- Benchmark ASINB0CY2K3CN8
- MarketplaceUS
- Category ID165115011
- Analyzed Products
- Keywordtool organizer, power tool rack
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-27
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经进入价格战区，且新品牌成功率为0%，不是机会市场。 用户50万人民币预算理论上能覆盖单个ASIN的前期启动，但在这里预算不是优势，因为真正的问题是新品几乎都跑不出正利润，且新增产品最近几个月连续失败，趋势是变差不是变好。
证据很直接：市场里只有3个新品牌，分别是 EARLESS BEAR、VEVOR、UNITEDPOWER，但这3个新品牌的3个新发产品里，盈利数是0，成功率是0.00%；按全市场新发产品看，9个新发样本全部不盈利，成功率同样是0.00%。利润面也偏向低位，整体新发产品利润区间只有4.33%到19.79%，而近期样本里已经出现不少低于10%甚至负利润的产品，说明这里已经是明显的价格竞争环境。更关键的是，真正能赚钱的样本几乎都来自老品牌 OUTNILI、voze、KLEBV 这类成熟玩家；OUTNILI 一家就有10个盈利产品、6个亏损产品，盈利产品里不少月销400件、售价在21.39到24.98美元之间，单个可见投入也在几千美元级别，说明它靠的是老品牌铺货和持续运营，不是新小商家容易复制的路径。
- 大品牌进入：不建议。 这个市场没有出现足够强的新增长信号，反而是老品牌在用多个成熟链接吃存量；如果一定要进，必须准备长期品牌投入、变体扩展和持续投放，不是一个单ASIN就能稳住的市场。
- 小商家进入：更不建议。 真正的“合法小商家成功样本”基本没有，且新品牌成功率是0%；如果要硬进，往往得走激进推广甚至接近 predatory marketing 的打法，但这不是健康机会。
- 可参考的成熟品牌与样本： OUTNILI、voze、KLEBV；对应可参考 ASIN 有 B0BZD9KZPN、B0CY2J96CY、B0CY2M6LDR、B0CY2K3CN8、B0DLVQTJLW、B0CXJ44GN2、B0CZ7XHSBW、B0CZ8GQB8Q、B0D9BQ82CT、B0DLVSNL7D。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：不建议进入，这个市场已经明显接近价格战区，新品牌成功率为0%，而且新上架产品全部没跑通。 你的50万人民币预算理论上能覆盖单个ASIN的前期启动，但在这个市场里，钱不是主要问题，真正的问题是新品几乎不赚钱、还在持续被老品牌压制。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?66.66%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 门后挂钩/门后收纳挂架：无需打孔，安装门缝即可用，适合租房和临时收纳，比墙装工具架更容易接受。
- 可移动工具车/滚轮收纳车：把工具集中在一处但不需要固定墙面，适合车库、工坊和频繁调整布局的用户。
- 大号塑料收纳箱/周转箱：成本通常更低，能把电动工具、配件、手套、耗材一次装走，适合不想做墙面安装的人。
- 壁挂式吸盘/强力胶条小挂架：适合轻量工具或清洁工具，免打孔、上手快，是对墙装工具架的低门槛替代。
- 工具袋/帆布工具包：便于随身携带，适合维修、园艺和临时作业场景，比固定式工具架更灵活。
- 折叠式置物架/落地收纳架：无需安装，购买后直接摆放即可，适合想快速整理但不想钻孔的家庭用户。
- 标准置物篮/网篮系统：可放在柜内、台面或层架上，兼容不同尺寸工具和配件，改造成本低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：新品牌成功率为0%，新上架产品盈利率为0%，而且样本里已经出现明显价格战。 结果非常明确：大品牌还有生存空间，但小商家基本没有胜算；如果没有更强的品牌力、创新或预算，建议直接放弃。
Least investment in new productsNew products with Highest revenueMost investment in new productsEARLESS BEAR
Recent Monthly Revenue (USD):-(-)B0GVNK1LFSBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsOUTNILI
Recent Monthly Revenue (USD):$9,992.00(400pcs/month)B0BZD9KZPN (4.7/5 (4790 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$9,800.00(400pcs/month)B0CY2J96CY (4.7/5 (4770 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$8,556.00(400pcs/month)B0CY2M6LDR (4.7/5 (4770 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 与白色/黑色款相比，木纹乡村风最突出，差异最大
- |
- 双件装，适合大面积墙面收纳展示，图片更有存在感
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- 4槽4钩布局清晰，兼顾扫把拖把和小工具收纳
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- 木质面板+金属夹具更像家居装饰，容易吸引点击
B0BDLCDPB7 (4.7/5 (4790 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
Differentiation:- 与木质款明显不同，纯黑金属外观更硬朗
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- 12个装设计和三角扣结构，视觉上最有差异感
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- 全金属材质偏重耐用感，适合车库/工作间场景
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- 黑色哑光风格简洁，商品图识别度高，容易点进查看
B0GJZ384Z7 (4.7/5 (299 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，已经进入明显的价格战/饱和区。 核心原因很直接：新产品里有 100% 都没跑出稳定盈利，而已知利润分布里 <10% 的低利润产品占 30.94%，再加上新品牌新发产品盈利率是 0%，说明新进入者几乎没有真实成功样本，进入后很容易先亏钱。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CZ8GQB8Qvoze2024-05-01Yes$27.05450pcs$12172.530.88%$3758.87
B0CK15X6SMvoze2023-09-28Yes$15.511000pcs$15510.018.72%$2903.48B0BZD9KZPNOUTNILI2023-03-23Yes$24.98400pcs$9992.018.69%$1867.51B0CY2J96CYOUTNILI2024-03-14Yes$24.5400pcs$9800.018.1%$1773.8B0CY2M6LDROUTNILI2024-03-08Yes$21.39400pcs$8556.016.01%$1369.82
B0DLVQTJLWOUTNILI2024-11-04Yes$17.68400pcs$7072.018.88%$1335.2
B0DLVSNL7DOUTNILI2024-11-04Yes$17.62400pcs$7048.018.78%$1323.62
B0CM3FNC93OUTNILI2023-11-16Yes$16.61400pcs$6644.017.38%$1154.73
B0CG1DG6CTOUTNILI2023-10-09Yes$16.64400pcs$6656.016.51%$1098.91
B0D9BQ82CTOUTNILI2024-07-12Yes$15.69400pcs$6276.014.77%$926.97
B0CBVHHJ6MOUTNILI2023-08-28Yes$16.6300pcs$4980.016.6%$826.68
B0CZ7XHSBWvoze2024-03-28Yes$12.75450pcs$5737.513.89%$796.94
B0CM2YGSPKvoze2023-11-30Yes$16.5200pcs$3300.016.41%$541.53
B0CX1J2MJRZONGOOL2024-03-04Yes$16.04200pcs$3208.016.46%$528.04
B0B77FJZR8IMILLET2022-07-21Yes$16.59200pcs$3318.014.75%$489.41
B0DXZPF283FunCee2025-02-21Yes$15.89200pcs$3178.014.53%$461.77
B0CX1K6TYZZONGOOL2024-03-04Yes$13.59200pcs$2718.013.96%$379.44B0CY2K3CN8OUTNILI2024-03-14Yes$24.9950pcs$1249.518.56%$231.91
B0CXJ44GN2KLEBV2024-03-09Yes$15.9950pcs$799.519.35%$154.71
B0CZ8GMXJTvoze2024-03-28Yes$11.48100pcs$1148.011.93%$136.96Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FPX2S7BZOUTNILI2025-09-05No$10.56400pcs$4224.0-2.6%$-109.82
B0FNQFGBX4OUTNILI2025-08-26No$14.55400pcs$5820.08.92%$519.15B0GJZ384Z7baecel2026-01-27No$14.98550pcs$8239.010.92%$899.7
B0GGXZW81MOUTNILI2026-01-15No$21.5-pcs$-12.3%$-B0GVNK1LFSEARLESS BEAR2026-04-01No$--pcs$--%$-B0GWVV6WWHOUTNILI2026-04-11No$--pcs$--%$-
B0FRFN9ZRZVEVOR2025-09-17No$--pcs$--%$-
B0FKM5GNH7UNITEDPOWER2025-07-31No$--pcs$--%$-
B0H397KX57Lifewit2026-05-29No$--pcs$--%$-#New Product Success Rates
Listing结论很直接：这个市场不适合进入，已经接近或落入价格战区，且新品牌几乎没有合法成功样本。 现有数据里，新发布产品成功率是0%，总体可识别利润产品占比只有31.25%，而新品牌/老品牌的新发产品都没有跑出任何盈利案例，这说明不是“机会多”，而是“活下来都难”。
