- Benchmark ASINB0GQ6MFCRC
- MarketplaceUS
- Category ID1055398
- Analyzed Products
- Keywordunder sink organizer, dish drying rack
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-18
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，已经接近价格战区，而且没有看到任何真实可复制的成功路径。 目前新品牌总共只有 JODLY 一个，近一年 2 个新品全部亏损，新品盈利率是 0%，不是“少量试错”而是直接失败；在这种结构下，不管大品牌还是小品牌，都不应把它当作可进入市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很明确：这个市场不适合进入，当前是高风险且已接近价格战/饱和区。 用户预算 50万人民币当然“能进场”，但只够覆盖前期备货、物流和初期投放，连这个样本里的单个成功门槛都明显不够，更不足以支撑研发、品牌和认证的长期投入；更关键的是，这个类目里新上架产品的盈利率是 0%，新品牌新上架的盈利率也是 0%，意味着现在不是“有没有钱”的问题，而是“进来后大概率亏”的问题。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 可折叠沥水垫/吸水垫：比固定式沥水架更便宜，占地更小，平时可卷起收纳，适合临时洗碗或台面空间紧张的人群。
- 水槽上方伸缩滤水篮/盆架：直接搭在水槽上，既能沥水又能临时放洗好餐具，不需要改动橱柜结构，安装和移动都很简单。
- 悬挂式/壁挂式收纳篮：利用柜门内侧、墙面或水槽侧边做收纳，避免占用台面或柜内空间，适合小厨房，成本通常也更低。
- 现有抽屉分隔片/可裁剪收纳条：如果核心需求是整理刀叉和小工具，直接用低价分隔片替代整套木质抽屉收纳盒，适配性更高且更轻便。
- 廉价塑料沥水托盘+餐具篮组合：用基础款塑料件替代一体式高价产品，清洗方便、重量轻、替换成本低，适合预算敏感用户。
- 可调节金属置物架/层架：如果用户主要想把厨房小物件抬高分层放置，简易金属层架比复杂木制收纳器更容易购买和替换，也更适合潮湿环境。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：目前只有失败样本，没有看到可复制的盈利路径，属于高风险低回报的价格战区。 现有样本里，盈利产品比例是0%，新上架产品盈利比例也是0%；同时近一年只有JODLY这一个新品牌切入，2个新上架ASIN全部亏损，说明不是“少量试错”，而是直接踩进了低利润陷阱。
Least investment in new productsMost investment in new productsNew products with Highest revenueJODLY
Recent Monthly Revenue (USD):-(-)B0GQ8V11P9Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$1,482.50(50pcs/month)B0GQ6MFCRC (4.4/5 (11 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GQ6MFCRC (4.4/5 (11 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GQ8V11P9Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：新产品可见样本里盈利率是0%，而且最近新进入的品牌JODLY两款新品全都亏损，说明这里不是正常竞争，而是明显的低利润硬拼市场。更直接地说，小品牌几乎没有不用激进打法就能成功的空间，大品牌也要重投入才能勉强切入，但回报不确定。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0GQ6MFCRCJODLY2026-02-26No$29.6550pcs$1482.5-8.1%$-120.08B0GQ8V11P9JODLY2026-02-26No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GQ6MFCRCJODLY2026-02-26No$29.6550pcs$1482.5-8.1%$-120.08B0GQ8V11P9JODLY2026-02-26No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入：已经是低利润、低差异化、且新品牌完全失败的状态。 现有数据里，新品牌新上架产品盈利率是0%，全部2个新产品都亏损；市场总体盈利产品占比也是0%，而且这2个产品都属于同一品牌 JODLY，说明不是“很多新品牌都在成功”，而是“少数样本里连一个真成功案例都没有”。
证据很直接：JODLY 作为新进入品牌，2个新品都没盈利，代表率100%；B0GQ6MFCRC 价格29.65美元，月销50件，月收入1482.50美元，但利润率是-8.1%（旺季更差到-11.61%，空运甚至-43%到-47%），B0GQ8V11P9 还没有有效销售数据。 这两个ASIN的卖点都只是“可伸缩、防滑底座、螺丝连接、双色外观”，工具明确判定为常见样式、常规升级、缺少明显差异化；而且销量活跃度也不够，按规则需要2-3个月卖出100+件才算活跃，这个样本只有50件/月，连基本门槛都不稳。更关键的是，这个市场里没有老品牌样本，但新品牌表现已经是0%成功，说明不是开放型市场，而是弱需求+价格战+差异化不足的组合，用户若想靠单一新品切入，风险非常高。
结论：大品牌不该进，小品牌更不该进。 目前看不到任何合法的小品牌成功案例（没有<300评论的真实赢家），也没有足够利润空间支撑长期投放；如果你硬要做，至少要准备高于单品基础启动资金的额外预算去做研发、品牌和认证，但即使这样也只是“勉强可试”，不是值得下注的市场。可跟随的对象只有 JODLY 的失败样本 B0GQ6MFCRC 和 B0GQ8V11P9，方向应是避开抽屉收纳这种高度同质化、低毛利的细分。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
JODLY#Success Rate by Entry Time
Listing这个市场不值得进入，已经是高风险、接近价格战的市场。 近期开新的新品牌几乎没有成功：新品牌新上架盈利率是0%，而JODLY作为新入场品牌，2个新品全部亏损，说明新玩家连最基本的盈利线都过不去。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 2 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 2 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases