
这个市场不建议进入,结论很明确:已经是高风险价格战区,而且新品牌几乎没有可复制的盈利窗口。 目前只覆盖到3个新发布样本,全部都没跑出盈利;新品牌新品盈利率是0%,所有新发布样本的利润都落在负值或接近0到10%区间,说明现在不是“做得稍微好一点就能赚钱”的阶段,而是必须靠更强的资源、压价能力或明显产品升级才可能活下去。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
不建议进入,这个市场已经是高风险价格战市场。 你的预算 50万人民币“能做一个单品的前期启动”,但放到这个类目里只够碰到少数低门槛样本;市场整体盈利率是 0%,新品盈利率也是 0%,而且利润空间已经被压到很低,进场很难靠正常打法赚钱。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不值得进入,结论是明显的价格战高风险区。 目前样本里新品牌新品盈利率是0%,老品牌新品盈利率也是0%,而且高利润空间被挤压得很厉害;更关键的是,市场里新品牌进入并没有带来可复制的盈利案例,反而是“老品牌做新款”在吃掉流量,但也同样没有跑出盈利。
这不是适合进入的市场:已经明显进入价格战/过度拥挤区间,单品成功概率低。 关键不是“有没有销量”,而是大多数可识别利润都低于10%,新品里也没有任何15%以上的稳定样本;在这种环境下,无论大品牌还是小品牌,都不该把它当成好机会。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0BGGH1HPR | Fvstar | 2022-09-26 | No | $11.99 | 50pcs | $599.5 | -17.39% | $-104.25 |
![]() | B09TKR7X4X | FMOACEN | 2022-02-28 | No | $10.26 | 50pcs | $513.0 | -16.88% | $-86.59 |
![]() | B0B74LYMT6 | Tessco for you | 2022-07-20 | No | $14.93 | 50pcs | $746.5 | -9.63% | $-71.88 |
![]() | B0BD2D5SYM | JPORSHU | 2022-09-04 | No | $11.89 | 50pcs | $594.5 | -8.15% | $-48.45 |
![]() | B0DHCBQSZN | Spreccio | 2025-09-08 | No | $29.75 | 600pcs | $17850.0 | 7.36% | $1313.76 |
![]() | B0BNNFZNL4 | Fvstar | 2022-11-30 | No | $9.99 | -pcs | $- | -16.83% | $- |
![]() | B0GVFP7MJF | Acellegic | 2026-03-30 | No | $16.73 | -pcs | $- | -2.28% | $- |
![]() | B0BQ5JCNGP | BOMKEE | 2022-12-15 | No | $12.63 | -pcs | $- | -8.14% | $- |
![]() | B0BXJS39W3 | JPORSHU | 2023-03-05 | No | $11.89 | -pcs | $- | -6.29% | $- |
![]() | B0FB3678R3 | HAKZEON | 2025-05-28 | No | $16.92 | -pcs | $- | -25.09% | $- |
![]() | B09DFBY7NT | Rikyo | 2021-07-09 | No | $9.99 | -pcs | $- | -15.43% | $- |
![]() | B0BY1NZY3R | Kichvoe | 2023-03-10 | No | $14.17 | -pcs | $- | 2.71% | $- |
![]() | B0BXJQWWMQ | JPORSHU | 2023-03-05 | No | $12.39 | -pcs | $- | -3.84% | $- |
![]() | B0BXJRNR6G | JPORSHU | 2023-03-05 | No | $11.87 | -pcs | $- | -11.65% | $- |
![]() | B0B8YN8RNV | Rikyo | 2021-07-09 | No | $9.6 | -pcs | $- | -18.99% | $- |
![]() | B0BNNGWRGK | Fvstar | 2022-11-30 | No | $9.99 | -pcs | $- | -9.96% | $- |
![]() | B0BXJRL555 | JPORSHU | 2023-03-05 | No | $11.98 | -pcs | $- | -7.04% | $- |
![]() | B09DSHNBZT | Rikyo | 2021-07-09 | No | $12.49 | -pcs | $- | -2.77% | $- |
![]() | B0GCDB7K6X | DEAYOU | 2025-12-24 | No | $17.99 | -pcs | $- | -40.36% | $- |
![]() | B0991XG9W2 | Rikyo | 2021-07-09 | No | $11.99 | -pcs | $- | -5.21% | $- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0DHCBQSZN | Spreccio | 2025-09-08 | No | $29.75 | 600pcs | $17850.0 | 7.36% | $1313.76 |
![]() | B0GVFP7MJF | Acellegic | 2026-03-30 | No | $16.73 | -pcs | $- | -2.28% | $- |
![]() | B0GCDB7K6X | DEAYOU | 2025-12-24 | No | $17.99 | -pcs | $- | -40.36% | $- |
这个市场不值得进入,已经是高竞争、接近价格战的环境。 目前样本里新品盈利率为0%,新品牌新品盈利率也是0%,而新品利润分布里只有1个样本落在0%~10%,其余都不达标;再加上当前核心样本里并没有任何稳定的正向成功案例,说明新进入者几乎没有可复制的安全窗口。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经是价格战/饱和风险市场。 近一年新增品牌几乎没有形成可复制的盈利样本,反而是新品牌入场后全部失败;同时最近两条明确的新品牌案例都在亏损,说明现在不是靠简单铺货就能赚钱的阶段。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |