
结论很明确:这个市场不值得进入,已经进入明显拥挤和价格战状态。 新品牌进入后 20 个新品全部不盈利,成功率 0%;最近 27 个新发布里也没有一个达到可接受盈利,说明不是“挑对打法就有机会”,而是新进入者普遍被压在低利润区,继续进场只会更难。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
不建议进入,这个市场已经明显偏拥挤,且利润空间正在被压缩。 你的预算 50万人民币,换算后远高于单个新上架产品建议预算约 1,878.61 美元,所以“能不能开局”答案是 YES;但“值不值得进”答案是 NO,因为新上架产品整体盈利率是 0%,市场总体可识别盈利产品占比也只有 10.45%,已经接近价格战区。
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合现在进入:新品牌新上架成功率为0%,最近27个新上架里没有一个达到可接受盈利;同时6个月内出现13个新品牌、18个老品牌的新上架,竞争已经很拥挤,属于明显的价格战/过度拥挤市场。 你自己的单个ASIN预算50万人民币虽然远高于单品早期建议投入约1878.61美元,但这不是问题核心——核心是新进入者几乎都在亏,钱砸进去也难换来健康回报。
这不是值得进入的市场。 新品利润分布已经明显偏低:新产品里 22.22% 低于 -10%,11.11% 在 -10% 到 0%,18.52% 只有 0%~10%,也就是说新货里真正能站住脚的 10% 以上利润只占 22.22%,而且 40%+ 的高利润产品为 0;同时新品牌新发布产品的盈利率为 0%,说明新品牌几乎没有真实成功案例,市场实际由老品牌和少数强势玩家主导。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B0DM7M1221 | LEFOR·Z | 2024-11-07 | Yes | $23.99 | 300pcs | $7197.0 | 12.95% | $932.02 |
![]() | B0FFMJGMB1 | GRAOSO | 2025-06-26 | Yes | $22.99 | 50pcs | $1149.5 | 18.8% | $216.11 |
![]() | B0DM7F5NXH | LEFOR·Z | 2024-11-07 | Yes | $25.99 | 50pcs | $1299.5 | 15.95% | $207.28 |
![]() | B0DM7H8X2M | LEFOR·Z | 2024-11-07 | Yes | $26.99 | 50pcs | $1349.5 | 14.81% | $199.87 |
![]() | B0CKHH3P12 | LEFOR·Z | 2023-10-05 | Yes | $23.99 | 50pcs | $1199.5 | 14.74% | $176.81 |
![]() | B0FDB11654 | AMOIGEE | 2025-06-16 | Yes | $26.91 | 50pcs | $1345.5 | 12.7% | $170.88 |
![]() | B09T2VBHWK | JJRING | 2022-02-22 | Yes | $20.42 | 50pcs | $1021.0 | 14.98% | $152.95 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0FWHR4VMF | Tioncy | 2025-10-16 | No | $24.55 | 50pcs | $1227.5 | -1.93% | $-23.69 |
![]() | B0GJT379TC | Abbylike | 2026-01-26 | No | $33.83 | 50pcs | $1691.5 | 10.07% | $170.34 |
![]() | B0G1BSZT79 | Telawsfun | 2025-11-07 | No | $28.6 | 50pcs | $1430.0 | 14.56% | $208.21 |
![]() | B0FY1WZCZD | LEFOR·Z | 2025-10-28 | No | $24.69 | 300pcs | $7407.0 | 5.6% | $414.8 |
![]() | B0GT93S5SM | Teamoy | 2026-03-20 | No | $22.98 | -pcs | $- | 4.39% | $- |
![]() | B0GRW162RY | BTSKY | 2026-03-09 | No | $21.23 | -pcs | $- | -41.56% | $- |
![]() | B0GT48Z4PY | Gdfjiy | 2026-03-19 | No | $23.05 | -pcs | $- | -33.21% | $- |
![]() | B0H2YTSVW8 | Abbylike | 2026-05-26 | No | $32.79 | -pcs | $- | 2.93% | $- |
![]() | B0G6BC83QK | Telawsfun | 2025-12-11 | No | $29.6 | -pcs | $- | 16.32% | $- |
![]() | B0FKZ1BJ5K | STARVAST | 2025-08-02 | No | $19.73 | -pcs | $- | -18.25% | $- |
![]() | B0H33H9XZM | Lyhaxon | 2026-05-27 | No | $35.43 | -pcs | $- | 10.65% | $- |
![]() | B0GR8YJJT5 | Leooomap | 2026-03-05 | No | $23.88 | -pcs | $- | -6.16% | $- |
![]() | B0GXYYHS25 | Flytreal | 2026-04-21 | No | $18.99 | -pcs | $- | -14.92% | $- |
![]() | B0GKWF8KL8 | YUX-DTDSU | 2026-01-31 | No | $19.99 | -pcs | $- | -5.85% | $- |
![]() | B0H2YH52SC | AMOIGEE | 2026-05-26 | No | $32.36 | -pcs | $- | 9.43% | $- |
![]() | B0GRVP9WL2 | BTSKY | 2026-03-09 | No | $21.99 | -pcs | $- | -38.15% | $- |
![]() | B0FR3KZTWG | Shynliam | 2025-09-14 | No | $18.99 | -pcs | $- | 5.34% | $- |
![]() | B0FJXGXVJG | Gallipower | 2025-07-25 | No | $15.99 | -pcs | $- | 23.15% | $- |
![]() | B0GRVMZJPC | BTSKY | 2026-03-09 | No | $21.88 | -pcs | $- | -38.57% | $- |
![]() | B0GXK7TJPR | Suteng | 2026-04-17 | No | $16.26 | -pcs | $- | 18.7% | $- |
这个市场不适合进入,已经是高竞争、接近价格战的市场。新产品样本里可见的27个新品全部不盈利,整体新品成功率是0%,新品牌样本里20个新品也全部不盈利;老品牌新品同样是0%成功率,说明不是“谁更会做新品”而是“这个品类本身已经被挤到极窄利润空间里”。
从数据看,市场里真正撑得住的只有少数老品牌老链接:LEFOR·Z 的 B0DM7M1221、B0DM7H8X2M、B0DM7F5NXH 这类老品能做到 12.95%~15.95% 的利润率,月销大约 50 到 300 件,单条链接月营收约 12,995 到 71,970 元人民币;GRAOSO 的 B0FFMJGMB1 也属于靠旧链接跑出来的盈利款,月营收约 11,495 美元。反过来,BTSKY 的 B0GRW162RY、Teamoy 的 B0GT93S5SM 这类新品利润率只有 2.93% 和 4.39%,Abbylike 的 B0H2YTSVW8 甚至只有 2.93%,都属于低于10%的典型价格战区,连“看起来卖得动”都不代表能赚钱。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不适合进入,已经进入明显的价格战/饱和区。 最近一年新品牌新上架全部 20 个都没达到可盈利标准,盈利率是 0%,而且 2026 年的新入场数量明显高于 2025 年,说明不是机会扩张,而是竞争在继续加剧。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 8 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 18 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/10 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 7 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 2 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |