利案例,更多是老品牌吃到渠道和认知红利,不是小卖家可以直接照搬的机会。

      Umilife
      Old brand with the most profitable new products
      Umilife Extra Large Expandable Kitchen Drawer Organizer for Utensil and Junk, 19" Deep for Big Drawer, 19" to 33" Adjustable Bamboo Wood Drawer Divider, Cutlery Tray, Flatware Holder
      Recent Monthly Revenue (USD):$18,201.00(300pcs/month)
      B0DWMPYWL5 (4.8/5 (586 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • #Differentiations

      Unique productsCommon products
      Umilife Extra Large Expandable Kitchen Drawer Organizer for Utensil and Junk, 19" Deep for Big Drawer, 19" to 33" Adjustable Bamboo Wood Drawer Divider, Cutlery Tray, Flatware Holder
      Differentiation:
      1. 尺寸最大、可调范围最宽,和常见抽屉收纳差异最明显
      2. 适合大号深抽屉,功能更强,容易吸引有明确需求的买家
      3. 原木竹色高级自然,图片展示容量大,视觉冲击强
      B0DWMPYWL5 (4.8/5 (586 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      Kitchen Silverware Drawer Organizer and Storage Flatware Cutlery Utensil Holder Spice Rack Containers Bathroom Counter Cabinet Office Desk Makeup Drawer Tray Kitchen and Dining Tools Decor Accessories
      Differentiation:
      1. 配色与常规款有明显区别,外观更独特
      2. 竹制可伸缩分区,兼顾餐具和杂物收纳,使用场景更广
      3. 适合想要抽屉收纳又重视家居风格统一的用户
      B0CRDX25XP (4.5/5 (79 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合现在进入:表面上有利润,但核心信号是老品牌主导、低利润段占比高,且新品牌几乎没有可复制的成功样本。 以当前数据看,做大牌进入勉强可行,但小品牌想不靠激进打法突围,胜算很低。

      Profitability difficulty
      Moderate Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0DWMPYWL5
      B0DWMPYWL5
      Umilife
      2025-06-18
      Yes
      $60.67
      300pcs
      $18201.0
      17.06%
      $3105.1
      B09CH2Y2JQ
      B09CH2Y2JQ
      Bellsal
      2022-03-09
      Yes
      $32.47
      100pcs
      $3247.0
      24.61%
      $799.09
      B0CRDX25XP
      B0CRDX25XP
      Bellsal
      2024-01-03
      Yes
      $37.63
      100pcs
      $3763.0
      11.89%
      $447.43
      No profitable product data available for new products
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这不是适合进入的市场。 现有数据已经显示它被老品牌主导、几乎没有真实新品牌机会,而且新品利润表现和新品进入成功率都偏弱,属于明显的高门槛竞争环境,不建议大品牌或小商家现在切入。

      No data available
      No data available
      No data available
    • #Success Rate by Entry Time

      Listing

      这个市场不适合进入,而且对大品牌和小品牌都不友好:没有新品牌进入,最近新上市产品也没有形成可验证的盈利样本,现有利润空间只在12.63%~23.08%,已经明显靠近价格竞争区间,不是健康扩张市场。当前能活下来的主要是老品牌,靠的是老链接延伸和功能微创新,不是新品牌轻松切入。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000000
      202600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900000000
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Kitchen Silverware Drawer Organizer and Storage Bamboo Wood Cooking Utensil Holder Cutlery Knife Jewelry Spice Rack Spoon Fork Multi Cabinet Organization Bathroom Counter Expandable Adjustable Tray
      Price (USD)
      $32.47
      Released Type
      Old Release (2022-03-09)
      Brand is an old entry in this market
      Size and Weight
      36.1 x 25.5 x 4.9 cm, 998.00g

      Profitable Factors

      Based on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      提供多种竹木/灰色等配色选择,适合不同厨房或家居风格, 可伸缩宽度10到15英寸,5-7格分区,适配不同尺寸抽屉

      Key Buying Motive

      可伸缩调节,兼顾餐具、刀具、香料、首饰等多场景收纳

      Target Customers

      需要按抽屉尺寸定制收纳的厨房整理用户,以及想把同类产品延伸到卧室/浴室收纳的人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $3,247.00
      100 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      21.09% / 24.61%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      6.11% / 9.63%
      Peak / Non Peak

      Sales & BSR Performance

      Kitchen Silverware Drawer Organizer and Storage Flatware Cutlery Utensil Holder Spice Rack Containers Bathroom Counter Cabinet Office Desk Makeup Drawer Tray Kitchen and Dining Tools Decor Accessories
      Price (USD)
      $37.63
      Released Type
      Old Release (2024-01-03)
      Brand is an old entry in this market
      Size and Weight
      36.9 x 27.2 x 10.9 cm, 2449.00g

      Profitable Factors

      Based on old ASINDistinct functions and features

      Design & Appearance

      可伸缩竹制抽屉分隔设计,5-7格布局,适配10-15英寸抽屉

      Key Buying Motive

      可伸缩宽度,能适配不同尺寸抽屉,并兼顾厨房、卧室、办公室等多场景收纳

      Target Customers

      需要一款可调节尺寸的竹制抽屉收纳用户,尤其是厨房抽屉空间不固定、同时希望兼顾餐具与杂物分类的人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $3,763.00
      100 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      5.46% / 11.89%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -26.26% / -19.84%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 67%
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