- Benchmark ASINB0FJWXF4PC
- MarketplaceUS
- Category ID7073960011
- Analyzed Products
- Keywordphone case
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，结论很直接：已经明显偏向老品牌和价格竞争，新品牌没有跑出来的真实样本。现有数据里，新品牌数为0，新上架产品盈利率0%，最近新增的 B0GXY3FLHW 直接亏损，说明这里不是“还能试一试”的成长型市场，而是被同质化和流量成本压住的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing不建议进入，这个市场对新卖家并不友好，且已明显偏向老品牌和价格竞争。 你的预算 50万人民币只能覆盖单个 ASIN 前期打样、备货、物流和基础投放，够碰一下门槛，但不够支撑长期研发、品牌和认证投入；在这种结构下，若没有老品牌资源，很容易被卷进低利润竞争。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):0.00%Potential certificate expensesUL CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 普通有线充电宝（10,000mAh左右）
- 高功率USB-C充电宝（支持PD快充，但不带磁吸/无线）
- 壁挂/桌面多口充电器（到家或办公室直接插电充）
- 车载充电器+短USB-C线（通勤场景替代移动电源）
- 应急小容量口袋充电宝（更便宜、更轻）
- 带支架的普通手机壳/防摔壳（先解决保护，再配短线充电）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入。 现有数据已经说明：新上架产品盈利率是0%，而且已出现老品牌新款直接失败的案例，说明这里不是正常增长市场，而是高度挤压、很容易被价格和流量成本吞掉的市场。
Old brand with the most profitable new productsPxwaxpy
Recent Monthly Revenue (USD):$3,117.00(100pcs/month)B0FJWXF4PC (4.2/5 (1222 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FJWXF4PC (4.2/5 (1222 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GXY3FLHWBrand is an old entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这不是一个适合进入的市场。 目前样本里已能看到明显的强者吃市场：只有 1 个可识别高利润产品 B0FJWXF4PC（Pxwaxpy），利润率 37.0%，但同品牌另一个新产品 B0GXY3FLHW 直接亏损；这说明市场不是“普遍好赚”，而是少数产品靠更强资源吃到利润，后进者风险很高。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FJWXF4PCPxwaxpy2024-07-24Yes$31.17100pcs$3117.037.01%$1153.61Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GXY3FLHWPxwaxpy2026-04-21No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入，结论很直接：新产品几乎没有成功样本，且新增品牌并没有带来真正的机会，反而更像是被老品牌和同质化产品压住的价格战市场。 现有数据里，新上架产品整体盈利率只有0%，全市场可识别盈利率也只有50%，但这50%几乎全部来自旧产品；新品牌与老品牌的新发布产品成功率都为0%，说明新进者很难靠正常打法跑出来。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Pxwaxpy#Success Rate by Entry Time
Listing这个市场不值得进入，已经接近价格战/同质化陷阱。表面上看有一个旧品牌 Pxwaxpy 的单品 B0FJWXF4PC 还能做到 37% 利润率、月销 100、月营收 3117 美元，但这类成功来自老链接/老品牌，不是新品牌可复制的真机会；而新品牌侧的结果是 100% 失败，最新样本 B0GXY3FLHW 直接亏损，说明新人进场更像在撞墙。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesMagnetic Portable Charger with Apple-Watch Charger,10800mAh 25W PD Fast Charging Wireless Power Bank,4 Outputs Travel Essential Battery Pack for iPhone 17/17 Pro Max/16/15/14/13/12 All Series (White)
This listing is deemed profitablePrice (USD)$31.17Released TypeOld Release (2024-07-24)Brand is an old entry in this marketSize and Weight12.6 x 11.5 x 3.2 cm, 200.00gProfitable Factors
Based on old ASINDesign & Appearance
白色版本更偏向简洁、旅行电子配件风格, 磁吸充电宝+Apple Watch 充电位的一体化双面结构，属于常见公模方案Key Buying Motive
同时支持手机磁吸无线充电、Apple Watch 充电和有线双口输出，适合多设备出行补能Target Customers
经常携带 iPhone 和 Apple Watch 出差、旅行的轻度重度移动用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,117.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight35.92% / 37.01%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight32.80% / 33.88%Peak / Non PeakSales & BSR Performance