证据上看，市场里老品牌更像在收割存量：OUTNILI 16个产品里10个盈利、6个亏损，成功率62.5%，但它的成功主要来自老产品和老链接延伸，不是新品牌友好的环境；核心样本 B0CY2K3CN8 属于 OUTNILI，售价24.99美元，利润率18.6%，月销50件，早期投入约4861.92美元，说明即使能盈利，也需要成熟老品牌的运营和铺货能力。相反，新品牌侧是清一色失败：EARLESS BEAR、UNITEDPOWER、VEVOR 的新发产品全部不盈利；baecel 的 B0GJZ384Z7 虽然有299条评论，但属于新链接老产品型，且未盈利，更像强推流量而不是小商家自然起量；B0CY2K3CN8 这类老品牌胜出公式也明确写的是“BASED_ON_OLD_ASIN”，不是创新型新入口。市场时间趋势也不好看，2025到2026的新发样本几乎全部是非盈利，最近几个月连续出现失败，说明竞争在加剧而不是改善。
给你的关键判断：大品牌若要进，必须准备明显高于单个ASIN起步成本的长期预算和品牌投入，但仍然不建议；小商家更不应进，真正可参考的“合法小商家成功”样本基本没有，反而有多只产品落在高评论高销量但低利润的灰区，像 B0GJZ384Z7（299评）、B0FRFN9ZRZ、B0FKM5GNH7 这类新发但不盈利的案例，说明这个市场很可能需要激进投放甚至带刷评式打法才能站住脚。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
OUTNILIbaecelLifewitEARLESS BEARVEVORUNITEDPOWER#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显过热且接近价格战。 近期香港新进入者几乎没有成功案例，最近一批新释放产品的盈利率是0%，而且样本里最近一年新增的都是失败单，说明门槛在快速升高，不是机会在变多。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 1 0 0 0 0 0 3 2026 0 0 0 0 0 0 0 5 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 1 2025/8 0 0 0 0 0 0 0 1 2025/9 0 1 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 2 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 0 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesBroom Holder Wall Mount Rack, 304 Stainless Steel Mop and Tool Organizer
This listing is deemed profitablePrice (USD)$15.99Released TypeOld Release (2024-03-09)Brand is an old entry in this marketSize and Weight11.2 x 8.3 x 6.5 cm, 308.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑银配色，偏工业风，区别于常见纯黑或木纹款, 304不锈钢金属结构，简洁墙挂式工具架造型，偏耐用实用路线Key Buying Motive
304不锈钢材质，主打防锈耐用；4个夹持位+4个挂钩，适合清洁工具和小物混挂Target Customers
面向更看重防锈耐用、厨房/洗衣房/车库等潮湿场景收纳的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$799.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.95% / 19.35%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight7.56% / 9.96%Peak / Non PeakSales & BSR Performance
OUTNILI 2 Pack Black Mop Broom Holder Wall Mount - Wood Broom Mop Hanger - Wall Mounted Garden Tool Rack Organizer for Closet Garage Laundry Room, 4 Slots & 4 Hooks
This listing is deemed profitablePrice (USD)$24.50Released TypeOld Release (2024-03-14)Brand is an old entry in this marketSize and Weight44.7 x 13.3 x 6.4 cm, 839.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
黑色木质面板+工业金属夹具，整体更偏现代乡村/工业风, 双包装、4槽4钩布局，且安装孔距为16英寸，适配常见墙体龙骨间距Key Buying Motive
在常规扫把夹基础上加入木质装饰面，更适合作为可见墙面收纳与家居装饰Target Customers
注重车库/洗衣房/储物间墙面整洁，同时希望收纳工具也能兼顾装饰风格的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$9,800.00400 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.09% / 18.10%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.60% / 1.41%Peak / Non PeakSales & BSR Performance
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