- Benchmark ASINB0G48STPQZ
- MarketplaceDE
- Category ID3968945031
- Analyzed Products
- Keywordbaby feeding set
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-22
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，而且不是“还能试试”的程度：新品牌样本里成功率是0%，新上架产品也全部失败，当前已经是低利润、强竞争、偏价格战的状态。对小品牌尤其不友好；对大品牌来说，只有带着明显产品更新、品牌势能或更强预算，才有可能硬闯，但这也不是高把握机会。
证据很直接：当前只有 Oiomniv 这一个新品牌，2 个新发布产品里 0 个盈利、2 个亏损，按新品牌口径的成功率是 0.00%。其中 B0G48STPQZ 虽然能卖，月销约 100 件、月营收约 1581 欧元、97 条评论、评分 4.3，但利润率只有 7.68%，明显低于你给出的 15% 可接受线；B0GHP5C2GV 甚至没有形成有效销售。产品失败原因也很一致：缺乏差异化、市场空间小或竞争极强、利润率偏低。这说明不是单个产品做得差，而是入场模型本身就不成立。
从入场门槛看，Oiomniv 这类新入局样本并没有给出可复制的“低成本成功样板”。品牌层面可识别的月营收约 1581 欧元、月销 100 件，但这并没有转化成可观利润；同时报告里没有出现任何盈利新品牌，也没有老品牌成功样本可给小品牌借鉴。对你来说，50万人民币预算只能覆盖前期备货、物流和投放，不足以对抗后续的品牌、研发、认证和持续拉新成本。结论很明确：大品牌如果要进，必须带着差异化和更重投入；小品牌不建议进，若硬进，基本只能靠激进投放和更强营销手段去抢量。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing结论很明确：这不是一个值得进入的市场。 现有数据已经显示价格战和低利润特征明显，你的50万人民币预算只能覆盖入场早期成本，无法抵消后续品牌、研发和认证压力；而且目前没有任何“高把握”的新进入成功样本可供小品牌照搬。
Early sourcing + logistics + marketing budget (EUR)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 一次性乳垫：更便宜、即买即用，适合只是偶尔渗乳、主要想防止衣物弄湿的用户；不需要清洗和额外配件，替代被动接奶罩的核心需求。
- 手挤/按压式接乳到普通储奶袋或小杯：几乎零额外设备成本，适合产后初期少量收集初乳或临时接乳；比专用硅胶接乳罩更容易在家中临时使用。
- 小型手动吸奶器：虽然是不同路径，但对想“顺便收集更多乳汁”的用户更实用，价格区间常可控，且比被动接乳更主动、效率更高。
- 硅胶拍奶器/手挤辅助器具（简易接乳杯类）：通常比完整套装更便宜，结构更简单，适合只需要短时间收集滴漏乳而非完整护理套装的用户。
- 普通护理胸垫/透气胸罩垫：如果用户主要诉求是缓解摩擦和保护乳头，而不是收集乳汁，这类用品更直接、便宜且更容易买到。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing结论很明确：这个市场不值得进入，当前是明显的价格战高风险市场。 已知样本里新品牌新品盈利率为0%，整体可盈利产品比例也是0%，而且核心新入局品牌 Oiomniv 的两款新品全部亏损，说明不是“少数没做好”，而是入场模型本身就很差。
New products with Highest revenueLeast investment in new productsMost investment in new productsOiomniv
Recent Monthly Revenue (EUR):-(-)B0GHP5C2GVBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (EUR):€1.581,00(100pcs/month)B0G48STPQZ (4.3/5 (97 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0G48STPQZ (4.3/5 (97 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Sales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0GHP5C2GVBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合进入，结论很明确：新品牌 100% 失败，当前样本里没有任何可复制的成功新入场案例。 现有两个新上架产品都来自 Oiomniv，利润率只有 7.7% 和未形成有效销售，属于低毛利+低成功率的典型价格战市场，既不适合小品牌，也不适合大品牌贸然切入。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0G48STPQZOiomniv2026-01-14No€15.81100pcs€1581.07.68%€121.43B0GHP5C2GVOiomniv2026-01-19No€--pcs€--%€-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0G48STPQZOiomniv2026-01-14No€15.81100pcs€1581.07.68%€121.43B0GHP5C2GVOiomniv2026-01-19No€--pcs€--%€-#New Product Success Rates
Listing这个市场不值得进入，结论很直接：新品牌几乎没有合法成功空间，已经进入低利润、强竞争状态。 当前样本里新发布产品盈利率是0%，整体盈利产品占比也是0%；而且两条新品牌样本都失败了，Oiomniv 的两个新上架 ASIN（B0G48STPQZ、B0GHP5C2GV）全部不盈利，其中 B0G48STPQZ 虽然有活动销量、月销约100件、营收约1581欧元、97条评论、评分4.3，但利润率只有7.7%，远低于你给出的15%可接受线，属于典型价格战区。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
Oiomniv#Success Rate by Entry Time
Listing这个市场不值得进入，已经偏向低价竞争和高失败率。 眼前能看到的新品牌样本里，2个新发布全部失败，成功率是0%；最近新入场也没有形成可复制的盈利样本，说明不是“轻松切入”的市场，而是要么靠更强预算，要么直接被挤出。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 1 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 1 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases