- Benchmark ASINB0FRRFMGVB
- MarketplaceUS
- Category ID228013
- Analyzed Products
- Keywordwaterfall bathroom faucet, single hole bathroom faucet, modern sink faucet
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入。 不是因为完全没利润，而是因为新品牌成功面太窄、老品牌主导明显，后进者越来越难做；对大品牌和小商家来说，都不是一个健康的切入点。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合进入，对大品牌和小商家都不是好机会。虽然看起来有少数新品能赚钱，但新品牌新发布盈利率只有66.67%，新品牌新发布亏损率也有33.33%，而且市场里真正能称得上小商家成功案例的，只有少数低评论、低体量产品，整体更像是被老牌和高资源玩家主导的竞争场。
Early sourcing + logistics + marketing budget (USD)$4,117.94 - $17,617.00Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?79.54%New listing success rate (old brands):17.14%New listing success rate (new brands):66.67%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 台面式/壁挂式水龙头替代：如果用户只是想提升洗手台观感，但不想改装台面开孔，可选择更通用的洗手盆上方壁挂龙头或台面免打孔的替换方案，通常安装更省事、对孔位兼容性要求更低，整体改造成本也可能更低。
- 龙头翻新修复套件：当用户主要是想“看起来更新”而不是更换功能时，可以用电镀翻新喷剂、金属修复贴膜、把手/起泡器替换件来做局部升级，价格通常远低于整套现代单孔或瀑布龙头。
- 增压起泡器+节水喷头组合：如果用户关心的是出水体验而非造型，可以直接更换起泡器或节水喷头，改善水流柔和度、减少飞溅，安装门槛低，属于更便宜、失败率更低的替代方案。
- 水龙头延长管/转接头方案：对于想改善清洗便利性但不想换整套龙头的用户，转接头或小型可调节延长嘴能提供更灵活的出水角度与覆盖范围，成本低、兼容性较强，适合租房或临时使用场景。
- 台盆周边收纳与洗手体验升级：如果购买动机是提升浴室“现代感”和使用舒适度，很多用户会转向更便宜的替代投入，比如台盆收纳托盘、镜前灯、皂液器、感应式皂液泵等，能更快获得视觉和体验升级，而不必更换龙头。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入：已出现明显过度拥挤和价格战信号，既不适合小品牌，也不适合大品牌直接冲进去。 新品牌里能盈利的只占66.67%，但亏损新品牌也有33.33%；更关键的是，市场里老品牌新上架产品的盈利率只有17.14%，而老品牌新上架非盈利率高达65.71%，说明这个赛道里“新上架”并不等于容易赚钱，竞争已经很挤。样本里还能看到多个高销量但利润并不差的老牌强势款，说明头部资源和持续投放门槛很高。
大品牌可参考的标杆是 ryuwanku 的 B09DX9SD8B 和 B0B6SZ3TWR。 这两个老品牌爆款都在27.89~32.49美元价位，月销分别约3000和5000，利润率17.14%和22.04%，说明大品牌要进来必须同时做到稳定投放、成熟供应链和持续流量控制；而且 ryuwanku 整体4个可识别产品里3个盈利、总月收入约23,289.7美元，说明这是“强运营+老品牌”打法，不是低预算新手打法。对大品牌来说，能抄的是中端价位、标准化外观、双把手/瀑布式浴室龙头这类成熟设计，但不要以为靠复制就能赢，因为这个市场本身已经非常拥挤。
小品牌唯一像样的成功案例是 Homevacious 的 B0FP5D5DYB。 这款是新品牌新上架，售价42.43美元，利润率24.0%，月销500，最近月利润约5083.12美元，前三个月平均销量116件，早期投入约13801.44美元，其中广告约3102.56美元；同品牌还有 B0FP5CB2CT、B0FP5GDBTW、B0G2LC91S8、B0G2LD3WLY、B0FYN6RNZB 等共6个可盈利新款，说明它靠的是同一风格、同一子类里的轻度变体铺货，而不是单点硬冲。但要注意，另一个新品牌 SREEZNX 直接失败：B0FRRFMGVB 只有40单却卖56.43美元，B0GTDW1ZLN 也完全没起量，新品牌新上架非盈利率33.33%，说明小品牌在这里如果没有明确差异化和强推广，很容易沦为亏损样本；这类市场不需要“试试看”，需要你有足够预算去打广告和做品牌，否则别进。
Most investment in new productsLeast investment in new productsNew products with Highest revenueHomevacious
Recent Monthly Revenue (USD):$21,215.00(500pcs/month)B0FP5D5DYB (4.5/5 (260 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$21,120.00(500pcs/month)B0FP5CB2CT (4.5/5 (260 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$20,255.00(500pcs/month)B0FP5GDBTW (4.5/5 (260 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsryuwanku
Recent Monthly Revenue (USD):$139,450.00(5000pcs/month)B09654KMWZ (4.4/5 (3424 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$83,700.00(3000pcs/month)B09DX9SD8B (4.4/5 (3415 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$9,747.00(300pcs/month)B0B6SZ3TWR (4.4/5 (3415 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsSREEZNX
Recent Monthly Revenue (USD):-(-)B0GTDW1ZLNBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$2,821.50(50pcs/month)B0FRRFMGVB (4.7/5 (40 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 造型最独特，单把手瀑布出水，和常见双把手/三孔款差异明显
