- Benchmark ASINB0FKHP78KJ
- MarketplaceCA
- Category ID7234246011
- Analyzed Products
- Keyworddesk organizer, file organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-18
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不值得进入，且已经偏向同质化和价格战，普通新卖家不应继续。 目前没有看到真正可复制的新品牌成功路径；能赚钱的只有老品牌 Riobat 的改款单品 B0FKHP78KJ，说明机会主要被已有资源和旧链接升级吃掉了。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing这个市场现在不适合进入。 依据现有样本，整体可盈利产品只有33.33%，而新上架样本里看起来盈利的是100%，但样本太少，不能说明市场健康；真正能支撑结论的是：高利润并没有带来足够广泛的成功，反而更像是少数老品牌借旧链接改款在吃红利。
Early sourcing + logistics + marketing budget (CAD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?100.00%New listing success rate (old brands):100.00%Which old brands have these successful new listings?Alternatives- 便签式周计划垫/桌面待办纸：比文件收纳更便宜、上手更快，适合只需要每日/每周任务记录而不想占桌面空间的用户。
- 可擦写白板/桌面小白板：一次购买后反复使用，适合临时任务、会议记录和快速改动，比纸质收纳更灵活。
- 数字待办清单应用（如手机备忘录/简单任务管理App）：几乎零成本，随时可用，适合不想再买实体桌面整理用品的人。
- 挂墙月历/冰箱日历：把计划信息转移到墙面或家里公共区域，减少桌面占用，查看更直接。
- 文件夹+标签贴纸的极简纸质归档：用已有文件夹进行分类，再配合标签管理，比专门文件收纳器更便宜，也更容易替换和扩展。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：当前样本里可验证的盈利只集中在一个老品牌 Riobat 的单品 B0FKHP78KJ，说明赚钱主要靠老品牌资源和旧链接改款，不是普通新卖家能复制的机会；同时同品牌另一款旧款 B0DH8W7F5N 直接亏损，市场本身对“同质化日历”非常不友好。
从数据看，Riobat 的成功款 B0FKHP78KJ 价格 C$12.57，近月收入 C$3,771，近月利润 C$561.88，利润率 14.9%，前期投入约 C$2,406.23，其中广告约 C$541.16；它的成功点不是低价，而是在旧 ASIN 上做了功能和外观差异化：18个月超长周期、6种花卉页式、墙挂/桌面双用、女性向装饰风格。反过来看，失败款 B0DH8W7F5N 完全是花卉边框+基础月历版式，和市场大量竞品重叠，验证了“没差异就死”。但这不代表小卖家可跟进：该品牌属于老品牌，且新上架成功率样本里只看到老品牌路径；市场总体可识别盈利产品比例只有 33.33%，新上架盈利比例虽然表面是 100%，但全部来自老品牌 Riobat，不能当作小卖家成功案例。
Old brand with the most profitable new productsRiobat
Recent Monthly Revenue (CAD):C$3,771.00(300pcs/month)B0FKHP78KJ (4.1/5 (144 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 花卉+绿色叶片的女性化视觉，更容易吸引喜欢装饰感日历的买家
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- 8.5"×11"小尺寸，适合桌面/墙挂，购买场景更灵活
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- 6种不同花卉页式，翻页有新鲜感，图片更容易被点击
B0FKHP78KJ (4.1/5 (144 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 极简周计划板风格，与花卉月历在功能和外观上差异大
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- 无日期打卡式设计，适合习惯周规划的办公/学习用户
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- 桌面待办清单版式清晰，商品图一眼能看懂用途，利于点击
B07GC9YQLC (4.7/5 (3594 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场目前不值得进入。 现有数据只看到2个老品牌、1个新上架产品，样本太小，不能证明有持续机会；而且能站住脚的利润只有14.9%，刚好卡在可接受下限，不是高利润市场。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FKHP78KJRiobat2025-10-01YesC$12.57300pcsC$3771.014.9%C$561.88Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FKHP78KJRiobat2025-10-01YesC$12.57300pcsC$3771.014.9%C$561.88#New Product Success Rates
Listing这个市场不值得进入，结论很明确：它已经进入高竞争、低容错的价格战区，新品牌没有可复制的低风险成功路径。 现有可见样本里，整体可盈利比例只有33.33%，而新上架产品里看起来盈利的只有1个、也就是100%但样本极小；真正的问题是利润分布几乎没有高利润空间，当前样本里只有1个产品落在10%~20%利润区间，其余都不构成健康的扩张信号。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
RiobatNo data available#Success Rate by Entry Time
Listing这个市场现在不值得进入。 关键不是“有没有盈利款”，而是新品牌几乎没有真正跑通，且当前看到的成功主要来自老品牌 Riobat 的单个新上架产品 B0FKHP78KJ；这意味着对新进入者来说，门槛更像是品牌和运营能力门槛，不是开放机会。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 1 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases2026 Calendar - 2026-2027 Wall Calendar Runs from July 2026 to December 2027, 8.5" x 11", Floral Calendar for Wall or Desk, Feminine Design for Office, Home or School
This listing is deemed profitablePrice (CAD)C$12.57Released TypeNew Upgraded Version on Old ASIN (2025-10-01)Brand is an old entry in this marketSize and Weight28.1 x 21.8 x 1.2 cm, 141.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designDesign & Appearance
花卉与绿色叶片的女性化配色，更偏向家居/办公装饰风格, 8.5"×11"小尺寸月历，配6种不同花卉页式，兼具墙挂与桌面使用Key Buying Motive
18个月超长周期，从2026年7月覆盖到2027年12月，适合提前规划Target Customers
偏好花卉装饰风、女性向办公室/卧室/学校场景的轻量规划用户Early Investment
Investment
Monthly Revenue (Recent) (CAD)C$3,771.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.26% / 14.90%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.67% / 3.32%Peak / Non PeakSales & BSR Performance