
这个市场不值得进入,已经是明显的价格战区,且对新品牌和小商家都不友好。 新品牌只有3个,表面上没到“品牌爆量涌入”的最严重饱和线,但新发布产品成功率只有6.98%,新产品整体盈利率只有4.65%,而且新品牌新品盈利率为0%,说明不是健康增长,而是低利润、低胜率的硬拼市场。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是一个适合进入的市场。 结论很明确:新品牌几乎没有成功样本,利润又被压到低位,属于明显的价格战市场;对大品牌和小品牌都不友好,应该直接避开。
Alternative solutions may pose a risk to your investment in certain markets.
这不是一个适合进入的市场:新品牌几乎全军覆没,且新发布产品长期被旧品牌主导,已经进入明显的价格战/饱和区。以当前数据看,老品牌还能靠更强资源吃到利润,但对新品牌和小卖家都很不友好,建议直接放弃。
这个市场不值得进入,属于明显的价格战/饱和区。 新产品里有 37.21% 落在 0~10% 利润,30.23% 甚至是负利润,真正达到 10~20% 的只有 9.30%,而且新品牌新产品盈利率为 0%,说明小品牌几乎没有自然生存空间。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0CNCMTKRQ | Marbrasse | 2023-11-15 | Yes | $39.48 | 800pcs | $31584.0 | 18.8% | $5937.8 |
B0G1RGLXW6 | Marbrasse | 2025-11-11 | Yes | $34.52 | 800pcs | $27616.0 | 14.85% | $4100.98 | |
![]() | B0DK2V5F62 | Hiitytin | 2024-10-15 | Yes | $30.49 | 900pcs | $27441.0 | 13.74% | $3770.4 |
![]() | B0FBR1GG7Y | DILIBRA | 2025-06-03 | Yes | $31.03 | 700pcs | $21721.0 | 13.43% | $2917.14 |
![]() | B0GVHDJ8QZ | DILIBRA | 2026-06-10 | Yes | $40.84 | 500pcs | $20420.0 | 13.71% | $2799.59 |
![]() | B0D2GPRDB1 | Marbrasse | 2023-07-21 | Yes | $21.55 | 800pcs | $17240.0 | 10.15% | $1749.86 |
![]() | B0CKVDKLRH | Marbrasse | 2023-07-20 | Yes | $21.36 | 800pcs | $17088.0 | 10.09% | $1724.18 |
B0DJVCR62M | Marbrasse | 2023-07-20 | Yes | $21.53 | 650pcs | $13994.5 | 10.37% | $1451.23 | |
![]() | B0BNL1Q49L | Vtopmart | 2022-11-29 | Yes | $19.03 | 600pcs | $11418.0 | 11.82% | $1349.61 |
B0FKYDVT67 | DILIBRA | 2025-10-19 | Yes | $34.25 | 50pcs | $1712.5 | 16.75% | $286.85 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0G1RGLXW6 | Marbrasse | 2025-11-11 | Yes | $34.52 | 800pcs | $27616.0 | 14.85% | $4100.98 | |
![]() | B0GVHDJ8QZ | DILIBRA | 2026-06-10 | Yes | $40.84 | 500pcs | $20420.0 | 13.71% | $2799.59 |
B0FKYDVT67 | DILIBRA | 2025-10-19 | Yes | $34.25 | 50pcs | $1712.5 | 16.75% | $286.85 |
结论很明确:这个市场不值得进入,已经接近/进入价格战和过度拥挤状态。 新品整体成功率只有4.65%,新品牌新品成功率更是0%,而且新品牌里几乎没有真正的独立成功案例,说明新人想靠正常打法切入,胜率极低。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经明显进入过热/价格战区:近期开品量在抬升,但盈利结果在快速恶化;新品牌几乎没有真正跑通,说明不是“可复制的机会”,而是“高投入低回报”的竞争泥潭。对大品牌来说也不是好市场,因为要靠更高预算和更强品牌/广告去硬拼;对小商家更不友好,想活下来必须面对极强投放和疑似刷评压力。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 1 | 11 | 2 | 0 | 0 | 0 | 8 |
| 2026 | 0 | 8 | 1 | 1 | 0 | 0 | 0 | 11 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 3 |
| 2025/9 | 0 | 1 | 4 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 |
| 2025/11 | 0 | 0 | 3 | 1 | 0 | 0 | 0 | 3 |
| 2025/12 | 0 | 0 | 2 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 8 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/3 | 0 | 7 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 1 |