- Benchmark ASINB0GWCT327H
- MarketplaceUS
- Category ID16310091
- Analyzed Products
- Keywordhydrocolloid dressing roll, hydrocolloid wound dressing roll, hydrocolloid bandage roll
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论是 NO。 竞争已经明显过热：新品牌有39个，超过饱和警戒线；新产品总体盈利率只有15.07%，而新上架产品里84.93%不赚钱，最近一年新增也持续被亏损款压住，典型价格战市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入，结论是 NO。 新品牌大量涌入，但盈利率只有16.46%，新品盈利率也只有14.86%，同时 2025 年新发布 49 个新品里有 49 个亏损/不达标，2026 年 3 月又出现 8 个亏损新品，说明这里已经进入明显的价格战和高失败区。
Early sourcing + logistics + marketing budget (USD)$1,075.72 - $4,714.15Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?1.35%New listing success rate (old brands):0.00%New listing success rate (new brands):15.28%Which new brands have these successful new listings?...Alternatives- 预切型水胶体痘痘贴（小圆点/多尺寸）
- 普通医用透明敷贴（可裁剪薄膜敷料）
- 硅凝胶疤痕贴/疤痕带
- 无菌纱布+医用胶带组合
- 创可贴/弹性创可贴长条装
- 液体创可贴（小伤口临时封闭）
- 泡沫敷料贴（局部减压、渗液较多时）
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing不建议进入这个市场。它不是机会市场，而是明显的价格战市场：新品牌已经有39个，超过了你设定的饱和警戒线；新上架产品的盈利率只有14.86%，整体可盈利产品也只有16.46%，而且最近月份仍在持续出现大量不赚钱的新款，说明竞争还在加剧。
从数据看，真正能活下来的打法不是低价硬拼，而是做“可裁剪水胶体卷材”这种细分形态，并且要有明显功能差异。大品牌可参考的标杆是 KissYee / B0GWCT327H：平均售价 14.02美元，月销 400件，月收入 5608美元，利润率 23.7%，首月/前期投入约 6619.40美元；它的成功点是 连续卷装、可自由裁剪、自粘、超吸收、防水，而且是基于旧款思路做了功能强化。另一个可复制的成功样本是 yarster / B0H1LMCDTL：售价 12.44美元，月销 300件，月收入 3732美元，利润率 17.66%，前期预算约 4714.15美元；但它本质上也是靠“旧款延伸 + 功能差异”跑出来的，不是靠纯低价。反过来，CXWLTT / B0FZTG7HBC 就是典型失败例子：售价 8.95美元，利润率 -1.32%，说明这个价位已经扛不住平台费和物流成本。Bioemmalab / B0FMXRKPJ7 虽然月销到 400件、评价 156，但利润率只有 4.85%，属于典型“卖得动但不赚钱”，不能当小商家成功案例。小商家真正可参考的成功样本只有 LUMINZENLUX / B0FP21R23G：售价 10.18美元，月销 75件，月收入 763.5美元，评价 195，利润率未单列但被归为盈利；以及 HONKID / B0FQH6QHFZ：售价 13.87美元，月收入 1733.75美元，评价 7，利润率达到可盈利区间。
New products with Highest revenueMost investment in new productsyarster
Recent Monthly Revenue (USD):$4,410.00(300pcs/month)B0GYRYLP3H (4/5 (21 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$3,732.00(300pcs/month)B0H1LMCDTL (4/5 (24 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsDkmord
Recent Monthly Revenue (USD):$3,897.00(300pcs/month)B0FCYDR589 (4.6/5 (193 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsBioemmalab
Recent Monthly Revenue (USD):-(-)B0FLPLPQLTBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$3,328.00(400pcs/month)B0FMXRKPJ7 (4.5/5 (156 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Least profitable new productsCXWLTT
Recent Monthly Revenue (USD):-(-)B0FZTG7HBC (3.9/5 (12 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 外观更隐蔽，肤色半透明，适合日常低存在感使用
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- 卷装可自由裁剪，用途更灵活，区别于常见预裁片
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- 通过 Dermatest 认证，温和感强，更容易吸引敏感肌用户
B0GF4GZ9FG (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 2英寸×12英尺连续卷材，规格较突出，和其他卷装差异明显
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- 半透明米白色外观，偏医疗耗材风格，购买意图清晰
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- 适合面部、膝盖、脚跟等不规则部位，场景覆盖更广
B0GGNK5R96 (4.5/5 (54 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：已经明显拥挤，而且新品牌的真实成功率只有14.86%，多数新上架产品都落在10%以下甚至亏损区，属于高风险价格战市场。 以当前数据看，想靠普通打法切入，不管是大品牌还是小商家，都不应该把它当成好机会；真正能赚钱的产品，往往靠更强的功能差异、品牌力或更高投入。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GWCT327HKissYee2026-04-29Yes$14.02400pcs$5608.023.67%$1327.42B0GYRYLP3Hyarster2026-04-28Yes$14.7300pcs$4410.021.48%$947.27B0FCYDR589Dkmord2025-06-12Yes$12.99300pcs$3897.021.44%$835.52B0H1LMCDTLyarster2026-05-13Yes$12.44300pcs$3732.017.66%$659.08
B0FQH6QHFZHONKID2025-08-24Yes$13.87125pcs$1733.7523.24%$402.93B0GGNK5R96Dymmo2026-01-14Yes$9.99200pcs$1998.012.39%$247.56
B0FR4KCCHWKOCCQUE2025-09-15Yes$14.1175pcs$1058.2523.16%$245.1B0GF4GZ9FGSYGO2026-05-31Yes$13.46100pcs$1346.017.81%$239.73
B0FHMKCCC3GALAXY BEAUTY2025-07-15Yes$15.4850pcs$774.022.2%$171.83
B0FR4PPCK2Muzlineuro2025-09-15Yes$15.950pcs$795.020.96%$166.64
B0G39M4TG7DEBOOB2025-12-15Yes$12.1150pcs$605.517.67%$107.0
B0FP21R23GLUMINZENLUX2025-08-28Yes$10.1875pcs$763.512.59%$96.13
B0FSQK3CQJAbout life2025-12-13Yes$11.1150pcs$555.514.98%$83.22Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GWCT327HKissYee2026-04-29Yes$14.02400pcs$5608.023.67%$1327.42B0GYRYLP3Hyarster2026-04-28Yes$14.7300pcs$4410.021.48%$947.27B0H1LMCDTLyarster2026-05-13Yes$12.44300pcs$3732.017.66%$659.08B0FQH6QHFZHONKID2025-08-24Yes$13.87125pcs$1733.7523.24%$402.93B0GGNK5R96Dymmo2026-01-14Yes$9.99200pcs$1998.012.39%$247.56B0FR4KCCHWKOCCQUE2025-09-15Yes$14.1175pcs$1058.2523.16%$245.1B0GF4GZ9FGSYGO2026-05-31Yes$13.46100pcs$1346.017.81%$239.73B0FR4PPCK2Muzlineuro2025-09-15Yes$15.950pcs$795.020.96%$166.64B0G39M4TG7DEBOOB2025-12-15Yes$12.1150pcs$605.517.67%$107.0B0FP21R23GLUMINZENLUX2025-08-28Yes$10.1875pcs$763.512.59%$96.13B0FSQK3CQJAbout life2025-12-13Yes$11.1150pcs$555.514.98%$83.22#New Product Success Rates
Listing结论很明确：这个市场不适合进入，已经接近/进入价格战区，且新品牌成功率只有15.49%，但失败率高达84.51%；更关键的是，真正能活下来的新品牌极少，整体趋势是2025年后新进入数量暴增、2026年继续堆量，竞争在加速而不是变好。 对大品牌来说，理论上还能用更高预算和品牌力硬进，但也不是好市场；对小品牌来说，只有极少数真正有差异化、且预算至少接近2,658~4,714美元/单的打法才有机会，而且必须接受高失败率。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
yarsterOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Other#Success Rate by Entry Time
Listing这不是一个适合现在进入的市场：新品牌成功率只有15.49%，但失败率高达84.51%，而且最近几个月新增品牌集中涌入后，亏损产品明显更多，市场已经进入高压竞争区。 2025年8月到2026年6月，新品牌成功只零散出现，真正赚钱的多是少数基于老款做改良的产品；如果没有明显差异化、认证或更强预算，进去大概率会被价格战和流量战压垮。
证据很直接： 2025年全年有41个亏损新产品、11个盈利新产品；2026年又出现13个亏损新产品、只有6个盈利新产品，最近月份里亏损明显占上风，说明竞争不是在变轻，而是在变难。新品牌盈利案例里，yarster 占了18.18%，其余81.82%都分散在其他品牌，说明胜者很少、不是普遍机会；而亏损新产品几乎覆盖了大量新品牌，尤其 2025年8月、9月、10月连续出现 11、9、10 个亏损新产品，属于明显的拥挤信号。真正算得上“小商家可参考”的成功样本只有少数，比如 B0FP21R23G（LUMINZENLUX，10.18美元，月营收763.50美元）、B0FQH6QHFZ（HONKID，13.87美元，月营收1733.75美元）、B0FR4KCCHW（KOCCQUE，14.11美元，月营收1058.25美元）、B0G39M4TG7（DEBOOB，12.11美元，月营收605.50美元）、B0GWCT327H（KissYee，14.02美元，月营收5608.00美元）、B0GYRYLP3H（yarster，14.70美元，月营收4410.00美元）；但这些成功几乎都不是“纯新品从零创新”，而是基于老链接/老款做功能改良，还常伴随更高投入，比如 SYGO 的成功款 B0GF4GZ9FG 直接给出 2658.55 美元投资预算，yarster 的 B0H1LMCDTL 也要 4714.15 美元，说明想复制成功，不只是几个月铺货的钱，还需要额外的研发、认证和品牌投入。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 3 2 3 3 3 0 0 41 2026 0 1 0 3 2 0 0 13 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 1 2 0 1 1 0 0 11 2025/9 1 0 1 0 2 0 0 9 2025/10 1 0 0 0 0 0 0 10 2025/11 0 0 2 0 0 0 0 6 2025/12 0 0 0 2 0 0 0 5 2026/1 0 0 0 1 0 0 0 2 2026/2 0 0 0 0 0 0 0 0 2026/3 0 1 0 0 0 0 0 7 2026/4 0 0 0 0 2 0 0 0 2026/5 0 0 0 2 0 0 0 2 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesHydrocolloid Bandages for Wound Care Dressing, 6.6ft Hydrocolloid Roll DIY Size & Shape Hydrocolloid Patch Tape with Self-Adhesive for Burn, Blister, Acne Care (2in x 6.6ft)
This listing is deemed profitablePrice (USD)$12.99Released TypeOld Release (2025-06-12)Brand is an old entry in this marketSize and Weight6.5 x 4.7 x 4.6 cm, 68.00gProfitable Factors
Based on old ASINDesign & Appearance
透明半透材质，便于观察伤口和敷料状态Key Buying Motive
可按需裁剪成不同尺寸和形状，适配烧伤、起泡、痘痘等多场景Target Customers
需要通用可裁剪创口敷料的家庭护理用户、运动磨泡人群与痘痘护理人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$3,897.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.41% / 21.44%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight16.86% / 18.90%Peak / Non PeakSales & BSR Performance
GALAXY BEAUTYB0FHMKCCC3 (4.2/5 (49 Reviews))Hydrocolloid Roll – Cut-to-Size Waterproof Dressing Tape – Flexible & Skin-Friendly Bandage Patch for Blisters, Acne, Minor Wounds – Self-Adhesive & Latex-Free (2inch x 16ft)
This listing is deemed profitablePrice (USD)$15.48Released TypeOld Release (2025-07-15)Brand is an old entry in this marketSize and Weight8.1 x 8.0 x 6.2 cm, 181.00gProfitable Factors
Based on old ASINDesign & Appearance
2英寸×16英尺的长卷规格，偏向按需裁切使用Key Buying Motive
可按需裁切为任意尺寸，适合痘痘、泡面贴和小伤口的精确覆盖Target Customers
需要一卷多用、同时兼顾痘痘护理与轻微伤口护理的家庭/随身急救用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$774.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight20.08% / 22.20%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight14.39% / 16.51%Peak / Non PeakSales & BSR Performance
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