
不建议进入,这个市场已经明显拥挤,且正在向价格战区间滑落。 现在的新品牌只有9个,但已出现32个新上架、其中新品牌新产品成功率仅18.75%,按新品牌口径也只有35.71%,同时近几个月新上架大多落在“其他/未验证盈利”区间,说明真实可复制的赚钱样本很少,不是适合现在硬闯的赛道。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是适合现在进入的市场。用户预算50万人民币够做单个ASIN的前期启动,但这个类目已经明显进入低利润、强竞争状态,新品牌成功率太低,且很容易被老品牌和高压打法挤压。
Alternative solutions may pose a risk to your investment in certain markets.
结论很明确:这个市场可以进入,但不是低门槛市场;它更适合有产品开发和投放能力的卖家,小卖家也能做,但必须选对细分型号并靠差异化,而不是跟风低价硬拼。 目前没有看到30+新品牌涌入的过度饱和信号,反而是新品牌里仍然能跑出35.71%的新发布盈利率;但新品牌整体成功率只有35.71%,失败率高达50%,说明这不是轻松赚钱的赛道。
这个市场不适合进入,结论很明确:已经明显拥挤,且新品牌的真实可复制成功样本太少。 现在看,能赚钱的产品大多集中在少数老品牌和少数强势新品牌上,而且新产品里不少只是“有销量但暂时看不清利润”,不是稳健机会。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0D8VSPWZ3 | Aekops | 2024-07-05 | Yes | $31.61 | 900pcs | $28449.0 | 33.54% | $9541.8 |
![]() | B08L5S9R93 | TOMOON | 2021-02-25 | Yes | $26.84 | 400pcs | $10736.0 | 30.45% | $3269.12 |
![]() | B0B6HR7D4H | AMI PARTS | 2022-07-14 | Yes | $28.15 | 400pcs | $11260.0 | 25.97% | $2924.23 |
![]() | B0BGK122BW | M Motico | 2022-10-10 | Yes | $29.55 | 200pcs | $5910.0 | 34.8% | $2056.68 |
![]() | B087BT4C71 | MONKEMON | 2020-04-20 | Yes | $30.18 | 200pcs | $6036.0 | 32.99% | $1991.28 |
![]() | B07MMMQ7BS | Konduone | 2019-01-14 | Yes | $16.99 | 400pcs | $6796.0 | 28.28% | $1921.91 |
![]() | B0FJS6QMF2 | Nagaros | 2025-10-02 | Yes | $35.83 | 150pcs | $5374.5 | 35.06% | $1884.3 |
![]() | B07R4WCRT5 | AMI PARTS | 2019-04-24 | Yes | $24.76 | 300pcs | $7428.0 | 25.27% | $1877.06 |
![]() | B0FCRZX7C9 | Fetechmate | 2025-06-11 | Yes | $19.73 | 400pcs | $7892.0 | 22.69% | $1790.7 |
![]() | B09TZN7W1V | Blutoget | 2022-03-07 | Yes | $20.06 | 300pcs | $6018.0 | 26.51% | $1595.38 |
![]() | B0DSPKD4VQ | Gesleben | 2025-01-10 | Yes | $29.37 | 150pcs | $4405.5 | 35.96% | $1584.22 |
![]() | B0CNXB525B | AMI PARTS | 2023-11-24 | Yes | $14.7 | 400pcs | $5880.0 | 24.28% | $1427.67 |
![]() | B0GS5SJ564 | NTOUSIUY | 2025-10-01 | Yes | $23.06 | 150pcs | $3459.0 | 31.87% | $1102.39 |
![]() | B0GRRQN65M | Lynzro | 2026-03-08 | Yes | $29.57 | 100pcs | $2957.0 | 34.37% | $1016.33 |
![]() | B0D89S354G | EIOLWJIEO | 2024-07-08 | Yes | $27.99 | 100pcs | $2799.0 | 35.8% | $1002.05 |
![]() | B0B29L4966 | Reyhoar | 2022-07-11 | Yes | $19.69 | 150pcs | $2953.5 | 31.34% | $925.63 |
![]() | B09JZCCGMS | Fetechmate | 2021-10-21 | Yes | $18.43 | 200pcs | $3686.0 | 24.54% | $904.55 |
![]() | B091GN419W | Azdele | 2021-04-01 | Yes | $28.18 | 100pcs | $2818.0 | 30.79% | $867.67 |
![]() | B0GTVC19YN | HZSRGG | 2026-03-27 | Yes | $28.96 | 100pcs | $2896.0 | 27.86% | $806.83 |
![]() | B0D4TK5B75 | Anniparts | 2024-07-21 | Yes | $37.34 | 50pcs | $1867.0 | 40.62% | $758.38 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FJS6QMF2 | Nagaros | 2025-10-02 | Yes | $35.83 | 150pcs | $5374.5 | 35.06% | $1884.3 |
![]() | B0GS5SJ564 | NTOUSIUY | 2025-10-01 | Yes | $23.06 | 150pcs | $3459.0 | 31.87% | $1102.39 |
![]() | B0GRRQN65M | Lynzro | 2026-03-08 | Yes | $29.57 | 100pcs | $2957.0 | 34.37% | $1016.33 |
![]() | B0GTVC19YN | HZSRGG | 2026-03-27 | Yes | $28.96 | 100pcs | $2896.0 | 27.86% | $806.83 |
![]() | B0FMRQTF16 | EIOLWJIEO | 2025-08-18 | Yes | $24.49 | 100pcs | $2449.0 | 30.31% | $742.3 |
![]() | B0GWZ7VWFR | AIJALY | 2026-04-13 | Yes | $27.07 | 50pcs | $1353.5 | 34.42% | $465.88 |
这不是适合进入的市场。 新品成功率只有18.75%,但新品失败率高达78.57%,而且老品牌新品成功率仅6.25%,说明这个类目对新进入者非常苛刻;同时,市场里已经有明显的旧品牌压制,新品牌即便进入,也大多只能做低概率试错。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
结论很明确:这个市场不适合现在进入。 新品牌新上架成功率只有21.43%,但失败率高达78.57%;而且近期新增品牌持续涌入但盈利表现偏弱,已经进入明显的高竞争区,不是适合小商家硬闯的市场。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 3 | 0 | 8 |
| 2026 | 0 | 0 | 0 | 0 | 1 | 2 | 0 | 18 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 4 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 2 | 0 | 1 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 1 | 1 | 0 | 3 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 1 | 0 | 3 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 5 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |