- Benchmark ASINB0FPLM29Z6
- MarketplaceUS
- Category ID14241571
- Analyzed Products
- Keyworddoorbell mount, video doorbell mount, no drill doorbell mount
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进场，已经进入明显的高竞争、近似价格战状态；对大品牌和小商家都不是好机会。 新品盈利率只有25.58%，但更关键的是，最近新产品的盈利区间集中在4.53%~17.68%，多数产品仍落在10%以下的低利润带，说明不是健康赚钱市场，而是靠低价和持续投入硬拼的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场可以进，但只适合有明确差异化和足够预算的人；对小商家来说，按现在的数据属于高风险，不建议盲目冲。 用户预算 50万CNY 远高于新产品建议入场预算约1605.13USD（约1.16万CNY），短期现金不是问题，但长期还要额外覆盖研发、品牌和认证，这部分预算没算进去。
Early sourcing + logistics + marketing budget (USD)$1,605.12 - $1,605.12Explains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?16.27%New listing success rate (old brands):28.57%New listing success rate (new brands):25.00%Which new brands have these successful new listings?...Which old brands have these successful new listings?Alternatives- 免打孔3M/VHB胶粘式门铃安装底座：适合平整门面或墙面，成本更低、安装最快，用户不必购买带防盗结构的门夹式支架。
- 通用可调节摄像门铃贴装底座：兼容多品牌门铃，虽然没有专门防盗功能，但对“只想先装上用”的用户更容易买到、适配范围更广。
- 门铃原厂/第三方平面墙装支架：如果用户不坚持装在门上，墙装支架通常更便宜、结构更简单，也更少尺寸限制。
- 磁吸式临时安装座：适合租房、短期使用或测试位置的用户，安装/拆卸最快，通常比防盗门夹支架更便宜。
- 门铃保护壳+独立安装底座组合：用更基础的保护壳替代防盗夹持结构，满足基本防护与固定需求，价格往往低于专用防盗门夹。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经明显过热并接近价格战区：近一年新品牌/新进入者集中涌入，但新上架产品的盈利率只有25.58%，且可判断利润的样本里仍有不少产品利润低于10%；更关键的是，2025-2026年的新产品释放明显集中在亏损/不盈利一侧，说明竞争正在恶化，而不是变好。对于大品牌和小卖家，这都不是一个“高概率成功”的市场。
Least investment in new productsNew products with Highest revenueMost investment in new productsKTCEFE
Recent Monthly Revenue (USD):$5,000.00(400pcs/month)B0FPFW75VF (4.5/5 (65 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$3,196.00(200pcs/month)B0FPLM29Z6 (4.4/5 (76 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$799.50(50pcs/month)B0FL2GHNT7 (3.9/5 (73 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productswochel
Recent Monthly Revenue (USD):$5,010.00(500pcs/month)B0CZMZD9MD (4.4/5 (398 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsGusfeliz
Recent Monthly Revenue (USD):-(-)B0GX9M9WLW (5/5 (1 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 外壳一体化，防盗+雨罩更醒目
- |
- 造型更像保护盒，视觉差异大
- |
- 银灰配色更有金属感，容易吸睛
B0FRF6MRGJ (4.9/5 (15 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 黑色简洁，和门体融合明显
- |
- 侧重免打孔与防盗，场景明确
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- 正面展示门铃，图片识别度高
B0BZHK9NN3 (4.4/5 (789 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：新品牌并没有形成健康的赚钱机会，反而是典型的低门槛、低利润、强竞争的局面。你能看到少数品牌跑出来，但它们要么已经有老品牌背书，要么靠持续投放和产品线扩张撑住，普通小商家不适合直接跟进。
证据很直接：新上架产品里，盈利率只有25.0%，亏损/不达标的新产品占72.2%；新产品利润率里，0~10% 只有 9.30%，10~20% 也只有 20.93%，整体还是偏低，说明这里本质上是价格战市场，不是高利润市场。已知样本里，低利润甚至亏损的品牌很多：wochel 的新产品盈利率是0%，其新品 B0FRMWWNNQ 利润率只有7.6%，B0G2B9JMQN 甚至没有销量；Gusfeliz 只有 1 个新品 B0GX9M9WLW，利润率13.29%但仍是未起量失败。反过来看，真正跑出来的只有 KTCEFE：3 个新品盈利、2 个亏损，品牌成功率60%，其中 B0FPLM29Z6 利润率23.66%、月销量200、月利润$756.18，B0FPFW75VF 利润率11.74%、月销量400，但它的早期投入也已经到$2,581.22，说明要复制它需要明确的差异化和持续营销，不是小预算能轻松做到。
结论：如果你是小商家，不要进；如果你是大品牌，也不建议硬进，除非你能接受更高投放、做出明显差异化，并且按 KTCEFE 这种级别的投入去打。要跟的样本只有 KTCEFE 的 B0FPLM29Z6 / B0FL2GHNT7 / B0FPFW75VF；但对小商家来说，这些更像是“需要复制大投入打法”的案例，不是稳妥入场机会。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0D4DFGV5YQIBOX2024-06-30Yes$14.29500pcs$7145.021.09%$1506.89
B0FNR65J7KFieybirt2025-08-26Yes$13.99400pcs$5596.017.45%$976.51
B0FMRJ5N88WDZREE2022-08-19Yes$13.86400pcs$5544.015.7%$870.41
B0FMR76356CaGuan2025-08-18Yes$10.02400pcs$4008.019.24%$771.14B0FPLM29Z6KTCEFE2025-10-26Yes$15.98200pcs$3196.023.66%$756.18B0CZMZD9MDwochel2024-04-02Yes$10.02500pcs$5010.011.75%$588.68B0FPFW75VFKTCEFE2025-10-04Yes$12.5400pcs$5000.011.74%$587.0
B0FZK343B2CaGuan2025-11-04Yes$10.02300pcs$3006.019.2%$577.16
B0FLXN1TPKGOOTRIMY2025-08-11Yes$15.99100pcs$1599.018.77%$300.14
B0G3WKJVVBAnnkoifu2025-11-25Yes$13.73100pcs$1373.019.42%$266.64
B09T2YSBXMWasserstein2022-02-22Yes$14.1450pcs$707.029.15%$206.1B0FL2GHNT7KTCEFE2025-10-26Yes$15.9950pcs$799.521.33%$170.54
B0G37LB944QIBOX2026-01-09Yes$11.450pcs$570.012.29%$70.06B0FRF6MRGJQwwia2025-10-23Yes$12.9950pcs$649.510.41%$67.62
B0G7YG2S2FALERTCAM2025-12-17Yes$8.6950pcs$434.511.91%$51.75Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FNR65J7KFieybirt2025-08-26Yes$13.99400pcs$5596.017.45%$976.51B0FMR76356CaGuan2025-08-18Yes$10.02400pcs$4008.019.24%$771.14B0FPLM29Z6KTCEFE2025-10-26Yes$15.98200pcs$3196.023.66%$756.18B0FPFW75VFKTCEFE2025-10-04Yes$12.5400pcs$5000.011.74%$587.0B0FZK343B2CaGuan2025-11-04Yes$10.02300pcs$3006.019.2%$577.16B0FLXN1TPKGOOTRIMY2025-08-11Yes$15.99100pcs$1599.018.77%$300.14B0G3WKJVVBAnnkoifu2025-11-25Yes$13.73100pcs$1373.019.42%$266.64B0FL2GHNT7KTCEFE2025-10-26Yes$15.9950pcs$799.521.33%$170.54B0G37LB944QIBOX2026-01-09Yes$11.450pcs$570.012.29%$70.06B0FRF6MRGJQwwia2025-10-23Yes$12.9950pcs$649.510.41%$67.62B0G7YG2S2FALERTCAM2025-12-17Yes$8.6950pcs$434.511.91%$51.75#New Product Success Rates
Listing这个市场不值得进入，已经明显接近价格战/高竞争区，整体对新老品牌都不友好。新产品盈利率只有23.81%，而新品牌自己的新产品盈利率也只有25.71%；更关键的是，非盈利新产品占74.29%，说明多数新进入者都在亏钱或勉强打平，不是健康增长市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
KTCEFECaGuanOtherNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
delilynOther#Success Rate by Entry Time
Listing这个市场不值得进入，已经进入高竞争、近似价格战状态；对大品牌和小品牌都不是好机会。最近新品牌并不算爆发式涌入，但新上架结果明显变差：新品牌新上架里只有25.71%能跑出利润，74.29%失败；按所有新发布看，盈利率也只有25.58%，这已经说明“能卖”不等于“能赚”。
证据很直接：2025 年的新品牌里，盈利产品 9 个、非盈利 26 个；进入 2026 年后，虽然仍有少量成功，但失败面更大，最近一批里 12 个非盈利、只有 1 个明确盈利，说明竞争在加剧而不是变松。时间上也能看到压力：2025 年 9 月、11 月和 2026 年 4–6 月，非盈利新品集中爆发；而盈利样本主要集中在 2025 年 8–10 月的少数品牌，后面越来越多品牌只能靠低利润甚至低于 10% 的产品硬拼。符合条件的“真小品牌”成功案例很少，且大多靠功能差异化而不是纯营销；例如新品牌 CaGuan 的 B0FMR76356、Fieybirt 的 B0FNR65J7K、Qwwia 的 B0FRF6MRGJ、Annkoifu 的 B0G3WKJVVB，分别只在免打孔、防盗、调角度、适配特定门铃这些细分点上取胜。反过来看，失败产品如 Aesthir 的 B0GSY49PKY、Gusfeliz 的 B0GX9M9WLW、delilyn 的 B0H3Z91YM1，特征都很一致：卖点普通、型号过窄、利润弱。市场里还有明确的高门槛信号：旧品牌 QIBOX 的 B0D4DFGV5Y、ALERTCAM 的 B0BZHK9NN3 这类成熟品牌，要么靠老链接基础，要么靠更强的产品组合和品牌势能，新人直接复制很难赢。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 3 8 2 0 0 16 2026 0 0 1 1 0 0 0 12 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 3 0 0 0 1 2025/9 0 0 2 0 0 0 0 6 2025/10 0 0 0 2 2 0 0 2 2025/11 0 0 1 2 0 0 0 7 2025/12 0 0 0 1 0 0 0 0 2026/1 0 0 0 1 0 0 0 1 2026/2 0 0 0 0 0 0 0 1 2026/3 0 0 1 0 0 0 0 2 2026/4 0 0 0 0 0 0 0 2 2026/5 0 0 0 0 0 0 0 4 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesNo Drill Adhesive Video Doorbell Mount Compatible for Ring/Blink Video Doorbell, Not Block Doorbell Sensor, QIBOX Anti-Theft Camera Mount Bracket Cover Holder
This listing is deemed profitablePrice (USD)$14.29Released TypeOld Release (2024-06-30)Brand is an old entry in this marketSize and Weight14.7 x 7.8 x 5.2 cm, 150.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
黑色简约外观，偏通用型，不算明显差异化配色, 通用盒式防盗罩结构，带水平定位辅助，外观更偏功能型Key Buying Motive
免打孔强力3M胶贴安装，并可搭配螺丝双方式固定；兼容多代Ring/Blink视频门铃，且强调不遮挡门铃传感器Target Customers
面向租房、公寓、宿舍、办公室等不能打孔、又需要门铃防盗安装的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$7,145.00500 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight18.55% / 21.09%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight13.44% / 15.98%Peak / Non PeakSales & BSR Performance
Anti-Theft Video Doorbell Mount Compatible with Eufy E340 - No Drilling, Motion Sensor Unblocked, Adjustable Eufy Doorbell E340 Mount for Houses, Apartments, Rentals (Doorbell is not Included)
This listing is deemed profitablePrice (USD)$15.99Released TypeNew Release (2025-10-26)Brand is a new entry in this marketSize and Weight15.8 x 5.9 x 5.4 cm, 231.00gProfitable Factors
Distinct functions and featuresDesign & Appearance
面向Eufy E340的专用抗盗门夹式结构，封闭式外壳+隐藏螺丝，外观更像“防盗盒”而不是普通贴片支架Key Buying Motive
无钻安装同时加入防盗金属挡板，兼顾快速安装与防拆保护，并且不遮挡运动传感器Target Customers
专门面向安装Eufy E340且居住在公寓、出租房或临时住所、不能打孔的用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$799.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight19.04% / 21.33%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight12.01% / 14.30%Peak / Non PeakSales & BSR Performance
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