- Benchmark ASINB0FQVBSNNJ
- MarketplaceUS
- Category ID3347851
- Analyzed Products
- Keywordportable electronics
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：已经是低利润、强竞争、接近价格战的赛道。 现有样本里新品牌只有 NEEWER 一个，但它的两款新释放产品 B0FQVBSNNJ、B0GFHB69GP 全部不盈利，新释放产品盈利率是 0%，而且最近一批新产品也没有任何盈利迹象，说明这里不是“挑错品”而是赛道本身就难做。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很直接：用户这 50万人民币预算可以进场，但这个市场不值得进。 这是一个明显的低利润、低差异、竞争极强的市场，现有样本里可识别的盈利产品占比是 0%，新上架产品盈利占比也是 0%，而且两条新上架样本都被判定为不盈利，说明不是“选品不够好”，而是赛道本身就很难做。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 车载空调出风口夹式手机支架：通常更便宜、安装更快，不需要额外金属片或MagSafe生态，适合大多数日常导航用户。
- 仪表台重力/弹簧式手机支架：价格低、选择多，兼容绝大多数手机壳，适合不想依赖磁吸配件的用户。
- 磁吸手机环贴片 + 现有支架组合：如果用户已经有旧支架，只需买一个低价磁吸贴片即可升级，成本更低、替换门槛更低。
- 车用防滑垫手机托盘：无需粘胶或夹具，直接放置即可，适合短途停车、临时导航和对安装位置敏感的用户。
- 通用桌面/镜面粘贴支架：如果用户主要用于直播、自拍视频或视频通话，普通粘贴式支架往往更便宜，也更容易在家里或办公室复用。
- Gooseneck 软管支架：便宜、可弯折、适配场景广，适合需要频繁调整角度但不追求高端磁吸稳固性的用户。
- 手机自带支撑环/指环扣方案：购买一个低价指环扣或带支架手机壳即可实现部分固定和观影需求，替代成本更低。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不适合进入：样本里只有 1 个品牌 NEEWER，却已经出现 1 个新品牌；同时可见的新款 B0FQVBSNNJ 只有 10 个评论、月销约 50 件、月收入约 518 美元，利润率 10.4%，刚过门槛但仍被判为非盈利，说明这是一个低利润、弱确定性的市场。 对大品牌来说也不是好战场，因为这里不是靠高利润扩张，而是靠持续砸钱和流量硬推；对小卖家更不友好，想靠正常打法切入成功率很低。
Least investment in new productsNew products with Highest revenueMost investment in new productsNEEWER
Recent Monthly Revenue (USD):-(-)B0GFHB69GPBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$518.00(50pcs/month)B0FQVBSNNJ (4/5 (10 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0FQVBSNNJ (4/5 (10 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GFHB69GPBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing结论很明确：这个市场不值得进入，属于早期但已经明显走向低利润竞争的高风险市场。 目前能看到的样本里，新品利润只剩10.38%这一条边缘线，另一款新品还直接是亏损；而且新品牌新品盈利率为0%，说明小商家想靠正常打法切入，基本没有现实成功面。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0FQVBSNNJNEEWER2025-09-12No$10.3650pcs$518.010.38%$53.77B0GFHB69GPNEEWER2026-01-08No$--pcs$--%$-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FQVBSNNJNEEWER2025-09-12No$10.3650pcs$518.010.38%$53.77B0GFHB69GPNEEWER2026-01-08No$--pcs$--%$-#New Product Success Rates
Listing这个市场不值得进入，已经是高风险、接近价格战的状态。 目前可识别的新产品盈利率是0%，新发布产品盈利率也是0%；而且现有能看到的两个新品牌样本全部亏损，说明新人不是靠稳定利润在赚钱，而是在烧钱硬打。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
NEEWER#Success Rate by Entry Time
Listing这个市场不适合进入，结论很明确：新品牌几乎没有成功样本，且最近新释放产品全部失败，已经是高风险、接近价格战的环境。 用户预算 50万人民币看起来不低，但在这个类目里并没有换来可复制的成功路径；反而更像是需要更强品牌力、更多投放和更深研发才可能勉强切入。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases