- Benchmark ASINB0CR9SNHV1
- MarketplaceUS
- Category ID3741211
- Analyzed Products
- Keywordchest freezer cover, deep freezer cover
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：已经进入价格战区，且对新品牌几乎没有可复制的成功样本。 现在的信号不是“利润不够高”，而是“新品做出来也很难卖起来”；如果继续做，大概率要靠强投放、强品牌或更激进的打法硬推，普通小卖家不适合进场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合进入。 你的预算500,000 CNY虽然足够覆盖单个ASIN的前期打样、备货、运费和基础投放，但市场已经明显被老品牌占住，且新品几乎没有成功案例，属于高竞争、低容错的价格战环境。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?83.33%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 家用防尘布/机罩：用更便宜的通用防尘罩替代专用冰柜罩，适合只想防灰尘、减少擦洗频率的用户，购买门槛更低、尺寸选择也更多。
- 户外防水收纳罩（通用款）：如果核心诉求是防雨、防晒、挡落叶，通用型户外防水罩通常比专用 chest freezer cover 更容易买到，价格也往往更低。
- 保温毯/移动毯临时覆盖：在非强风、非长期户外场景下，搬家毯、保温毯等可作为临时遮挡方案，几乎随手可得，成本很低。
- 简易DIY罩布方案：用防水帆布、牛津布或旧帐篷料裁剪后配魔术贴/绑带自制，比买成品更便宜，适合预算极紧或只需短期使用的人。
- 防尘膜+绑带组合：对于主要担心灰尘和轻微污渍的用户，塑料防尘膜配绑带是最低成本方案，比厚重专用罩更轻便，也更容易更换。
- 转移到室内/有顶棚区域存放：如果用户的真实需求是减少日晒雨淋损耗，把冰柜挪到车库、棚下或室内往往比购买罩子更直接，且后续维护更少。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经是价格战区，且对新进入者几乎没有可复制的健康成功样本。 市场里可识别的盈利产品只有 12.90%，而新上架产品盈利率是 0%；最近新增里，2025 年新产品只有 1 个亏损新款，2025/12 到 2026 这段时间新增的老链接改款也都是亏损，说明不是在增长，而是在持续内卷。
Least investment in new productsMost investment in new productsNew products with Highest revenueEVRBUL
Recent Monthly Revenue (USD):-(-)B0GCQWHVPV (4/5 (4 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsYANGSHILEI
Recent Monthly Revenue (USD):$1,849.50(50pcs/month)B0CR9SNHV1 (4.6/5 (390 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,405.00(50pcs/month)B0BZQ58GJS (4.6/5 (390 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,356.00(50pcs/month)B0CCVBSY4J (4.6/5 (390 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 灰色外观，与常见黑色款有明显区分，视觉上更容易被注意到
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- 对应 7 立方英尺尺寸，和其他小尺寸款差异明显，适配人群更不同
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- 顶部可开启设计，展示更直观，方便吸引看图即想了解功能的客户
B0CRT1FRW7 (4.5/5 (593 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 56×29×36 英寸的大号规格，与其他更小尺寸款差异最明显
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- 适合 14–16 立方英尺大容量冷柜，目标用户更特定
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- 顶部可开启+侧边提手的结构，图中功能感强，容易提升点击兴趣
B0FSW8CKSQ (4.5/5 (593 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场：新产品盈利率为0%，总体可确认盈利率只有12.9%，但所有新发布产品都没跑出来，且2025年以来几乎全是亏损/未达标新品，市场已经明显偏向价格战和存量厮杀。对小卖家和大品牌都不友好；如果你现在进场，除非愿意用强品牌、强投放和差异化创新硬砸，否则胜率很低。
证据很直接：当前可确认盈利的产品里，只有YANGSHILEI的老品在赚钱——B0CR9SNHV1毛利率26.16%，月销50、月营收1849.5美元；B0BZQ58GJS毛利22.98%，月营收1405美元；B0CCVBSY4J毛利20.96%，月营收1356美元；Luxiv的B0BGMYG7XL毛利17.64%，月营收999.5美元。反过来，亏损/不达标新品集中在Dalema、Fentiff、YANGSHILEI、EVRBUL：B0GCQWHVPV毛利10.09%，B0FSW8CKSQ 19.2%，B0FSV988BY 20.77%，B0FTL7F3Q3 21.53%，B0GS8TNXST 24.04%，但全部都被判为非盈利或未起量；而且新品牌EVRBUL目前1个新品B0GCQWHVPV，0个盈利、1个亏损。这说明市场不是“没人做”，而是“做了也很难赚”。
结论上，不建议进入。大品牌要跟的基准只能是YANGSHILEI的成熟老品，但它们已经拿到稳定销量和20%+利润；小卖家没有真实可复制的成功样本，且现有新品并不支持无高强度营销就成功。若硬要做，至少要有能支撑前期投放、品牌和产品优化的预算，单靠50万人民币只能覆盖入场，不能覆盖长期突围所需的研发与品牌成本；这个市场没有“小而美”的轻松入口。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0CR9SNHV1YANGSHILEI2024-01-02Yes$36.9950pcs$1849.526.16%$483.83B0BZQ58GJSYANGSHILEI2023-05-03Yes$28.150pcs$1405.022.98%$322.87B0CCVBSY4JYANGSHILEI2023-07-26Yes$27.1250pcs$1356.020.96%$284.22
B0BGMYG7XLLuxiv2022-09-28Yes$19.9950pcs$999.517.64%$176.32Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G524DK5BFentiff2025-12-04No$25.99-pcs$-17.3%$-B0FSW8CKSQDalema2025-09-27No$32.15-pcs$-19.2%$-B0FSV988BYDalema2025-09-27No$29.99-pcs$-20.77%$-B0FTL7F3Q3YANGSHILEI2025-10-02No$29.99-pcs$-21.53%$-B0GCQWHVPVEVRBUL2025-12-27No$23.03-pcs$-10.09%$-B0GS8TNXSTYANGSHILEI2026-03-12No$33.99-pcs$-24.04%$-#New Product Success Rates
Listing这个市场不适合现在进入：新品成功率 0%，新品牌 0/1 成功，老品牌新品 0/5 成功，且新品利润率集中在 10.09%~24.04% 但几乎全部卖不动，说明这是一个低成功率、强价格竞争的市场。 关键不是“有没有利润空间”，而是“有没有办法把新品真正做成活跃销量”；从现有数据看，答案是否定的。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
YANGSHILEIDalemaFentiffEVRBUL#Success Rate by Entry Time
Listing这个市场不值得进入，已经是明显的高风险价格战市场。 近期新进入品牌几乎全军覆没：新品牌新发售盈利率为0%，所有可识别的新发售样本里，100%都是亏损；按产品口径看，市场整体可识别盈利率只有12.9%，而新发售盈利率是0.0%，说明越新的切入越难赚钱。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 5 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 2 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 2 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesLuxiv 3.5Cu Ft Chest Freezer Cover Black 420D Oxford with Pocket, 25X23X34“
This listing is deemed profitablePrice (USD)$19.99Released TypeOld Release (2022-09-28)Brand is an old entry in this marketSize and Weight26.5 x 17.8 x 5.2 cm, 340.00gProfitable Factors
Based on old ASINLow pricing strategyDesign & Appearance
黑色外观更耐脏，适合室内外长期使用, 25×23×34英寸的基础款箱体罩，属于通用公开款式，不是明显私模造型Key Buying Motive
420D防水牛津布+银色内层，配双固定绑带，主打基础防护和稳固防风Target Customers
适合 3.5 立方英尺卧式冷冻柜用户，尤其是需要低价防尘、防雨、防晒的户外/车库场景Early Investment
Investment
Monthly Revenue (Recent) (USD)$999.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.03% / 17.64%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight4.07% / 7.68%Peak / Non PeakSales & BSR Performance
YANGSHILEIB0BZQ58GJS (4.6/5 (390 Reviews))Deep Freezer Cover for Outside, 7.0 Cu.ft Chest Freezer Cover - 38W×23D×34H
This listing is deemed profitablePrice (USD)$28.10Released TypeOld Release (2023-05-03)Brand is an old entry in this marketSize and Weight27.4 x 22.5 x 6.8 cm, 721.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色外观更耐脏，适合户外/车库环境, 适配 7.0 立方英尺卧式冷冻柜的定尺寸罩，顶部双拉链可开启，正面带收纳袋Key Buying Motive
顶部双拉链开口，无需拆罩即可取用冷冻柜, 侧边通风口 + 底部弹力绳/可调扣带，兼顾散热与防风固定Target Customers
需要把卧式冷冻柜长期放在室外或车库、并希望在不拆罩的情况下频繁取物的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,405.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.25% / 22.98%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight6.76% / 10.49%Peak / Non PeakSales & BSR Performance
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