- Benchmark ASINB0FM813PQV
- MarketplaceUK
- Category ID59624031
- Analyzed Products
- Keywordbreast milk collector, milk collector, breast shell, milk catcher
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入，已经接近价格战高风险区，而且对新品牌几乎没有窗口。 新品牌新上架成功率是0%，整体新上架成功率也只有11.11%，同时新品利润大多挤在11%~20%之间，低于你要求的“15%以上才算体面”的门槛，说明常规打法很难赚钱。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：不适合进入，而且现在是价格战高风险市场。 用户预算 50万CNY 只能覆盖少数单品的前期铺货、物流和投放，但这个类目里新品整体盈利率只有 11.11%，所有产品盈利率也只有 20.69%，而且不少新品利润只在 11.3%~13.68% 这一带，低于你要求的“15%以上才算体面”的门槛，说明一旦加上品牌、研发和认证，空间会非常薄。
Early sourcing + logistics + marketing budget (GBP)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?62.96%New listing success rate (old brands):17.65%New listing success rate (new brands):0.00%Which old brands have these successful new listings?Other major expensesR&DAlternatives- 一次性防溢乳垫：更便宜、即买即用、无需清洗，适合主要需求只是日常防漏的人；虽然不能收集母乳，但对“避免弄湿衣物”的核心任务替代性很强。
- 可洗棉质/竹纤维哺乳垫：前期成本低、容易买到、可重复使用，适合预算敏感且不追求回收乳汁的人；在“吸收防漏”方面能替代乳汁收集器的一部分场景。
- 硅胶吸奶泵/手动吸奶器的简易被动收集方式：如果用户更看重“收集到乳汁”而不是“护垫式被动收集”，这类产品通常功能更直接，且很多入门款价格接近或更低；对偶发溢奶用户来说可能比乳房收集壳更实用。
- 普通手动吸奶器配合低成本储奶袋：若用户已经需要处理较多奶量，手动方案比乳房收集壳更能主动获取乳汁，工具更通用；整体门槛不高，且容易在本地或药房购入。
- 家用可重复使用的简易收液/防漏小杯垫方案：一些低价、无品牌的硅胶接液杯或胸罩内衬杯也能达到“接住少量溢奶”的目的，价格通常更低，适合作为对高价品牌乳汁收集器的替代。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，尤其已经出现明显的价格战和过度拥挤信号。 新品牌新上架的成功率是0%，失败率高达88.89%；老品牌新上架也只有17.65%能盈利，而市场里新产品利润分布主要集中在10%~20%区间，说明利润空间已经被压得很薄，不是适合大/小卖家轻松切入的市场。
New products with Highest revenueFrida Mom
Recent Monthly Revenue (GBP):£1,499.50(50pcs/month)B0GTRQSX8S (4.7/5 (29 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQOld brand with the most profitable new productshaakaa
Recent Monthly Revenue (GBP):£16,793.00(700pcs/month)B0FJXTZFPZ (4.5/5 (887 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (GBP):£6,396.00(400pcs/month)B0FJXVJQK5 (4.5/5 (887 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (GBP):£5,301.00(300pcs/month)B09NBM52KQ (4.2/5 (4538 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableMost investment in new productsLeast investment in new productsLeast profitable new productsCutiolly
Recent Monthly Revenue (GBP):-(-)B0F7XWTYLW (5/5 (8 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 水滴奶白渐变外观，视觉更柔和高级
- |
- 2合1手动吸乳+被动集乳，功能差异明显
- |
- 造型圆润独特，和常见贝壳式差别大
B0G259ZBSM (4.3/5 (49 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 花瓣造型很少见，辨识度高
- |
- 超薄一体式设计，外观与常规集乳器差异大
- |
- 隐蔽佩戴感强，适合想低调使用的妈妈
B0FJXVJQK5 (4.5/5 (887 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：新品利润被压在中低区间，且新品牌几乎没有成功样本，已经接近价格战和饱和状态。 2025-2026 的新品发布明显增多，但成功并没有同步增加；新品牌新品盈利率为 0%，新品牌新品亏损率高达 88.89%，这不是小生意能靠常规打法赢的市场。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FJXTZFPZhaakaa2025-08-22Yes£23.99700pcs£16793.018.88%£3170.52
B08HSP5Y27Elvie2020-09-10Yes£18.54300pcs£5562.014.94%£830.97B09NBM52KQhaakaa2021-05-14Yes£17.67300pcs£5301.015.11%£800.99B0FJXVJQK5haakaa2025-08-22Yes£15.99400pcs£6396.012.46%£796.95
B08534YF4Whaakaa2020-02-24Yes£33.5150pcs£1675.522.72%£380.68
B08HSNW53YElvie2020-09-10Yes£31.0750pcs£1553.522.14%£343.95
B0D266MQFXNuliie2024-04-23Yes£16.89100pcs£1689.012.66%£213.83
B07NY6P97Rhaakaa2019-02-22Yes£22.6850pcs£1134.018.42%£208.89
B09NBMBZFPhaakaa2021-05-14Yes£32.3220pcs£646.422.96%£148.42B0G259ZBSMhaakaa2025-12-19Yes£17.8650pcs£893.014.12%£126.1
B0DN5C6NHDhaakaa2025-01-04Yes£17.9220pcs£358.414.8%£53.05
B000MMQO60AVENT2014-05-23Yes£20.9210pcs£209.217.46%£36.53Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FJXTZFPZhaakaa2025-08-22Yes£23.99700pcs£16793.018.88%£3170.52B0FJXVJQK5haakaa2025-08-22Yes£15.99400pcs£6396.012.46%£796.95B0G259ZBSMhaakaa2025-12-19Yes£17.8650pcs£893.014.12%£126.1#New Product Success Rates
Listing这个市场不值得进入，已经明显接近价格战/拥挤区，而且对新品牌几乎不友好。 现有样本里新上架产品盈利率只有11.11%，整体可见盈利产品也只有20.69%，但新品牌新上架的盈利率直接是0%，新品牌新上架的非盈利率高达88.89%；同时旧品牌新上架非盈利率也高达82.35%，说明不是“谁进来都能赚”，而是大多数新货都会被卷死。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
haakaaNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
haakaaIVARONALHAGOTOiomnivOther#Success Rate by Entry Time
Listing这个市场已经接近价格战/饱和区，不适合继续进场。 近一年新品成功率只有11.54%，未达标的占88.46%；更关键的是，新品牌新品里可确认盈利的为0%，反而全部失败，说明新人几乎没有窗口，只有老品牌还能偶发性跑出结果。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 2 3 0 0 0 9 2026 0 0 0 0 0 0 0 13 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 1 2025/8 0 0 0 2 0 0 0 3 2025/9 0 0 0 0 0 0 0 2 2025/10 0 0 0 0 0 0 0 2 2025/11 0 0 1 0 0 0 0 0 2025/12 0 0 1 1 0 0 0 1 2026/1 0 0 0 0 0 0 0 3 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 5 2026/5 0 0 0 0 0 0 0 2 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesPrice (GBP)£20.92Released TypeOld Release (2014-05-23)Brand is an old entry in this marketSize and Weight15.6 x 9.4 x 4.9 cm, 100.00gProfitable Factors
Based on old ASINEstablished brand with longevityDesign & Appearance
透明半球式乳房壳设计，整体外观更偏传统经典款Key Buying Motive
可在哺乳或吸奶时收集溢乳，并兼顾缓解胀奶与保护乳头Target Customers
适合已在使用飞利浦 Avent 生态、偏好成熟大牌和基础型吸乳/集乳护理方案的哺乳妈妈Early Investment
Investment
Monthly Revenue (Recent) (GBP)£209.2010 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight17.31% / 17.46%Peak / Non PeakRail Freight14.96% / 15.12%Peak / Non PeakAir Freight14.96% / 15.12%Peak / Non PeakSales & BSR Performance
haakaa Ladybug Milk Collector Breast Milk Saver Breast Shell for Breastfeeding, Collect Breastmilk Leaks, Skin-Friendly and Easy to Wear (1.4oz/40ml,1PC)
This listing is deemed profitablePrice (GBP)£17.67Released TypeOld Release (2021-05-14)Brand is an old entry in this marketSize and Weight9.0 x 8.7 x 6.2 cm, 40.00gProfitable Factors
Established brand with longevityBased on old ASINDesign & Appearance
透明浅灰的琼状外观，像“瓢虫”造型，辨识度高, 单件球壳式结构，带底部支脚，可独立站立，区别于常见扁平乳垫/双片式乳罩Key Buying Motive
静音被动接奶、无需电源；一体式设计便于清洗并减少藏菌点Target Customers
适合希望在喂奶间隙被动收集溢乳、同时需要安静隐蔽使用的哺乳妈妈Early Investment
Investment
Monthly Revenue (Recent) (GBP)£5,301.00300 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight14.99% / 15.11%Peak / Non PeakRail Freight13.11% / 13.24%Peak / Non PeakAir Freight13.11% / 13.24%Peak / Non PeakSales & BSR Performance
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