
这个市场不值得进入,而且已经是明显的价格战市场。核心结论很直接:全市场新上架产品的可验证盈利率是0%,新品牌新上架产品盈利率也是0%,市场里真正能赚钱的产品只占4%,说明新进入者基本没有稳定利润空间;再加上近期新增品牌只有2个,但新增产品19个全部不盈利,市场不是在开拓,而是在被低利润和竞争压扁。
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
这个市场不值得进入,结论是否定的。 数据显示它已经是明显的价格战市场:整体可识别盈利率只有4%,新品盈利率是0%,说明新进入者几乎没有稳定赚钱空间;同时像 Happy Cherry 这样的新品牌,3个新品全部亏损,连一个可验证的成功样本都没有。
Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternative solutions may pose a risk to your investment in certain markets.
这个市场不适合进入,已经明显走向价格战和过度拥挤。 关键证据很直接:已识别的市场成功率只有8%,新上架产品盈利率是0%,而新品牌新上架产品的盈利率也是0%,说明新进入者基本没有跑出来的空间。
这个市场不适合进入,属于低利润、强竞争的高风险市场。 关键证据很直接:全市场可识别利润里,只有4.00%产品是赚钱的,新上架产品赚钱率更是0.00%;同时,新产品利润分布里,已知利润中有36.84%集中在30%~40%,但这只说明少数强势款能吃到利润,真正的新入局者几乎没有跑出来。
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
![]() | B01F78SF7Y | The Children's Place | 2024-09-19 | Yes | $10.57 | 100pcs | $1057.0 | 17.55% | $185.51 |
![]() | B0FGY5XJBD | Licupiee | 2025-07-07 | Yes | $14.31 | 50pcs | $715.5 | 21.0% | $150.26 |
![]() | B01F78SF92 | The Children's Place | 2024-09-19 | Yes | $10.7 | 50pcs | $535.0 | 10.75% | $57.52 |
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
![]() | B0FLJXV3WW | Mud Kingdom | 2025-08-07 | No | $19.99 | -pcs | $- | 31.08% | $- |
![]() | B0GR9V9SRD | Happy Cherry | 2026-03-05 | No | $19.9 | -pcs | $- | 31.67% | $- |
![]() | B0H4SWC5SC | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0FLJWXVWH | Mud Kingdom | 2025-08-07 | No | $19.99 | -pcs | $- | 31.08% | $- |
![]() | B0H4T32D1X | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0GR9WMSY9 | Happy Cherry | 2026-03-05 | No | $19.9 | -pcs | $- | 31.26% | $- |
![]() | B0FLJVJB56 | Mud Kingdom | 2025-08-07 | No | $19.08 | -pcs | $- | 30.12% | $- |
![]() | B0FLK1YNSF | Mud Kingdom | 2025-08-07 | No | $19.99 | -pcs | $- | 31.08% | $- |
![]() | B0FLJX9Q4Q | Mud Kingdom | 2025-08-07 | No | $17.01 | -pcs | $- | 27.56% | $- |
![]() | B0GXY99PTB | Colorful Childhood | 2026-04-21 | No | $18.99 | -pcs | $- | 20.9% | $- |
![]() | B0GXY1YXYR | Colorful Childhood | 2026-04-21 | No | $18.99 | -pcs | $- | 20.9% | $- |
![]() | B0H4T2QFMZ | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0H4STGVKN | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0H4SXLY59 | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0H4T62HJ7 | Flofallzique | 2026-06-11 | No | $19.99 | -pcs | $- | 16.99% | $- |
![]() | B0GXY4639J | Colorful Childhood | 2026-04-21 | No | $18.99 | -pcs | $- | 20.9% | $- |
![]() | B0FLJWNVTW | Mud Kingdom | 2025-08-07 | No | $19.49 | -pcs | $- | 30.57% | $- |
![]() | B0F7MQP6QV | Amazon Essentials | 2026-02-11 | No | $15.6 | -pcs | $- | 6.78% | $- |
![]() | B0GR9X49S6 | Happy Cherry | 2026-03-05 | No | $- | -pcs | $- | -% | $- |
这个市场不适合进入,结论很明确:已经是高竞争、接近价格战的市场,新品牌几乎没有真实胜算。 你当前样本里新上架产品盈利率是0%,整体可判定盈利的产品只有4%,而且新品牌和老品牌的新发布产品全部没有形成可验证的利润闭环;同时,市场里真正能赚钱的产品几乎都来自老牌玩家,说明门槛高、被强势品牌锁定。
What is the ratio of profitable products
What is the ratio of different brands owning all nonprofitable new products
这个市场不值得进入,已经是低利润、强竞争的危险区。 最近新增品牌只有2个,但新增产品19个里,新品牌Happy Cherry和Colorful Childhood的6个新品全部不盈利,整体新上架产品盈利率是0%,市场里真正赚钱的比例也只有4%,这不是健康市场,而是明显的价格战环境。
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2023 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2024 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |
| 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 13 |
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
| Time/Profit% | x < -10.0% | -10.0% <= x < 0.0% | 0.0% <= x < 10.0% | 10.0% <= x < 20.0% | 20.0% <= x < 30.0% | 30.0% <= x < 40.0% | x >= 40.0% | other |
|---|---|---|---|---|---|---|---|---|
| 2025/7 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/8 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |
| 2025/9 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/10 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/11 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2025/12 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/2 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 1 |
| 2026/3 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/4 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 3 |
| 2026/5 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2026/6 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 6 |