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- 油擦古铜色更少见，复古与现代感结合，图片辨识度高
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- 适合偏复古、暖色浴室和小翻新用户，容易吸引点击
B0B5H6QB4T (4.4/5 (145 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 4英寸中心距双把手结构，与8英寸广域款区别大
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- 刷金色轻奢感强，和黑色款视觉差异明显
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- 更适合RV/小台盆/替换安装，图片用途感很强
B0G2LC91S8 (4.5/5 (257 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入，尤其不是低预算小品牌的好机会：新品牌新发产品盈利率只有27.27%，但市场整体可识别盈利率也只有42.36%，而且2025年后新发里非盈利明显增多，已经进入高竞争、偏价格战的状态。 真正能跑出来的，基本是老品牌或带强品牌力的新产品；小品牌如果没有明显差异化和更高预算，很难靠正常打法赢。
Profitability difficultyPotential high net profit marginAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B09654KMWZryuwanku2021-05-29Yes$27.895000pcs$139450.017.41%$24278.25B09DX9SD8Bryuwanku2021-08-29Yes$27.93000pcs$83700.017.14%$14346.18
B0FKH7HCHVFORIOUS2025-09-22Yes$62.62500pcs$31310.034.95%$10942.85
B0F2YXJT2Rgotonovo2025-03-29Yes$58.64500pcs$29320.030.9%$9059.88
B0F7Q775VGKENES2025-05-07Yes$75.29300pcs$22587.037.63%$8499.49
B0FJBCT593FORIOUS2025-09-04Yes$66.57300pcs$19971.032.43%$6476.6
B0D41MSSP6Ultimate Unicorn2024-03-01Yes$67.83300pcs$20349.028.7%$5840.17
B0D53XM5ZVFORIOUS2024-05-24Yes$50.06400pcs$20024.029.01%$5808.97
B0BXKCSWJPUltimate Unicorn2023-05-31Yes$60.91300pcs$18273.031.56%$5766.96
B0CT5NH1J9Ultimate Unicorn2024-02-29Yes$62.69300pcs$18807.029.69%$5583.8
B0D41MJWLHUltimate Unicorn2024-02-29Yes$65.42300pcs$19626.027.62%$5420.71
B0DL5K2LRCGBBNE2024-10-28Yes$46.41400pcs$18564.029.04%$5390.99
B0BWXZ9NDQCasavilla2023-02-27Yes$45.99500pcs$22995.023.25%$5346.34
B0FRZZBRYZKENES2025-09-22Yes$65.15250pcs$16287.532.07%$5223.41B0FP5D5DYBHomevacious2025-10-07Yes$42.43500pcs$21215.023.96%$5083.12B0FP5CB2CTHomevacious2025-10-07Yes$42.24500pcs$21120.024.02%$5073.03
B0D2CY2X26GBBNE2024-04-22Yes$39.66500pcs$19830.025.34%$5024.93B0FP5GDBTWHomevacious2025-10-07Yes$40.51500pcs$20255.022.73%$4603.97
B0BXKC1KQWUltimate Unicorn2023-05-31Yes$63.43300pcs$19029.023.98%$4563.16
B0F43YR487FORIOUS2025-04-08Yes$50.24250pcs$12560.027.71%$3480.38Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FKH7HCHVFORIOUS2025-09-22Yes$62.62500pcs$31310.034.95%$10942.85B0FJBCT593FORIOUS2025-09-04Yes$66.57300pcs$19971.032.43%$6476.6B0FRZZBRYZKENES2025-09-22Yes$65.15250pcs$16287.532.07%$5223.41B0FP5D5DYBHomevacious2025-10-07Yes$42.43500pcs$21215.023.96%$5083.12B0FP5CB2CTHomevacious2025-10-07Yes$42.24500pcs$21120.024.02%$5073.03B0FP5GDBTWHomevacious2025-10-07Yes$40.51500pcs$20255.022.73%$4603.97
B0FKH8NDB3FORIOUS2025-10-05Yes$63.54100pcs$6354.035.22%$2237.88
B0FX46J94VFORIOUS2025-10-21Yes$47.93100pcs$4793.031.81%$1524.66B0G2LC91S8Homevacious2026-01-10Yes$41.81100pcs$4181.024.71%$1033.13
B0G2LD3WLYHomevacious2025-12-24Yes$41.0100pcs$4100.023.86%$978.26
B0FNQ81JBDFDKW2025-08-26Yes$33.5100pcs$3350.022.39%$750.07
B0FYN6RNZBHomevacious2025-12-29Yes$41.6450pcs$2082.024.6%$512.18#New Product Success Rates
Listing结论很明确：这个市场不适合现在进入。 新品成功率只有27.27%，但真正能站稳的产品大多是老品牌或带强品牌/强运营打法的新品牌；而且2025-2026年新品发布明显集中、失败数量持续高于成功，市场正在走向高压竞争，不是适合普通新手切入的赛道。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
FORIOUSHomevaciousOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
FORIOUSLUFGFDKWOther#Success Rate by Entry Time
Listing这个市场不适合进入，已经明显走向过度拥挤和价格战。 近一年新品牌新产品盈利率只有27.27%，而最近一年的新发布里 17 个不盈利、10 个盈利，2026 年到目前更是只见到 1 个盈利、6 个不盈利；这说明后进者越来越难做，市场不是在变好，而是在变硬。
证据很直接：时间趋势上，2025 年新品牌发布明显集中爆发，2026 年虽然新发布数量还在出现，但盈利面快速收窄；利润时间表里，2025 年新发布能落在 20%~30% 利润段的只有 6 个，到了 2026 年只剩 1 个，而且没有看到高利润的持续扩张。市场整体可识别的盈利产品占 42.36%，但新发布产品只有 27.27% 能盈利，说明新切入比存量产品更难。更关键的是，真正的新品牌成功几乎被 Homevacious 独占：它 6 个新产品全部盈利，单个可成功产品预算约 4,117.94 到 17,617.00 CNY，且样本里它的 3 个核心爆款都只有 260 条左右评价，属于正常商业放量；但 SREEZNX 两个新产品全亏，说明不是所有新品牌都能复制。老品牌方面，KENES、FORIOUS、FDKW、LUFG、gotonovo 这些旧品牌在新发布中占了主要位置，很多失败款都落在“外观太普通、功能同质化、利润低”的路线；同时像 B0FRRFMGVB 这类 40 条评价就冲到高曝光的产品，存在明显的激进投放/异常评价依赖风险，属于要警惕的“掠夺型竞争者”，不是小商家可模仿的正常样本。
结论：不要进。 如果你是大品牌，虽然 500,000 CNY 预算足以覆盖单个 ASIN 的启动，但这个市场仍然需要持续砸设计、投放和品牌成本；如果你是小商家，只有像 Homevacious 这种基于旧款做明确差异化、且能把单款预算压在约 4k~17.6k CNY 的路径才有机会，但现在成功率太低、失败样本更多，不值得下场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 6 5 0 20 2026 0 0 0 0 1 0 0 12 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 1 0 0 6 2025/9 0 0 0 0 0 3 0 10 2025/10 0 0 0 0 3 2 0 2 2025/11 0 0 0 0 0 0 0 1 2025/12 0 0 0 0 2 0 0 1 2026/1 0 0 0 0 1 0 0 2 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 1 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesFransitonB0B5H6QB4T (4.4/5 (145 Reviews))Fransiton Waterfall Single Handle Bathroom Sink Faucet with Drain Oil Rubbed Bronze
This listing is deemed profitablePrice (USD)$35.77Released TypeOld Release (2022-04-20)Brand is an old entry in this marketSize and Weight26.3 x 26.2 x 7.9 cm, 1288.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
油擦古铜色外观，在同类黑色/镀铬款中有一定差异，适合偏复古或暖色系浴室风格, 单把手瀑布出水造型，兼容1孔/3孔安装，外形兼具现代感与轻复古感Key Buying Motive
自带6英寸装饰底座，支持1孔或3孔安装；陶瓷阀芯宣称60万次测试，并强调节水20%和15分钟安装Target Customers
面向小型翻新、出租房、浴室快速换新以及偏好复古金属质感但又想要现代瀑布出水的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,788.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight18.61% / 22.37%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight1.08% / 4.84%Peak / Non PeakSales & BSR Performance
Ultimate UnicornB0C6JN1D1W (4.5/5 (1679 Reviews))Ultimate Unicorn Bathroom Faucet for Sink Chrome, 4 Inch Bathroom Sink Faucet for 3 Hole or 2 Hole, 2 Handle Waterfall Faucets with Pop up Drain, Centerset Faucets for RV Counter
This listing is deemed profitablePrice (USD)$50.27Released TypeOld Release (2023-05-29)Brand is an old entry in this marketSize and Weight22.0 x 18.3 x 16.2 cm, 1497.00gProfitable Factors
Based on old ASINUnique appearance designDistinct functions and featuresDesign & Appearance
银色镀铬外观更偏通用百搭, 采用瀑布出水嘴+双把手的四寸中心距结构，外观区别于常见单把手直流款Key Buying Motive
专利瀑布出水设计，带免费金属弹跳下水器，且适配2孔/3孔安装Target Customers
偏好现代瀑布水流效果、且需要适配RV/公寓/出租房等小空间安装场景的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$5,027.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight25.37% / 28.67%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight10.87% / 14.17%Peak / Non PeakSales & BSR Performance
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