
这个市场不值得进入,已经进入价格战区,且新品牌没有真实成功样本。 目前可识别产品的盈利率是0%,新上架产品盈利率也是0%,最近的两位新进入者与老牌玩家都没跑出利润,说明不是“机会难找”,而是现阶段谁进来都容易被低毛利和推广成本压住。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这不是一个适合进入的市场:同质化高、利润差、且新旧品牌都没有跑出有效盈利。 你的50万人民币预算能覆盖单个ASIN的前期启动,但不足以改变这个品类的价格战结构;从现有样本看,入场后大概率先被低利润和推广成本压住,不能把它当成可稳进的市场。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不可进入,已经是高风险价格战区,而且明显不适合大卖家和小卖家。 目前可见产品里,新增产品利润率是 0.00%,市场整体可盈利产品比例也是 0.00%;同时 2025 年只出现了 2 个新发布样本,全部都是亏损,说明不是“机会少但可捡漏”,而是连新进入者都在持续踩坑。
这个市场不值得进入,已经是明显的低利润价格战区,而且对新品牌几乎没有真实机会。 现有样本里,整体可判定为盈利的产品比例是0%,新上架产品盈利比例也是0%;最近两个新上架样本全部亏损,说明不是“少数失败”,而是当前进入就容易踩坑。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
![]() | B0FLQFZFF3 | Armo Gardening | 2025-08-08 | No | £5.45 | 500pcs | £2725.0 | -30.84% | £-840.39 |
![]() | B0F7MSQX34 | Amazon Basics | 2025-06-10 | No | £8.56 | 50pcs | £428.0 | -8.98% | £-38.43 |
![]() | B0G1YGB4PR | Amazon Basics | 2025-11-12 | No | £- | -pcs | £- | -% | £- |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0FLQFZFF3 | Armo Gardening | 2025-08-08 | No | £5.45 | 500pcs | £2725.0 | -30.84% | £-840.39 |
![]() | B0G1YGB4PR | Amazon Basics | 2025-11-12 | No | £- | -pcs | £- | -% | £- |
结论很明确:这个市场不值得进入,属于高竞争、低利润的价格战区。 现有样本里,盈利产品占比为0%,新上架产品盈利率也是0%,而且新品牌和老品牌的新产品都没有跑出可复制的盈利案例;再看产品结构,核心款几乎都只是通用喷头做法,缺乏真正差异化。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入:已进入价格战区,而且新品牌几乎没有真实成功案例。 目前看到的最新入场产品全部不赚钱,且新品牌成功率为0%,配合低于10%的负利润区间占比高,说明不是还有空间,而是已经被低价和同质化打穿了。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |