- Benchmark ASINB0F18RK4CP
- MarketplaceUS
- Category ID1055398
- Analyzed Products
- Keywordshower caddy for handheld shower head, adjustable hanging shower caddy, shower organizer for handheld showerhead
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，已经明显偏拥挤，且正在走向价格竞争加剧的状态。 新品牌有11个，虽然还没超过30个新品牌的绝对过饱和线，但最近连续出现多批新产品却大量不盈利，说明竞争在变难而不是变松；当前新上架产品盈利率只有28.89%，新产品整体盈利率30.23%，失败率高达69.77%，这对小品牌尤其不友好。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这个市场不适合现在进入：新品利润率不差，但整体已经明显拥挤，价格战风险很高。 你有50万人民币，足够做单个ASIN的首发资金，但不够覆盖长期研发、品牌和认证成本；如果硬进，必须盯住真正有差异化、且利润率稳定在15%以上的款式，否则很容易被压到低利润甚至亏损。
Early sourcing + logistics + marketing budget (USD)$1,683.41 - $5,394.31Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?37.77%New listing success rate (old brands):29.41%New listing success rate (new brands):28.57%Which new brands have these successful new listings?...Which old brands have these successful new listings?Alternatives- 免打孔壁挂置物架（粘贴式/吸盘式）——更便宜、安装更简单，且不依赖花洒杆结构，适合租房或临时方案。
- 淋浴间角落层架（落地/伸缩杆式）——不占用花洒位置，适配手持花洒和软管，用户无需担心吊挂干涉。
- 浴室磁吸/挂钩收纳件组合——把洗浴小物拆分到多个低成本单品上，替代一体式大号置物架，采购门槛更低。
- 淋浴门玻璃收纳篮（夹式/挂式）——对于有玻璃门的用户，这是比花洒专用置物架更直接的替代，安装也通常更省事。
- 可重复使用的防水收纳袋/网袋（挂钩悬挂）——适合只想放少量洗浴用品的用户，成本更低，移动和清洁更方便。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很直接：这个市场不值得进入。 新品牌虽然还能做出利润，但整体已经明显进入高竞争状态，利润主要集中在少数会做结构差异和老品改款的玩家手里；对小品牌来说，想靠普通款切入，胜率太低。
数据上，市场已经偏拥挤。 当前可识别利润产品占比只有37.10%，新上架产品盈利率只有28.89%，但新品牌新上架亏损率高达64.29%，说明多数新品牌进场后并没有跑通。近几个月新上架持续增加，2026年3月到6月连续出现大量非盈利新品，说明竞争在加剧而不是变松；虽然还没到30个以上新品牌的绝对过饱和线，但这条线已经在靠近，属于明显的高风险拥挤市场，不适合赌运气式进入。
能活下来的，基本都是“改结构”的老品或少数做对细节的新品牌。 老品牌REINHARDT是最强基准：B0FDGB246C，预算约5394.31美元，月销约900件，月收入约298.8万美元，利润率18.43%；B0F9WQJWSK月销约500件、月收入约174.95万美元；B0FVSWCVQP月销约900件、月收入约306.36万美元。它们共同点很明确：分体中空结构、兼容手持花洒软管、可调高度、更多挂篮和挂钩、外观做差异化。真正的中小品牌成功样本只有少数：MSAICOE 的 B0FNBRL12K 预算约1683.41美元、利润率17.07%、月销约500件；Gabeeriso 的 B0GBZ3HHV6 预算约1683.41美元、利润率10.85%、月销约50件，已经属于边缘可活但不算强势。反过来，Dimyno 4个新品全部不盈利，Gabeeriso 另一款 B0H12229VW 也失败，说明普通复制很容易被市场吞掉。你如果要做，大品牌只能跟 REINHARDT 这类成熟打法，至少要准备接近5000美元级别的单ASIN启动预算；小品牌只能学 MSAICOE/Gabeeriso 这种“老品结构改款+明确解决手持花洒软管干涉”的路线，但即便如此，仍然需要更强的差异化和更激进的营销，不建议轻易进。
New products with Highest revenueMSAICOE
Recent Monthly Revenue (USD):$15,175.00(500pcs/month)B0G6997TQQ (4.5/5 (175 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$13,425.00(500pcs/month)B0FNBRL12K (4.5/5 (176 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$3,478.00(100pcs/month)B0GWPW7QXL (4.5/5 (176 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsREINHARDT
Recent Monthly Revenue (USD):$30,636.00(900pcs/month)B0FVSWCVQP (4.5/5 (451 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$29,934.00(900pcs/month)B0FDGC5J7D (4.5/5 (448 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$29,880.00(900pcs/month)B0FDGB246C (4.5/5 (451 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQBlack HatThis listing is deemed profitableMost investment in new productsLeast investment in new productsGabeeriso
Recent Monthly Revenue (USD):$1,189.50(50pcs/month)B0GBZ3HHV6 (4.1/5 (250 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableLeast profitable new productsDimyno
Recent Monthly Revenue (USD):-(-)B0GRGD9J3V (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GRGJ9XGH (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (USD):-(-)B0GYPBZ6KS (5/5 (7 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 金色外观更醒目，图片质感更高档
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- 可调轨道和双层大容量，功能点更突出
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- 适合手持花洒场景，目标用户更明确
B0GWPW7QXL (4.5/5 (176 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 三层高低错落，视觉上与其他款差异最大
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- 金属黑/钢色风格更简洁，现代感强
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- 可调层距+防晃设计，卖点在图上更容易被注意
B0DMZX5M6F (4.6/5 (161 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing结论很直接：这个市场不适合进入，已经接近价格战/过度拥挤，尤其不适合小品牌。 近一半已知利润产品落在10%以下，且新品牌成功率只有28.57%，失败率高达64.29%；更糟的是，新进入者里不少靠黑/灰打法和高强度营销在撑盘，正常小品牌很难靠自然打法跑出来。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FVSZMBN6REINHARDT2025-11-04Yes$35.59700pcs$24913.024.98%$6223.27B0FVSWCVQPREINHARDT2025-11-02Yes$34.04900pcs$30636.018.97%$5811.65B0FDGB246CREINHARDT2025-08-03Yes$33.2900pcs$29880.018.43%$5506.89B0FDGC5J7DREINHARDT2025-08-03Yes$33.26900pcs$29934.014.46%$4328.46
B0DHPBL1YBSkyapex2024-09-21Yes$29.55600pcs$17730.021.33%$3781.81
B0F9WQJWSKREINHARDT2025-07-21Yes$34.99500pcs$17495.021.53%$3766.68
B0F9WRYHG1REINHARDT2025-07-21Yes$34.99500pcs$17495.020.52%$3589.98
B0DDT3X7LFREINHARDT2024-10-21Yes$30.74500pcs$15370.020.76%$3190.82B0G6997TQQMSAICOE2025-12-11Yes$30.35500pcs$15175.020.54%$3116.95
B0FDGCDHPGREINHARDT2025-08-03Yes$26.79900pcs$24111.010.59%$2553.36B0FNBRL12KMSAICOE2025-08-22Yes$26.85500pcs$13425.017.07%$2291.65
B0FWR74FWDOMAIRA2025-10-17Yes$25.99600pcs$15594.014.65%$2284.53
B0FHWCPGMWSewulidon2025-07-17Yes$38.67200pcs$7734.023.35%$1805.89B0F18RK4CPREINHARDT2025-04-25Yes$27.93500pcs$13965.012.89%$1800.09
B0FWR6R6VWOMAIRA2025-10-17Yes$23.53600pcs$14118.010.99%$1551.57
B0DZNY65Z4REINHARDT2025-04-21Yes$31.26200pcs$6252.021.5%$1344.18B0GWPW7QXLMSAICOE2026-04-10Yes$34.78100pcs$3478.024.81%$862.9B0F9WRWXJVREINHARDT2025-07-21Yes$34.99100pcs$3499.021.86%$764.89
B0DFYHRXG5Sewulidon2024-09-03Yes$25.86200pcs$5172.013.74%$710.64
B0GF864CY7BXINREDA2026-01-06Yes$31.7250pcs$1586.023.08%$366.05Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FVSZMBN6REINHARDT2025-11-04Yes$35.59700pcs$24913.024.98%$6223.27B0FVSWCVQPREINHARDT2025-11-02Yes$34.04900pcs$30636.018.97%$5811.65B0FDGB246CREINHARDT2025-08-03Yes$33.2900pcs$29880.018.43%$5506.89B0FDGC5J7DREINHARDT2025-08-03Yes$33.26900pcs$29934.014.46%$4328.46B0G6997TQQMSAICOE2025-12-11Yes$30.35500pcs$15175.020.54%$3116.95B0FDGCDHPGREINHARDT2025-08-03Yes$26.79900pcs$24111.010.59%$2553.36B0FNBRL12KMSAICOE2025-08-22Yes$26.85500pcs$13425.017.07%$2291.65B0FWR74FWDOMAIRA2025-10-17Yes$25.99600pcs$15594.014.65%$2284.53B0FWR6R6VWOMAIRA2025-10-17Yes$23.53600pcs$14118.010.99%$1551.57B0GWPW7QXLMSAICOE2026-04-10Yes$34.78100pcs$3478.024.81%$862.9B0GF864CY7BXINREDA2026-01-06Yes$31.7250pcs$1586.023.08%$366.05
B0FP27V9KBDAOYA2025-08-28Yes$23.150pcs$1155.011.29%$130.4B0GBZ3HHV6Gabeeriso2026-02-08Yes$23.7950pcs$1189.510.85%$129.07#New Product Success Rates
Listing这个市场不适合进入：新品牌成功率只有30.77%，但失败率高达69.23%；整体可判定为高竞争、接近价格战环境。更关键的是，真正能跑出来的利润几乎都来自老品牌 REINHARDT，说明新进入者面临明显壁垒。
从数据看，市场不是新品牌友好型：全部新产品里，只有13个是盈利，30个不盈利；新品牌里盈利8个、亏损18个。老品牌里，REINHARDT 一家就拿走了全部老品牌盈利样本，且它的品牌成功率是61.11%，明显强于新品牌。更危险的是，REINHARDT 的单品 B0FDGB246C 虽然盈利，利润率18.4%，月营收29,880美元，但需要约5,394.31美元启动预算，而且样本里还标了黑帽式新上架推广，说明这个类目里“做成”往往伴随激进投放甚至可疑打法；B0F9WQJWSK、B0FVSWCVQP、B0FVSZMBN6、B0FDGC5J7D、B0FDGCDHPG 这些也是它的强势款，单品月营收可到17,495~30,636美元，都是老品牌在吃红利。新品牌方面，MSAICOE 的 B0FNBRL12K 和 B0G6997TQQ、OMAIRA 的 B0FWR6R6VW 和 B0FWR74FWD、BXINREDA 的 B0GF864CY7、DAOYA 的 B0FP27V9KB 这些确实是少数真实成功案例，但它们的月营收大多只有1,155~15,175美元，更多是靠“照着老产品做差异化”而不是开辟新需求。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
REINHARDTMSAICOEOMAIRAOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
REINHARDTAquoholaDimynoOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显走向拥挤和价格战。 最近新品牌虽然还在进场，但成功率只有28.89%，失败率高达64.29%，而且最近几个月连续出现更多非盈利新品，说明竞争正在变难，不是变容易。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 1 2 8 2 0 0 10 2026 0 0 2 1 2 0 0 16 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 1 0 0 5 0 0 0 4 2025/9 0 0 1 0 0 0 0 1 2025/10 0 0 0 2 0 0 0 0 2025/11 0 1 1 1 1 0 0 3 2025/12 0 0 0 0 1 0 0 2 2026/1 0 0 1 0 1 0 0 4 2026/2 0 0 0 1 0 0 0 1 2026/3 0 0 0 0 0 0 0 4 2026/4 0 0 0 0 1 0 0 2 2026/5 0 0 1 0 0 0 0 1 2026/6 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases
ODesign 2 Tier Shower Caddy for Handheld Shower Heads Anti-Swing Black
This listing is deemed profitablePrice (USD)$37.61Released TypeOld Release (2024-05-25)Brand is an old entry in this marketSize and Weight40.4 x 24.5 x 11.1 cm, 1520.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
黑色外观，相比竞品常见的银色/青铜色更偏现代极简风, 双层悬挂结构，适配手持花洒管路，整体呈黑色高对比框架设计Key Buying Motive
防晃动固定+可调层距，兼顾手持花洒兼容性与大瓶收纳Target Customers
适合手持花洒用户、希望在不打孔前提下提升浴室收纳稳定性的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,880.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.06% / 16.51%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-13.64% / -7.19%Peak / Non PeakSales & BSR Performance
REINHARDTB0DZNY65Z4 (4.5/5 (2122 Reviews))REINHARDT Shower Caddy Hanging Adjustable, Extended Length Rustproof Showers Caddy Over Showerhead with Hooks Soap Holder, Large Capacity Shower Organizer Anti-Swing Bathroom Organizer, Bronze
This listing is deemed profitablePrice (USD)$31.26Released TypeOld Release (2025-04-21)Brand is an old entry in this marketSize and Weight34.9 x 15.1 x 11.7 cm, 1039.00gProfitable Factors
Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
古铜色外观更偏复古家居风，和常见银色/黑色款形成区分, 可调高度的分体式悬挂结构，适配手持花洒软管腾挪空间Key Buying Motive
可调高度、分体式开口、抗晃动固定、快排水与多挂钩/肥皂架组合，兼顾兼容性和收纳量Target Customers
适合手持花洒用户、需要较多瓶罐收纳且不想打孔安装的浴室家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$6,252.00200 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.83% / 21.50%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight0.66% / 5.32%Peak / Non PeakSales & BSR Performance
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