- Benchmark ASINB0G64B3QZB
- MarketplaceUS
- Category ID85969011
- Analyzed Products
- Keywordunder sink organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-17
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经是低利润、强竞争、接近价格战的市场。 现在看不到任何适合新品牌或小卖家的健康切口；即使你有 50 万 CNY 预算，也只是能勉强做前期启动，不能改变“做出来也未必赚钱”的现实。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：这不是一个可以放心进入的市场。 你现在的预算 50万 CNY 理论上能覆盖单个 ASIN 的前期启动，但这个类目里已经出现了明显的价格战特征：当前可识别样本里盈利产品占比是 0%，新上架产品盈利率也是 0%，而且核心新品牌 Lifewit 的两个新款都没跑出来，说明不是“钱不够”这么简单，而是投入后也很难转成利润。
证据很清楚：Lifewit 这组样本里，B0G64B3QZB 以 $12.42 售价、38 条评价、月销 200、月营收约 $248,400，但利润率仍是 -1.2%；同品牌另一个新款 B0GVXZTFLN 直接处于无销量状态。 这说明这个细分不是靠普通跟款就能赚钱，功能和结构也都很常见，属于公开款竞争；用户预算虽然足以做初期铺货，但还要额外预留品牌、广告、认证和研发成本，否则很容易被 FBA、运费和平台费用吃掉利润。当前看到的可复制案例并不是“高利润成功款”，而是高曝光但低利润/无销量的样本。
对大品牌和小卖家的判断都一样：都不建议进。 大品牌如果硬要进，只能对标 Lifewit 这类有流量、能烧广告、但仍未盈利的新品；小卖家没有真正合格的成功样本可抄，因为这里没有看到 <300 评价/年的稳定盈利案例，反而看到的是 0% 盈利率和 100% 新品牌非盈利表现。最关键的一点是，这个市场已经表现出明显的“高风险低回报”信号，用户预算只能算起步资金，不足以支撑长期竞争，更不值得为此承担品牌和库存风险。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 可重复使用的透明分装瓶/旅行分装套装：比整套收纳包更便宜，适合只想把洗发水、沐浴露带出门的人，且不占柜内空间。
- 一次性/半一次性旅行洗漱包套装（含牙刷盒、分装袋、小网袋）：入门门槛低，直接按场景打包，不需要额外整理习惯。
- 浴室门后挂袋或简易挂钩网袋：安装更简单，往往比“浴室/宿舍/旅行多用途收纳包”更容易获得空间收益。
- 台面小号收纳盘/塑料托盘：成本更低，适合只需要把少量瓶罐集中放置的人，不必购买带拉链和多隔层的产品。
- 可堆叠收纳盒或抽屉分隔盒：如果用户主要是在宿舍、洗手台下或衣柜里做固定收纳，这类方案通常比便携式洗漱包更稳定、更便宜。
- 超市/药店的现成化妆包或洗漱包：线下更容易即买即用，价格常更低，适合作为临时替代方案。
- 自制简化方案（旧手提袋+小网袋/夹链袋）：几乎零成本，能满足基础分类收纳需求，适合对外观和耐用性要求不高的用户。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：当前已经是高风险、接近价格战的市场，且新品牌几乎没有成功样本。 现有数据里，市场可识别利润产品比例是 0.00%，新上架产品盈利率也是 0.00%；两条新品牌样本 Lifewit 的 2 个新产品全部亏损，说明不是“少数人失手”，而是新入场者整体被打穿。
Most investment in new productsLeast investment in new productsNew products with Highest revenueLifewit
Recent Monthly Revenue (USD):-(-)B0GVXZTFLNBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,484.00(200pcs/month)B0G64B3QZB (4.2/5 (38 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0G64B3QZB (4.2/5 (38 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GVXZTFLNBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经是高风险、接近失控的低利润市场。 你看到的不是“还能拼一下”的机会，而是新品几乎都赚不到钱、靠价格和投放硬扛的局面；对大品牌和小商家都不友好。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0G64B3QZBLifewit2026-04-02No$12.42200pcs$2484.0-1.2%$-29.8B0GVXZTFLNLifewit2026-04-03No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G64B3QZBLifewit2026-04-02No$12.42200pcs$2484.0-1.2%$-29.8B0GVXZTFLNLifewit2026-04-03No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，结论很明确：新品牌与老品牌都几乎没有盈利空间，已经进入低利润、强竞争状态。 现有样本里，整体可识别盈利率为0%，新上架产品盈利率也是0%；而且样本中的新品牌 Lifewit 2个新产品全部亏损，说明这不是“少数失败”，而是当前类目里新进入者普遍难做。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Lifewit#Success Rate by Entry Time
Listing结论很明确：这个市场不适合进入，已经是高风险、接近失去机会的状态。 近端新品牌入场几乎全军覆没，且两个最新新品牌新品都不盈利，说明不是“还能靠优化切入”的市场，而是竞争和利润同时在恶化。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 1 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 1 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases