- Benchmark ASINB0F1K9QXM9
- MarketplaceUS
- Category ID3742111
- Analyzed Products
- Keywordtool organizer
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入。 结论很明确：没有新品牌成功样本，整体已经由老品牌占位，且新品盈利率为0%，这不是“努力一下就能进”的市场，而是一个对新进入者非常不友好的存量竞争区。用户预算50万人民币表面上够做单个ASIN，但面对这种利润偏薄、差异化弱的环境，预算只能买到入场券，买不到胜率。
证据很直接： 市场里能确认的老品牌只有 Grillzilla、NEYCIL、Toncoke，品牌总数只有3个，但新品牌数量是0；新品盈利率也是0%，这说明真正的新进入者没有跑通。现有样本里，NEYCIL 的 B0F48124VG 月销100件、月收入约3235美元，售价32.35美元，但利润率只有8.23%，已经落入你定义的价格战高风险区；它的前期投入约为3235美元级别的货值与投放压力，广告和履约成本已经把利润压得很低。相对能赚钱的案例只有 Grillzilla 的 B09XS8Y47S 和 Toncoke 的 B0F1K9QXM9，但它们都是基于旧款做功能延伸，不是新品牌白手起家成功，不能当作小商家可复制的入口。市场走势也没有变好，按时间看近期没有任何可识别的新品盈利样本，说明不是在扩张，而是在向老玩家和更重投放的玩家集中。
- 大品牌：也不推荐直接进。 只有在你能做明显功能升级、设计升级或品牌强投放时才勉强可做，但当前样本没有显示出足够的新增品牌空间，且 NEYCIL 这类老品牌已经在用低毛利维持销量。
- 小商家：不适合进。 没有任何<300评论的真实成功案例；现有成功样本都来自老品牌，不能算小商家的可复制路径。若硬进，大概率只能靠激进投放和更强的价格策略，风险很高。
短结论：不要进入。 如果一定要做，必须找到明显不同的功能/外观/使用场景，否则就是去和老品牌打低毛利消耗战。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
Old Brands
#Budget Requirement
Listing这个市场不值得进入。 用户预算只有50万CNY，而当前样本里已出现老品牌NEYCIL这类产品，单个ASIN就需要约3235美元的前期货值与投放，还只是做到8.23%的利润率，已经落在你要求的“价格战高风险区”。市场里可确认盈利的样本只有66.67%，但新品盈利率为0%，说明新进入者几乎没有跑出来；同时，能看到的有效新进样本太少，无法证明这是一个适合小品牌切入的空间。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
Alternatives- 可移动工具箱/工具车：比专用烧烤收纳架更通用，平时可放车库、阳台或厨房杂物，适合不想为“只在烤肉时用”的场景买单的人；很多基础款价格更低，且不依赖磁吸安装。
- 厨房金属置物架/层架：如果用户只是想把调料、夹子、纸巾集中放好，普通金属层架往往更便宜、更容易买到，也更适合室内外通用。
- S钩+挂杆/孔板组合：自己用现成挂钩和挂杆搭一个简易工具区，成本通常低于成品烧烤工具整理架，且可按工具数量灵活调整。
- 桌边夹式收纳篮/挂篮：无需磁吸和复杂结构，夹在桌沿或推车上即可使用，适合临时烧烤、露营或小空间场景，入门门槛更低。
- 带轮金属推车（厨房推车/服务推车）：比单一烧烤收纳架更能装，也可用于备餐、搬运和收纳，属于更实用的替代方案，尤其适合家庭多场景使用。
- 基础款纸巾架+调料盒组合套装：如果核心需求只是纸巾和调料收纳，拆分购买小件往往更便宜，且比大型烧烤caddy更容易摆放和清洁。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：已经是老品牌主导、低壁垒、低差异化的价格竞争区。 现有可识别样本里，品牌总数只有3个，全部是老品牌，没有任何新品牌成功案例；更关键的是，新发布产品的盈利率为0%，说明新人进来基本没有正向样本可抄，市场对新进入者并不友好。
证据很直接： 可盈利样本只有2个，分别是 Grillzilla 的 B09XS8Y47S（售价$29.37，月收入$1,468.50，特征是“折叠式磁吸置物架”，核心胜点是基于旧ASIN）和 Toncoke 的 B0F1K9QXM9（售价$39.12，月收入$1,956，特征是“6个可调节/可拆分隔层+木质提手”，也是基于旧ASIN并做了功能差异化）；而失败样本 NEYCIL 的 B0F48124VG 虽然月收入有$3,235、月销100件、106条评论，但利润率只有8.2%，低于10%盈利线，已落入低毛利区。这个产品早期投入约$11,257.80，其中广告就占$2,531.88，说明想在这类产品上维持销量，已经需要不低的投放；同时它的功能组合与常见竞品太像，属于“看起来能卖、实际上不赚钱”的典型。用户预算是50万人民币，理论上扛得住大品牌打法，但市场本身没有新增品牌成功样本，且新发布产品盈利率为0%，这不是预算问题，是赛道问题。
结论：大品牌和小商家都不该进。 大品牌若硬进，只能靠更重的品牌、研发和投放去抢存量；小商家更不可能靠常规打法跑出来。可参考的正面案例只有这两个老品牌爆款：Grillzilla 的 B09XS8Y47S、Toncoke 的 B0F1K9QXM9；必须避开的反面案例是 NEYCIL 的 B0F48124VG。我的判断很明确：不要进入，因为这是一个由老品牌占位、利润被压到10%以下、且没有新品牌成功信号的市场。
Old brand with the most profitable new productsNEYCIL
Recent Monthly Revenue (USD):$3,235.00(100pcs/month)B0F48124VG (4.3/5 (106 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- 黑色金属+木质提手，外观最醒目，户外收纳感强
- |
- 6个可调隔层，功能组合更丰富，和普通挂架差异大
- |
- 可一手搬运，适合露营/RV/后院，购买场景更明确
B0F1K9QXM9 (4.4/5 (81 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 磁吸折叠式结构，和常见固定收纳篮明显不同
- |
- 可直接吸附烤架/冰箱/烤箱，安装方式更有吸引力
- |
- 黑色简洁，小巧便携，适合经常烧烤的人群
B09XS8Y47S (4.4/5 (123 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：当前样本显示利润结构已经偏弱且有明显价格战迹象，真正能赚钱的产品很少，用户预算虽然有50万人民币，但更像是能买到入场券，不代表能穿越竞争。 现有数据里，只有2个可识别利润样本是盈利的，盈利率66.67%，但新上架产品的盈利率是0%，这说明最近进入者几乎没拿到正反馈，市场更像在向老牌或强资源玩家倾斜，而不是给小商家留空间。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B09XS8Y47SGrillzilla2022-03-25Yes$29.3750pcs$1468.534.31%$503.85B0F1K9QXM9Toncoke2025-04-23Yes$39.1250pcs$1956.018.49%$361.67No profitable product data available for new products#New Product Success Rates
Listing结论很明确：这个市场不值得进入，尤其不适合新品牌和小企业。 目前可见样本里，整体盈利产品占比只有66.67%，但新品盈利率直接是0%，说明真正的新进入者几乎没有跑通；市场里的赚钱样本主要来自老牌/旧款延伸，而不是新品牌创新，入场门槛偏高，且更像是老玩家在吃存量。
No data availableNo data availableNo data available#Success Rate by Entry Time
Listing这个市场不该进入：它已经是高风险、明显偏价格战的市场。 现有样本里只有3个可识别利润率的产品，1个不到10%，1个10%~20%，1个30%~40%，整体并不算全面崩坏，但新品牌新品没有任何可确认的盈利样本，说明对真正新进入者非常不友好；用户预算500,000元人民币足以覆盖单个ASIN的前期投入，但不足以对抗这种需要品牌力或高投入才能跑出来的环境。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesGrillzillaB09XS8Y47S (4.4/5 (123 Reviews))Grillzilla Grill Accessories Magnetic Grill Caddy & Organizer - Black Portable Powder-Coated Iron - BBQ Shelf & Tool Holder with Heavy Duty Magnets for Refrigerator & Oven - Foldable Design
This listing is deemed profitablePrice (USD)$29.37Released TypeOld Release (2022-03-25)Brand is an old entry in this marketSize and Weight32.1 x 13.4 x 2.5 cm, 283.00gProfitable Factors
Based on old ASINDesign & Appearance
黑色简洁外观，适合主流烧烤工具搭配, 折叠式磁吸置物架结构，兼具可收纳与可移动性Key Buying Motive
磁吸固定在烤架、冰箱或烤箱等金属表面，无需打孔安装Target Customers
经常户外烧烤、需要把调料和工具集中在金属表面附近的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,468.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight32.73% / 34.31%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight28.04% / 29.62%Peak / Non PeakSales & BSR Performance
Toncoke Large Grill Caddy with Paper Towel Holder & Side Hooks, All-in-One BBQ Tool Organizer with Adjustable Dividers, Rustproof for Outdoor Kitchen, Camping, RV - Black
This listing is deemed profitablePrice (USD)$39.12Released TypeOld Release (2025-04-23)Brand is an old entry in this marketSize and Weight35.1 x 26.1 x 11.0 cm, 1814.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色金属框架搭配木质提手，外观更偏户外收纳站而非普通挂架Key Buying Motive
6个可调节/可拆分隔层，容量与灵活性明显强于常见固定格局竞品Target Customers
需要同时收纳烧烤工具、调料、纸巾并可一手搬运到露营地/RV/后院的人群Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,956.0050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight12.69% / 18.49%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-9.88% / -4.08%Peak / Non PeakSales & BSR Performance