HBlife Acrylic Desk Organizer with Drawer, Pen & Pencil Holder, Multifunctional Desktop Caddy for Office Supply and Organization (Clear)
Supply Organizers - 产品分析报告
  • Benchmark ASIN
    B0FS1DQF7G
  • Marketplace
    US
  • Category ID
    1069646
  • Analyzed Products
  • Keyword
    acrylic desk organizer, desk organizer with drawer, desktop caddy, office supply organizer
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-26
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Low
High Risk Due to Price Competition
Newly Released Counts (All Brands)
46
New Brand (27)
Old Brand (19)
Success rate (all brands)
6.52%
New Brand (7.41%)
Old Brand (5.26%)
Most products net profit margin range
-9.14% - 3.30%
Listing

Report summary from Keble AI Agent: Listing

这个市场不值得进入,已经是明显的价格战高风险区。 关键不是“能不能起步”,而是“起步后能不能赚钱”:新品成功率只有6.52%,新品牌新品成功率也只有7.41%,远低于可接受水平;同时新发产品里93.18%都没跑出利润,市场正在向低利润厮杀发展。

Recommended Products Features Direction
B0GSPJX7K8
Why do customers choose it?
  • 通体透明亚克力,突出极简清透感
  • 三件套可磁吸拼接或分开放置,属于模块化桌面收纳结构
  • 磁吸模块化设计,可按桌面布局自由组合或拆分
  • 适合重视桌面颜值与小空间收纳效率的居家办公、学生、教师和礼物购买人群
  • Sales
    Avg. price: $19.45|Latest price: $19.99|Approx. recent monthly revenue: $3,890.00 (200 pcs)|Net profit margin: 21.51%
    B0FZFVN4S3
    Why do customers choose it?
  • 粉色网格铁艺外观,但属于常见配色方案,辨识度不高
  • 三格开放式网格结构,外加便签纸槽;整体为通用型桌面收纳造型
  • 带便签纸托架,兼顾笔筒和便签收纳
  • 面向喜欢粉色、需要基础桌面收纳的办公/居家用户
  • Sales
    Avg. price: $12.36|Latest price: $12.99|Approx. recent monthly revenue: $35,844.00 (2900 pcs)|Net profit margin: -4.26%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    11 new brands40 old brands
    11 brands have new listings11 brands have new listings
    27 new listings19 new listings
    2 succeeded
    1 succeeded
    25 failed
    16 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands
    ...
    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      不建议进入这个市场。 这不是一个适合新卖家切入的健康市场:新品牌新发产品盈利率只有7.41%,新发产品非盈利率高达92.59%,整体可盈利产品比例只有4.57%,已经是明显的价格战/高风险区。

      Early sourcing + logistics + marketing budget (USD)
      $1,138.97 - $1,349.17
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      41.30%
      New listing success rate (old brands):
      5.26%
      New listing success rate (new brands):
      7.41%
      Which new brands have these successful new listings?
      Which old brands have these successful new listings?
      Alternatives
      1. 抽屉内收纳盒/分隔盘:把现有抽屉改成收纳位,通常比买桌面亚克力收纳更便宜,也不占台面空间,适合已经有桌子抽屉的用户。
      2. 可堆叠文件盘/小型托盘组合:用便宜的桌面文件盘、便签盘、回形针盒分开收纳,灵活性更高,且单件替换成本低。
      3. 夹式/挂式桌边收纳袋:直接挂在桌边或隔板上,能释放桌面面积,安装更简单,适合小工位或临时办公场景。
      4. 墙面/隔板网格收纳系统:把笔、便签、剪刀等转移到墙上或隔板上,属于更低桌面占用的替代方案,长期扩展性更强。
      5. 低成本金属网篮或塑料笔筒组合:外观不如亚克力精致,但更便宜、更耐摔,适合预算敏感、只需基础分类收纳的用户。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入:新品牌盈利率极低、近乎清一色亏损,而且新入场数量在短期内明显增加,已经是高竞争/价格战信号。 以用户预算 50万 CNY 看,单个ASIN的直接启动成本虽然够覆盖,但这类市场后续还会被品牌化、创新和推广成本继续吞噬,不能把“够启动”误判成“能赚钱”。

      证据很直接:市场里可识别的整体盈利产品只占 4.57%,新上架产品的盈利率只有 6.52%,已经低于你设定的 10% 高风险线;同时 2026 年短期内新释放非盈利产品集中爆发,像 HBlife、SKYDUE、AevumTech 这些新品牌都在同一子类里大量试错,但结果多数都没过 10% 利润门槛。更关键的是,HBlife 虽然有 1 个样板成功款 B0FS1DQF7G,月销 400、月营收 6636 美元、利润率 11.0%、ASIN 启动预算 1160.78 美元,但它的品牌里另外 3 个新款都不盈利;SKYDUE 作为新品牌更糟,5 个产品全部亏损,代表性款 B0H1B7LPQ7 只有 -8.08%,而 B0H1BHKGRF 也只是 -6.99%,月销虽有 50-100 单,但仍然被费用吃掉。AevumTech 则是更典型的失败样本,两个新款 B0G1H27FRL / B0G1H5F5LC 分别 -53.63% / -55.86%,说明低价、大件、重物流在这里基本是送钱给平台。

      如果硬要找可复制的,只能参考 HBlife 的 B0FS1DQF7G:清晰的桌面收纳定位、透明亚克力、带抽屉、多功能桌面整理,价格 16.59 美元,预算 1160.78 美元,说明它靠的是“轻量化+功能整合+可见价值”而不是单纯拼低价;但它的成功还带有明显的黑帽/激进推广痕迹,不能当成小商家稳健模板。小商家真正能学的不是旧品牌,当前没有看到<300评论且稳定盈利的健康样本;相反,很多新品牌要么亏损、要么疑似靠激进打法冲量。结论很明确:大品牌可以靠资源硬推,但也只是勉强有机会;小商家不建议进入,除非你能做出明显差异化并接受很高失败率。

      SKYDUE
      New products with Highest revenue
      SKYDUE Small Desk Organizer with Drawer,3 Compartments Desk Pen Holder,Desk Accessories and Workspace Organizers for Home, School, Classroom & Office
      Recent Monthly Revenue (USD):-(-)
      B0H1BS8PQBBrand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      SKYDUE Small Desk Organizer with Drawer
      Recent Monthly Revenue (USD):$497.50(50pcs/month)
      B0H1BHKGRF (4.7/5 (23 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      SKYDUE Small Desk Organizer with Drawer
      Recent Monthly Revenue (USD):$976.00(100pcs/month)
      B0H1B7LPQ7 (4.7/5 (23 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
      Marbrasse
      Old brand with the most profitable new products
      Marbrasse Mesh Desk Organizer, 360-Degree Rotating Multi-Functional Pen Holder, 4 Compartments Desktop Stationary Organizer, Home Office Art Supply Storage Box Caddy (Pink)
      Recent Monthly Revenue (USD):-(-)
      B0CGYY1KH9 (4.7/5 (3239 Reviews))Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      Marbrasse Pen Organizer with 2 Drawer, Multi-Functional Pencil Holder for Desk, Desk Organizers and Accessories with 5 Compartments + Drawer for Office Art Supplies
      Recent Monthly Revenue (USD):-(-)
      B0CZL6N59BBrand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      Marbrasse Rotating 2 Drawer
      Recent Monthly Revenue (USD):-(-)
      B0CQC161H2Brand is an old entry in this market
      Old ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
      HBlife
      Least investment in new productsMost investment in new products
      HBlife Acrylic Desk Organizer with Drawer, Pen & Pencil Holder, Multifunctional Desktop Caddy for Office Supply and Organization (Clear)
      Recent Monthly Revenue (USD):$6,636.00(400pcs/month)
      B0FS1DQF7G (4.5/5 (31 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQBlack HatThis listing is deemed profitable
      AevumTech
      Least profitable new products
      AevumTech Desk Organizer with Pen Pencil Holder for Desk, Pen Organizer with 3 Drawers, Multi-Functional Desk Organization Deals and Accessories Desktop Storage for Office Home Art Supplies (Black)
      Recent Monthly Revenue (USD):-(-)
      B0G1H27FRL (4.3/5 (33 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      AevumTech Desk Organizer with Pen Pencil Holder for Desk, Pen Organizer with 3 Drawers, Multi-Functional Desk Organization Deals and Accessories Desktop Storage for Office Home Art Supplies (White)
      Recent Monthly Revenue (USD):-(-)
      B0G1H5F5LC (4.3/5 (33 Reviews))Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • #Differentiations

      Unique productsCommon products
      Acrylic Desk Organizer Set of 3,Magnetic Modular Pen Holder with Sticky Note & Paperclip Tray, Clear Aesthetic Desk Accessories for Home Office, Desk Decor for Women Men, Small Space Office Supplies
      Differentiation:
      1. 通体透明亚克力,外观最有辨识度
      2. 磁吸模块化三件套,功能形态与常见笔筒不同
      3. 极简清透风格,适合追求桌面颜值的用户
      B0GSPJX7K8 (4.4/5 (37 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      M&G Mesh Pen Holder Desk Organizers Pencil Holder for Desk Pink, 3 Compartments Metal Office Supply Organizer with Sticky Notes Holder for Home Office
      Differentiation:
      1. 粉色网格铁艺外观,女性向点击率高
      2. 自带便签托架,图片信息一眼可懂
      3. 基础收纳+高销量,容易被快速下单
      B0FZFVN4S3 (4.8/5 (894 Reviews))Brand is an old entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%
    • What net profit margin are others making?

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    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合进入,属于明显的价格战高风险区。 新品盈利率只有6.52%,且新品牌新品里未盈利占比高达92.59%,说明大多数新进入者都在亏;同时近两个月新发产品明显增多,但盈利几乎只集中在少数“老品牌/旧品牌的新款”上,新品牌想靠正常打法成功的概率很低。

      Profitability difficulty
      High Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0BS551GTB
      B0BS551GTB
      Annova
      2023-01-11
      Yes
      $26.23
      200pcs
      $5246.0
      20.89%
      $1095.89
      B0GSPJX7K8
      B0GSPJX7K8
      YAGELI
      2026-05-09
      Yes
      $19.45
      200pcs
      $3890.0
      21.51%
      $836.74
      B0FS1DQF7G
      B0FS1DQF7G
      HBlife
      2025-12-03
      Yes
      $16.59
      400pcs
      $6636.0
      10.96%
      $727.31
      B0DXF4KSSH
      B0DXF4KSSH
      Jetec
      2025-02-17
      Yes
      $22.19
      200pcs
      $4438.0
      13.75%
      $610.23
      B0G42Z85F6
      B0G42Z85F6
      CELSOL
      2026-01-06
      Yes
      $19.99
      200pcs
      $3998.0
      14.64%
      $585.31
      B0F9P9LNHH
      B0F9P9LNHH
      Beego
      2025-05-23
      Yes
      $13.98
      200pcs
      $2796.0
      14.32%
      $400.39
      B0BS5L654M
      B0BS5L654M
      Annova
      2023-01-11
      Yes
      $23.99
      50pcs
      $1199.5
      14.53%
      $174.29
      B09TPM4ST5
      B09TPM4ST5
      zqanve
      2022-03-01
      Yes
      $17.99
      50pcs
      $899.5
      12.5%
      $112.44

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0GSPJX7K8
      B0GSPJX7K8
      YAGELI
      2026-05-09
      Yes
      $19.45
      200pcs
      $3890.0
      21.51%
      $836.74
      B0FS1DQF7G
      B0FS1DQF7G
      HBlife
      2025-12-03
      Yes
      $16.59
      400pcs
      $6636.0
      10.96%
      $727.31
      B0G42Z85F6
      B0G42Z85F6
      CELSOL
      2026-01-06
      Yes
      $19.99
      200pcs
      $3998.0
      14.64%
      $585.31
    • Is this a good time to enter the market?

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    • #New Product Success Rates

      Listing

      这个市场不适合进入,结论很明确:新品成功率只有6.52%,整体可盈利产品仅4.57%,已经是高风险价格战市场。 新品牌几乎没有真正的低门槛成功样本;能跑出来的案例要么依赖老品牌背书,要么需要更高预算和更强差异化,不是普通小商家能稳妥复制的。

      证据很硬:新品44个里只有3个盈利,41个亏损,失败率93.18%;新品牌27个里只有2个盈利,失败率92.59%。 老品牌这边同样只看到1个盈利、16个亏损,说明连成熟品牌都在被压利润。利润分布也很差:整体样本里低于10%利润的产品占26个,高于10%的只有8个;而你能看到的成功品里,YAGELI 的 B0GSPJX7K8 虽然利润率21.5%、月销200、月营收3890美元、评分4.4、37条评论,但它的早期投入高达5873.79美元,广告就占1390.91美元,说明这类成功并不便宜。另一个盈利样本 CELSOL 的 B0G42Z85F6 也是建立在旧ASIN基础上的新发布,不是纯新品牌白手起家。再看失败样本,M&G 的 B0FZFVN4S3 月销2900、营收35844美元却仍亏损,说明这个类目不是“卖得多就赚钱”,而是被成本和竞争强行压穿了;SUPEASY、Novabright、SKYDUE、EasyPAG、HBlife 这些名字反复出现在亏损里,竞争非常拥挤。按你给的规则,这已经是明显的市场饱和和价格战信号,不建议推进。

      关键结论:大品牌能进,但要带着更高预算和品牌/研发投入;小商家不适合硬闯,除非能做出明显功能差异或设计差异,否则大概率被利润压没。 如果一定要对标,只能看 YAGELI 的 B0GSPJX7K8(磁吸模块化、透明极简、桌面颜值+小空间收纳)和 CELSOL 的 B0G42Z85F6 这种“基于已验证旧款再升级”的路径;但对小商家来说,这更像是高投入打法,不是低成本机会。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      CELSOL
      HBlife
      YAGELI

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      SKYDUE
      Novabright
      Other
    • #Success Rate by Entry Time

      Listing

      这个市场不值得进入,已经明显进入过度拥挤和低利润厮杀区。 近一年新品牌集中涌入,但新品牌新品成功率只有7.41%,最新一年新释放产品里几乎全是失败,利润分布也显示市场正朝着更激烈的价格战走。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      2025030100011
      2026023110024
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000003
      2025/900000001
      2025/1000000003
      2025/1103000000
      2025/1200010004
      2026/101110004
      2026/200000001
      2026/300000006
      2026/400000002
      2026/501201007
      2026/600000003
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

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    • #Case Study

      Success Cases
      HBlife Acrylic Desk Organizer with Drawer, Pen & Pencil Holder, Multifunctional Desktop Caddy for Office Supply and Organization (Clear)
      Price (USD)
      $16.59
      Released Type
      New Release (2025-12-03)
      Brand is a new entry in this market
      Size and Weight
      22.8 x 12.7 x 9.6 cm, 349.00g

      Profitable Factors

      Based on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      透明亚克力通体清透,偏现代极简风, 6个分区+1个抽屉的一体式紧凑桌面收纳结构,外观更轻盈

      Key Buying Motive

      兼具笔筒、分格收纳和滑动抽屉,适合高频小物分类收纳

      Target Customers

      适合需要桌面快速清理、同时收纳便签/回形针/笔类小物的办公与学生用户

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $6,636.00
      400 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      6.27% / 10.96%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -7.32% / -2.63%
      Peak / Non Peak

      Sales & BSR Performance

      CELSOL Acrylic Desk Organizer – 5 Tier 25 Compartments Vertical Storage for Pens, Markers, Art Supplies & Office Accessories – Clear Desk Storage Solution for Home, Office & School
      Price (USD)
      $19.99
      Released Type
      New Upgraded Version on Old ASIN (2026-01-06)
      Brand is an old entry in this market
      Size and Weight
      37.1 x 34.7 x 2.2 cm, 662.00g

      Profitable Factors

      Based on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      透明亚克力竖向分层结构,25个分格,强调高密度直立收纳

      Key Buying Motive

      可选3/4/5层规格,按容量需求灵活选择;竖向分层提升桌面利用率,适合笔类与美术文具高密度分类收纳

      Target Customers

      需要整理大量笔、马克笔和美术用品的学生、教师、手账/绘画用户,以及小桌面办公人群

      Early Investment

      Investment

      Monthly Revenue (Recent) (USD)
      $3,998.00
      200 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      10.65% / 14.64%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      -5.47% / -1.48%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 67%
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