
这个市场不值得进入,已经是明显的价格战环境,新品牌基本没有可复制的赢面。新品牌只有3个、24个新上架里新品成功率只有16.67%,但真正由新品牌跑通的成功率是0%;最近一年新增产品里82.61%都不赚钱,说明不是“还能试试”的市场,而是已经被老品牌和强营销玩家压住了。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
结论:这个市场不适合进入,尤其不适合小商家;你的50万人民币预算只能覆盖部分起步成本,不能支撑长期竞争。 数据已经很清楚:新品牌进入后,盈利率是0%,而新品牌新品非盈利率是100%;同时市场里已经被旧品牌主导,新品里旧品牌占比高达83.33%,说明想拿到结果,往往要靠成熟品牌资源而不是普通新卖家能力。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入:新品牌一进来几乎全军覆没,已经是明显的价格战/拥挤市场。 现有数据里,新品牌代表 DAOYA 和 Yortemdi 的新上架都没跑通:DAOYA 两个新产品全部亏损,Yortemdi 只有 1 个新产品且亏损;而老牌却还能靠改款持续赚钱,说明门槛高、竞争硬,新品牌很难靠常规打法活下来。
这不是适合进入的市场,结论很明确:新品成功率只有16.67%,但真正有盈利的新品牌为0%,而新上架产品里82.61%都没过盈利线,已经是明显的价格战环境。 市场里赚钱的几乎都是老品牌带新款,说明这里不是靠小团队硬冲就能赢的盘,反而更像是被老玩家和强营销品牌控制的市场。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0BNH6Q3XV | YASONIC | 2022-11-30 | Yes | $24.98 | 7000pcs | $174860.0 | 18.75% | $32786.25 |
![]() | B0FXWNC98X | YASONIC | 2025-10-27 | Yes | $29.08 | 3800pcs | $110504.0 | 23.63% | $26112.1 |
![]() | B0FB2PMLVQ | YASONIC | 2025-05-28 | Yes | $28.92 | 3800pcs | $109896.0 | 23.16% | $25451.92 |
![]() | B0CGJ2DJJ1 | AKTECKE | 2023-08-24 | Yes | $24.99 | 4000pcs | $99960.0 | 14.64% | $14634.15 |
![]() | B0DLW9YSWT | MSAICOE | 2024-11-04 | Yes | $20.71 | 2000pcs | $41420.0 | 10.57% | $4378.1 |
![]() | B0FXWMB5CP | YASONIC | 2025-10-27 | Yes | $29.01 | 600pcs | $17406.0 | 23.52% | $4093.9 |
![]() | B0FB2KFJ3S | YASONIC | 2025-05-28 | Yes | $28.97 | 600pcs | $17382.0 | 23.51% | $4086.51 |
B0DLW8XGC8 | MSAICOE | 2024-11-04 | Yes | $26.85 | 800pcs | $21480.0 | 18.72% | $4021.06 | |
![]() | B0F2DRLJKX | YASONIC | 2025-03-25 | Yes | $28.92 | 600pcs | $17352.0 | 22.46% | $3897.26 |
![]() | B0F9WQJWSK | REINHARDT | 2025-07-21 | Yes | $34.99 | 500pcs | $17495.0 | 21.53% | $3766.68 |
![]() | B0D4YQ32QB | YASONIC | 2024-05-23 | Yes | $28.76 | 600pcs | $17256.0 | 21.55% | $3718.67 |
![]() | B0C2Y1PBTR | YASONIC | 2023-05-20 | Yes | $28.8 | 600pcs | $17280.0 | 21.51% | $3716.93 |
![]() | B0DBH3XB1P | YASONIC | 2024-07-29 | Yes | $28.8 | 600pcs | $17280.0 | 21.43% | $3703.11 |
![]() | B0C2Y48PJJ | YASONIC | 2023-05-20 | Yes | $28.74 | 600pcs | $17244.0 | 21.09% | $3636.76 |
![]() | B0F5QBPKMM | YASONIC | 2025-04-21 | Yes | $26.4 | 600pcs | $15840.0 | 20.66% | $3272.55 |
![]() | B0F9WRYHG1 | REINHARDT | 2025-07-21 | Yes | $34.99 | 350pcs | $12246.5 | 20.52% | $2512.99 |
![]() | B0DHNXHDKH | Joqixon | 2024-09-21 | Yes | $23.63 | 600pcs | $14178.0 | 13.54% | $1919.71 |
![]() | B0FFT6F8DF | MSAICOE | 2025-06-27 | Yes | $28.37 | 350pcs | $9929.5 | 19.15% | $1901.5 |
B0D1QKDFZY | YASONIC | 2024-04-15 | Yes | $28.76 | 300pcs | $8628.0 | 21.77% | $1878.32 | |
B0D5B8JZGM | Joqixon | 2024-05-27 | Yes | $23.64 | 600pcs | $14184.0 | 12.54% | $1778.68 |
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
![]() | B0FXWNC98X | YASONIC | 2025-10-27 | Yes | $29.08 | 3800pcs | $110504.0 | 23.63% | $26112.1 |
![]() | B0FXWMB5CP | YASONIC | 2025-10-27 | Yes | $29.01 | 600pcs | $17406.0 | 23.52% | $4093.9 |
![]() | B0GVJ78L6B | Joqixon | 2026-03-31 | Yes | $24.97 | 600pcs | $14982.0 | 11.42% | $1710.95 |
![]() | B0FL7JVZZ6 | MSAICOE | 2025-08-05 | Yes | $27.99 | 100pcs | $2799.0 | 19.78% | $553.65 |
这个市场不值得进入:新产品成功率只有16.67%,整体可盈利产品占比也只有44.16%,而且新品牌全军覆没,已经是明显的高竞争、低容错市场。 2025-2026 年新增产品明显增多,但失败远多于成功;真正能跑出来的,几乎都不是新手能直接复制的模式,而是老品牌靠旧链接升级、加预算、加功能在硬撑。
What is the ratio of profitable products
What is the ratio of different brands owning all profitable new products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入:新品牌成功率只有16.67%,而且最近新上架产品的盈利明显在走弱,已经进入高风险价格战区。 2025到2026年新增产品里,赚钱的很少,失败样本更多,而且成功几乎都来自老牌大品牌;对小商家来说,几乎没有真正可复制的低风险成功案例。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 1 | 1 | 1 | 2 | 0 | 0 | 5 |
| 2026 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 12 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2025/10 | 0 | 0 | 0 | 0 | 2 | 0 | 0 | 1 |
| 2025/11 | 0 | 1 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/3 | 0 | 0 | 1 | 1 | 0 | 0 | 0 | 4 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |