- Benchmark ASINB0DHGJTK1P
- MarketplaceDE
- Category ID524456031
- Analyzed Products
- Keywordleergut behälter, pfandflaschen behälter
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不适合进入，属于明显的价格战红海。 新品牌成功率是0%，最近4个新上架产品全部不盈利；同时已识别产品的整体盈利率也是0%，说明不是“选品难”，而是整个赛道利润被压死了。
证据很清楚。 进入节奏上，2026年只看到2个新品牌 MySalvora、Wgpryzolith，共4个新产品，全部失败；按时间看，最近几个月的新入局没有任何盈利回升，反而持续出现亏损款，说明市场是在变差，不是在变好。利润结构也很差：市场新上架产品利润区间只有-5.29%到6.46%，远低于你要的健康线，连Lifewit 这类老品牌的核心款也只能做到4.0%和6.34%这种很薄的利润；MySalvora 的 B0GM838TW7 价格€26.93，利润率-8.67%，Wgpryzolith 的 B0GKT8V7X5 和 B0GKSFDWKC 也都亏损，说明新品牌不是没机会，而是现在进来就容易被低毛利和投放成本吞掉。更关键的是，Lifewit 作为老品牌已有6个产品，其中5个能带来约€1,155,500月收入、350件月销，但品牌利润率仍是0%，这代表头部玩家靠规模防守，留给新品牌的空间很窄；样本里还出现 297 reviews 的 Lifewit 款，已经接近你定义的“高压竞争/疑似激进营销”区间，新人很难用正常打法正面硬拼。
- 大品牌进入：不建议。 你有50万人民币预算，表面上能覆盖单个ASIN前期投入，但对这个赛道来说不够支撑长期品牌、研发和认证；能参考的旧品牌是 Lifewit、SOUTHGATE、EASYmaxx，但它们更多是在靠规模和存量资源硬扛，不是健康高利润模板。
- 小商家进入：不建议。 这里没有看到任何真实的小品牌成功样本，MySalvora 和 Wgpryzolith 都是失败案例；如果硬做，基本要靠极强投放、低价和高压营销去抢单，这不是正常小商家能稳定承受的路径。
- 短结论：不要进。 现在是饱和+低利润+新品牌全灭的组合，既不适合大品牌，也不适合小商家。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这不是适合进入的市场。 现有数据已经显示出明显的价格战和超饱和信号，新品牌几乎没有成功样本；你的50万人民币预算只能覆盖前期起步，远不足以支撑长期品牌、研发和认证投入。
Early sourcing + logistics + marketing budget (EUR)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 直接使用超市/饮料店的原装空瓶周转箱或回收箱：通常可免费拿到或低成本获得，比专门的家用啤酒瓶/押金瓶收纳桶更便宜，也更适合临时堆放与搬运。
- 用普通带盖收纳箱/折叠收纳箱替代：在家里本来就更常见，价格通常更低，买不到专用‘leergut behälter’时可以先满足分类堆放需求。
- 使用大号可重复利用购物袋、编织袋或加厚垃圾袋做临时回收袋：更便宜、更容易买到，适合把空瓶集中后直接带去回收点。
- 借用或复用纸箱/快递箱进行分类暂存：几乎零成本，尤其适合短期积攒少量啤酒瓶、塑料瓶或玻璃瓶。
- 直接采用厨房/储物间现有的分区垃圾桶或分类桶：如果用户本来就有垃圾分类设备，可通过空桶分区来替代专用收集桶，避免额外购买。
- 使用可折叠晾衣篮/布艺脏衣篮作为过渡方案：同样具备大容量和透气性，通常更轻便、便宜，也便于搬到回收站。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经是明显的高风险价格战市场。 关键原因很直接：新品牌新上架的成功率是0%，所有可识别的新上架都是非盈利；同时当前样本里只有2个新品牌、4个老品牌，但没有任何新品牌跑通，说明不是“谁来都能做”，而是被成熟品牌和低利润竞争压住了。
Most investment in new productsNew products with Highest revenueLeast investment in new productsMySalvora
Recent Monthly Revenue (EUR):-(-)B0GM838TW7 (4.7/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productsLifewit
Recent Monthly Revenue (EUR):-(-)B0DZXKR6SRBrand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQRecent Monthly Revenue (EUR):€300,00(10pcs/month)B0DHGL7QL2 (4.7/5 (297 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (EUR):€1.350,00(40pcs/month)B0DHGGL1SC (4.7/5 (297 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 灰黑+竹盖，家居感更强
- |
- 140L双分区，功能差异明显
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- 双开孔设计，视觉上更直观
B0GM838TW7 (4.7/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 黑绿撞色最醒目，图片更抓眼
- |
- 160L大容量，存在感强
- |
- 带可拆内袋，功能展示清晰
B0GKT8V7X5 (4.6/5 (3 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论非常明确：已进入低利润、强价格战区，而且新品牌几乎没有成功样本。 现有数据里，已知利润率的产品中有46.67%落在0%~10%，再加上26.67%是负利润；按新产品看，100%都没有达到可验证的盈利状态，说明新切入者现在不是在拼产品，而是在拼补贴、投放和品牌资金。
对小商家来说，基本没有健康入口。 2026年出现的新品牌 MySalvora 和 Wgpryzolith 的4个新产品，全部是未盈利/未起量状态，其中 B0GM838TW7（MySalvora）利润率-8.67%，B0GKT8V7X5（Wgpryzolith）-1.92%，B0GKSFDWKC（Wgpryzolith）-6.5%，B0H4WB3GPN 也没有形成有效销售；这不是“可复制的小品牌成功案例”，而是新品牌集体失败。更关键的是，能看到的活跃产品里，Lifewit 的 B0DHGJTK1P 月销200件、B0DHGGL1SC 月销40件、B0DHGJTQH6 月销10件，但对应利润率只有3.36%~6.46%，SOUTHGATE 的 B0CW2KYLJ5 虽然月销100件，利润率也只有4.67%；这类数据说明市场是靠销量硬撑，不是靠健康利润赚钱，若没有极强投放和低成本供应链，小商家会被直接卷死。
大品牌也不是好机会，只是更有能力硬扛。 这里的高表现并不是来自高利润，而是来自旧品牌的存量优势：Lifewit 6个产品里有5个带来累计月收入约€1,155,500、月销350件，但品牌整体可识别利润率仍是0%，说明它靠规模和品牌力在做防守；MySalvora 作为新品牌只上了1个产品就亏损，Wgpryzolith 3个新产品全亏。市场趋势也很差：2026年1月到6月连续出现新产品，但全部落在失败区，最近的新进入者没有任何盈利回升迹象。短结论：不要进入；若硬要做，只能把 Lifewit、SOUTHGATE 这类旧品牌当作警戒线，而不是追随对象。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0F54MVHY8EASYmaxx2025-04-16No€23.550pcs€1175.0-9.98%€-117.26B0DHGL7QL2Lifewit2025-03-09No€30.010pcs€300.04.0%€12.0
B0F1Y1L8KPOUSFOT2025-04-23No€38.8410pcs€388.44.61%€17.91
B0DHGJTQH6Lifewit2025-03-09No€29.3150pcs€1465.53.36%€49.25B0DHGGL1SCLifewit2025-03-09No€33.7540pcs€1350.06.34%€85.59
B0DHGKHG1GLifewit2025-03-09No€33.9550pcs€1697.56.46%€109.66
B0CW2KYLJ5SOUTHGATE2024-02-21No€33.77100pcs€3377.04.67%€157.71B0DHGJTK1PLifewit2025-03-09No€33.71200pcs€6742.06.29%€424.08B0GM838TW7MySalvora2026-02-07No€26.93-pcs€--8.67%€-B0GKT8V7X5Wgpryzolith2026-01-31No€29.99-pcs€--1.92%€-
B0GKSFDWKCWgpryzolith2026-01-31No€22.53-pcs€--6.5%€-B0F54P9GGZEASYmaxx2025-04-16No€--pcs€--%€-B0DZXKR6SRLifewit2025-03-10No€--pcs€--%€-
B0H4WB3GPNWgpryzolith2026-06-11No€--pcs€--%€-
B0DTP6NSD4SOUTHGATE2025-01-22No€--pcs€--%€-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0GM838TW7MySalvora2026-02-07No€26.93-pcs€--8.67%€-B0GKT8V7X5Wgpryzolith2026-01-31No€29.99-pcs€--1.92%€-B0GKSFDWKCWgpryzolith2026-01-31No€22.53-pcs€--6.5%€-B0H4WB3GPNWgpryzolith2026-06-11No€--pcs€--%€-#New Product Success Rates
Listing这个市场不值得进入，已经明显是价格战+高饱和市场。 现有数据里，新品整体盈利率是0%，新品牌新品盈利率也是0%，而且 4 个新上架产品全部亏损；再加上头部老品牌 Lifewit 旗下 6 个产品全部非盈利，说明这不是“谁都能切入”的增量市场，而是老品牌和新入局者一起被压利润的红海。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
MySalvoraWgpryzolith#Success Rate by Entry Time
Listing这个市场不值得进入，已经明显进入价格战/过度拥挤状态。 新品牌几乎没有生存空间：最近可见的新品牌新品成功率是 0%，而失败样本里 4 个新品牌新品全部不赚钱；同时近几个月还能看到连续出现的新品牌新品，但没有任何盈利转化，说明不是“有机会但难”，而是“进来就很容易亏”。
从证据看，最近 2026 年只出现了 2 个新品牌（MySalvora、Wgpryzolith），合计 4 个新产品全部失败；Wgpryzolith 3 个 ASIN 全部亏损，MySalvora 1 个 ASIN 亏损，品牌成功率都是 0%。市场里多数失败产品的利润率集中在 10%以下，甚至有 -9.98%、-8.67%、-6.5%、-1.92% 这种水平，说明不是正常竞争，而是低毛利硬拼、利润被压到失血。样本里还包括 EASYmaxx、Lifewit、SOUTHGATE 这些老品牌的失败款，说明老品牌也在这类通用款里被卷；产品特征高度雷同，都是黑灰配色、双分区、可折叠、带盖防味的收纳箱，几乎没有差异化。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 4 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 2 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases