- Benchmark ASINB0D7V9KD6H
- MarketplaceUS
- Category ID16350341
- Analyzed Products
- Keywordjewelry stand, necklace holder, earring holder
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-26
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入。 现在已经是明显的低利润、强内卷、接近过度拥挤的市场，新品牌新上架成功率是0%，而且近一年新品牌持续进入却没有任何可复制的盈利样本，继续做只会把预算消耗在价格战里。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不适合进入。 你有50万人民币预算，表面上能覆盖部分单品前期投入，但市场已经明显进入低利润、强竞争状态；新品牌几乎没有可复制的盈利样本，继续做只会把预算消耗在价格战里。
证据很硬：市场盈利率只有4.92%，新发布产品盈利率是0%，而且投资难度被判定为高。 近期样本里，新品牌 AOFLLU 3个新上架产品全部不盈利，其中 B0GFMRW9CC 售价9.96美元，利润率只有0.62%，B0GFMQPMKS 甚至是-1.84%，B0GFMMTQT6 还是无销量状态；新品牌 NZUCPZ 的 B0H1HCLKXS 利润率3.07%，也没达到可接受线。反过来看，能赚钱的样本几乎都是老品牌或老品牌延伸款，比如 Josmimic 的 B0FHVMG6G2 和 B0F1YNJJ5G，售价分别13.86和14.21美元，利润率16.35%和18.4%，但它们都属于老品牌资源打法，不是小商家可直接模仿的路径。市场里常见款同质化很高，像 B09TKP6JGJ 和 B0C1V1J1VF 这类通用款虽然销量不低，但都不盈利，说明这里已经是价格战区；同时“新品牌新上架盈利率=0%”，而新品牌不盈利样本非常多，说明进入后大概率先亏。
对你来说：不能做。 大品牌角度，只有带着明显品牌势能、能承受更高投放和更长回本周期的老牌玩家才有机会；小商家角度，市场里没有真正站得住的低门槛成功案例，AOFLLU、NZUCPZ 这类新品牌样本都在亏，且需要靠低价和差异化外观勉强试水，根本不是稳健入场标杆。可参考的大品牌样本是 Josmimic 的 B0FHVMG6G2、B0F1YNJJ5G；小商家这边没有合格的成功样本可抄。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?43.47%New listing success rate (old brands):0.00%New listing success rate (new brands):0.00%Alternatives- 自粘式墙面挂钩/门后挂钩条：用最便宜的方式把项链、耳环、手链直接挂起来，几乎不占桌面空间，也不需要单独买支架。
- 小号分格首饰收纳盒：如果用户更在意防尘和分类，这类盒子通常比独立首饰架更容易买到、价格更低，适合抽屉或床头柜。
- 首饰收纳袋/抽绳绒布袋套装：适合旅行、租房或临时收纳，把项链单独装袋可减少缠绕，成本通常低于金属首饰架。
- 可移除粘贴式耳钉/耳环收纳板：用泡棉板、软木板或胶贴板把耳环按对固定，适合墙面、柜门内侧，安装门槛低。
- 小型桌面文具架改用作首饰分层收纳：很多现成的桌面小架子、票据架、名片架可直接兼作项链/耳环收纳，往往更便宜且更容易本地买到。
- 手作DIY收纳方案（软木板+图钉/挂钩）：适合想省钱或个性化的用户，材料便宜，能按首饰数量自由扩展。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这不是适合进入的市场：新品牌几乎全军覆没，利润率已进入价格战区，且近一年新品牌持续涌入，明显是过度拥挤的市场。 对大品牌来说，只有靠更强的设计迭代和品牌力才可能勉强切入；对小商家来说，当前环境不成立，尤其不适合用常规打法进场。
Least investment in new productsNew products with Highest revenueMost investment in new productsAOFLLU
Recent Monthly Revenue (USD):-(-)B0GFMQPMKS (4.7/5 (69 Reviews))Brand is a new entry in this marketNew ReleaseToo Early to DetermineWhite HatNet profit margin below 10.00%
Recent Monthly Revenue (USD):-(-)B0GFMMTQT6Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$3,984.00(400pcs/month)B0GFMRW9CC (4.7/5 (68 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsJosmimic
Recent Monthly Revenue (USD):$5,684.00(400pcs/month)B0F1YNJJ5G (4.5/5 (307 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableRecent Monthly Revenue (USD):$5,544.00(400pcs/month)B0FHVMG6G2 (4.5/5 (303 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsNZUCPZ
Recent Monthly Revenue (USD):-(-)B0H1HCLKXS (4.5/5 (2 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 粉色冲浪板外形很少见，和常见金属/极简款差异大
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- 海滩少女风，视觉更活泼，适合礼物和房间装饰
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- 三块冲浪板组合，像摆件也像首饰架，更吸睛
B0DLFJV6SH (3.8/5 (131 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 白色金属框+陶瓷托盘，外观干净高级，和黑色常见款区别明显
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- 极简现代风，适合梳妆台和家居搭配，容易被点击
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- 托盘+双层横杆兼顾收纳与展示，功能感强
B0FHVMG6G2 (4.5/5 (303 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，且已经明显进入过度拥挤阶段。 新品里可见利润很弱：23个新产品中，只有1个落在10%~20%区间，3个在0%~10%，5个低于-10%，也就是说已披露的新产品里，超过三分之二都在10%以下或直接亏损；更糟的是，新品牌新产品盈利率为0%，老品牌新产品盈利率也为0%，这说明现在不是“谁更会做就能赚”，而是“几乎谁进来都难赚”。
证据很直接：近一年新入场的新品牌包括NZUCPZ、OAOLEER、DSSWEN、AOFLLU、CRAFTYMELODY、Kathfly、Auteonsa、Gtziqa、FINGERINSPIRE；其中能看到的代表性结果里，AOFLLU的3个新产品全部亏损，NZUCPZ的新产品也亏损，TENINYU作为老品牌新上架的3个新品全部亏损，Jasopaco的新品也出现亏损。市场趋势上，2025年新品亏损9个，2026年至今新品亏损10个，新增品牌持续涌入，但利润没有同步改善，反而集中在少数靠旧款改造、品牌积累和更高投入的产品上。真正能赚钱的样本主要是老品牌产品，比如Josmimic的B0F1YNJJ5G，月销400、月营收$5,684，利润率18.4%，早期投入约$1,978；另一个Josmimic的B0FHVMG6G2，月销400、月营收$5,544，利润率16.35%。这些都不是“小品牌轻投入”模型，更像是已有品牌基础下的持续投放结果。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0F1YNJJ5GJosmimic2025-03-19Yes$14.21400pcs$5684.018.4%$1045.86B0FHVMG6G2Josmimic2025-07-17Yes$13.86400pcs$5544.016.35%$906.45
B0D9Q276Q1Julysky2024-04-08Yes$12.99350pcs$4546.515.35%$697.89
B0CT2CBTNJlengnoyp2024-01-23Yes$9.91300pcs$2973.013.42%$398.98B0DLFJV6SHWonderjune2024-10-30Yes$9.05200pcs$1810.011.18%$202.36
B0DFFXTTBKAusalivan2024-04-08Yes$12.9950pcs$649.513.2%$85.74Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FN7RYSF7TENINYU2025-08-21No$8.69400pcs$3476.0-24.18%$-840.49
B0FN7PZ6S5TENINYU2025-08-21No$8.73400pcs$3492.0-23.64%$-825.5
B0FPQVMLTMTENINYU2025-09-04No$9.75350pcs$3412.5-23.36%$-797.16
B0FN7P9CTGTENINYU2025-08-21No$8.7450pcs$437.0-30.38%$-132.76
B0FRZJNYB3Jasopaco2025-09-21No$9.4650pcs$473.0-0.26%$-1.22
B0GJ32BZGMLolalet2026-05-26No$11.6250pcs$581.02.81%$16.33B0GFMRW9CCAOFLLU2026-03-26No$9.96400pcs$3984.00.62%$24.71B0H1HCLKXSNZUCPZ2026-05-12No$7.59-pcs$-3.07%$-
B0FMNMSG3PFINGERINSPIRE2025-09-06No$8.58-pcs$--1.65%$-
B0GMHJ3Q1DGtziqa2026-04-12No$7.84-pcs$--10.41%$-
B0GXKR7LXRAuteonsa2026-04-17No$7.57-pcs$--1.14%$-
B0GJ7CZBH4DSSWEN2026-01-22No$9.9-pcs$-10.25%$-B0GFMQPMKSAOFLLU2026-07-19No$9.99-pcs$--1.84%$-
B0FLKCKZV7CRAFTYMELODY2025-08-07No$--pcs$--%$-
B0FMFVMFFD17Dec2025-08-14No$--pcs$--%$-B0GJCSKNVJDSSWEN2026-01-23No$--pcs$--%$-B0H2Y5ZSDGLolalet2026-05-26No$--pcs$--%$-
B0FZRXWL8GJasopaco2025-11-05No$--pcs$--%$-
B0FYN79221OAOLEER2025-10-31No$--pcs$--%$-
B0GCZXXT14Kathfly2025-12-29No$--pcs$--%$-#New Product Success Rates
Listing这个市场不适合进入：新产品成功率为0%，整体可确认盈利的产品占比只有4.92%，而且所有已识别的新上架产品都没跑出盈利；同时，新品牌新上架产品盈利率也是0%，失败率高达92.31%，这不是正常竞争，而是明显的高风险、强内卷市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
AOFLLUTENINYUOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显进入高风险价格战区，而且对新品牌几乎是封死的。 近一年的新品牌新发产品成功率是0%，12个新品牌新发产品里没有一个达到可盈利标准；同时最近月份新上架的产品几乎全部落在亏损或未成功区，市场不是在变容易，而是在快速变难。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 4 1 0 0 0 0 0 7 2026 0 0 2 0 0 0 0 9 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 3 0 0 0 0 0 0 2 2025/9 1 1 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 1 2025/11 0 0 0 0 0 0 0 1 2025/12 0 0 0 0 0 0 0 2 2026/1 0 0 0 0 0 0 0 2 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 1 0 0 0 0 1 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 1 0 0 0 0 2 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Caseslengnoyp Premium Jewelry Stand, 4-Tier Storage Necklace Holder Stand, Earring Holder AdjustableTall 20I N (Max), Jewelry Organizer for Necklace, Bracelet, Earring, Black
This listing is deemed profitablePrice (USD)$9.91Released TypeOld Release (2024-01-23)Brand is an old entry in this marketSize and Weight35.9 x 18.6 x 1.8 cm, 111.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
黑色铁艺+木质底座，偏家居百搭风格, 20英寸高的四层立式结构，兼具项链杆和耳环挂位，整体更像桌面多功能首饰塔Key Buying Motive
四层收纳+双耳环杆，兼顾项链、耳环、手链和零散饰品收纳Target Customers
适合首饰较多、需要桌面一体化收纳的人群，也适合小饰品展示/售卖场景Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,973.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight9.42% / 13.42%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-0.42% / 3.58%Peak / Non PeakSales & BSR Performance
Julysky Earring Holder Organizer, Earring Stand, 4 Layers, Black
This listing is deemed profitablePrice (USD)$12.99Released TypeOld Release (2024-04-08)Brand is an old entry in this marketSize and Weight31.2 x 26.4 x 1.5 cm, 381.00gProfitable Factors
Based on old ASINDesign & Appearance
黑色搭配竹木底座，形成更明显的家居装饰感, 三层首饰树结构，66个耳洞位，适合集中展示与收纳Key Buying Motive
兼顾收纳与展示，容量大且适合桌面/店铺陈列Target Customers
更适合耳环数量较多、需要桌面展示与分类收纳的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$4,546.50350 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight12.03% / 15.35%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.25% / 1.08%Peak / Non PeakSales & BSR Performance
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