- Benchmark ASINB0G19N1SQW
- MarketplaceUK
- Category ID3313475031
- Analyzed Products
- Keywordstorage basket
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论很明确：新品已经全线亏损，利润率落在价格战区，且没有任何可验证的新品成功样本。 现在不是“选品问题”，而是“赛道本身已经把利润打穿了”；对大品牌和小企业都不友好，小企业如果硬进，基本要靠激进投放才能勉强跑量。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很直接：这个市场不适合进入，既不适合大品牌，也不适合小企业。 主要原因不是需求弱，而是利润率太差、竞争太同质化，已经进入明显的价格战区。
Early sourcing + logistics + marketing budget (GBP)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):0.00%Alternatives- 床下收纳箱/床底抽屉式收纳盒：通常比悬挂式篮更便宜，且不依赖衣柜杆位，适合小户型与租房用户。
- 可折叠收纳箱（带盖或无盖）：入门门槛低、购买渠道广，适合临时整理衣物、玩具或杂物；不需要复杂安装。
- 塑料抽屉整理柜/简易抽屉箱：比布艺分层收纳更直观，拿取更像“柜子”，对用户来说学习成本更低。
- 门背挂袋/挂式口袋收纳：利用门后空间，安装简单，尤其适合没有多余层板或挂杆空间的用户。
- 可堆叠塑料周转箱：价格通常更低、耐用且可反复使用，适合车库、储物间、宿舍等场景。
- 真空压缩收纳袋：对季节性衣物的压缩效率高，通常比同类柜内收纳更省空间，且成本较低。
- 线网/铁线层架收纳篮：无需布艺结构支撑，价格往往更低，通风更好，适合毛巾、杂物和食品备品。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论很明确：新品牌几乎没有成功窗口，而且已经出现价格战/高风险信号。 目前可见数据里，市场总体可判定为接近全面失守：已识别产品盈利率为0%，新上新产品盈利率也是0%，而新品牌上新的盈利率同样是0%；同时，样本里的新品牌全部落在亏损区，说明不是“还有机会”，而是“进来就先挨打”。
证据很硬：SONGMICS 这条线是新进入但失败的典型，B0FM778WZN 价格 £28.95，首月级别早期投入约 £5,732.10，广告就占 £1,288.58，利润率却是 -26.3%，月销约100件、月营收 £2,895；Homsorout 也是新品牌，B0FNM5CGPR 和 B0FXGG8P9J 两个新上品都亏损，其中 B0FXGG8P9J 仅 £24.28、利润率 6.24% 仍未达可接受门槛，B0FNM5CGPR 甚至只有 4.6%。这说明在这个类目里，单靠常规铺货和广告根本打不出正利润，新品牌还没有看到一个真正能复制的成功样本。 反过来看，旧品牌 Lifewit 的 B0C5MYDB66 虽有 1,442 条评价、月销约50件、营收约 £1,091，但利润率仍是 -7.8%，而且它不是小商家案例，不能拿来当小卖家参考；它只说明老品牌也在被成本压着打，说明这个市场本身已经很难赚。
New products with Highest revenueSONGMICS
Recent Monthly Revenue (GBP):£2,895.00(100pcs/month)B0FM778WZN (4.4/5 (209 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsLifewit
Recent Monthly Revenue (GBP):£599.70(30pcs/month)B0C48TVBDN (4.6/5 (1440 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%
Recent Monthly Revenue (GBP):£1,091.00(50pcs/month)B0C5MYDB66 (4.6/5 (1442 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Least investment in new productsMost investment in new productsLeast profitable new productsHomsorout
Recent Monthly Revenue (GBP):-(-)B0FNM5CGPR (4.5/5 (189 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
Recent Monthly Revenue (GBP):-(-)B0FXGG8P9J (4/5 (65 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 四层可拆分悬挂设计，和普通抽屉篮明显不同
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- 黑色哑光外观更隐蔽，适合现代衣柜场景
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- 免安装、可折叠，宿舍/RV/小户型更有吸引力
B0FNM5CGPR (4.5/5 (189 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
Differentiation:- 塑料开放式四层篮架，和布艺收纳款差异很大
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- 可按4/3/2层自由堆叠，功能展示感强
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- 黑色金属+塑料外观，适合厨房/衣柜通用陈列
B0C48TVBDN (4.6/5 (1440 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseNet profit margin below 10.00%Sales & BSR
#Net Profit Margins: All vs New
Listing这不是一个值得进入的市场：新品几乎全线亏损，利润率结构已经落入明显的价格战区，而且没有任何可验证的新品成功样本。对大品牌和小商家都不友好，尤其小商家基本没有不靠激进投放就成功的空间。
Profitability difficultyHigh Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Non-Profitable Products
Products with negative profitability ranked by lowest profit value. Only includes products classified as non-profitable regardless of release date.
B0FM778WZNSONGMICS2025-11-17No£28.95100pcs£2895.0-26.26%£-760.22B0G19N1SQWMISSLO2025-11-07No£28.3750pcs£1418.5-10.83%£-153.62B0C48TVBDNLifewit2023-05-04No£19.9930pcs£599.7-20.26%£-121.49B0C5MYDB66Lifewit2023-08-09No£21.8250pcs£1091.0-7.77%£-84.77B0FNM5CGPRHomsorout2025-12-03No£22.1-pcs£-4.6%£-B0FXGG8P9JHomsorout2025-10-23No£24.28-pcs£-6.24%£-
B0FPFWJN8SDIMJ2025-09-02No£22.46-pcs£-1.57%£-
B0GHR664CJMISSLO2026-01-20No£--pcs£--%£-Top 20 Non-Profitable New Products
New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.
B0FM778WZNSONGMICS2025-11-17No£28.95100pcs£2895.0-26.26%£-760.22B0G19N1SQWMISSLO2025-11-07No£28.3750pcs£1418.5-10.83%£-153.62B0FNM5CGPRHomsorout2025-12-03No£22.1-pcs£-4.6%£-B0FXGG8P9JHomsorout2025-10-23No£24.28-pcs£-6.24%£-B0FPFWJN8SDIMJ2025-09-02No£22.46-pcs£-1.57%£-B0GHR664CJMISSLO2026-01-20No£--pcs£--%£-#New Product Success Rates
Listing这个市场不适合进入，结论很明确：新品牌几乎没有合法胜算，且已经接近价格战/饱和状态。 目前新产品样本里可识别的成功率是0%，而失败样本全部来自新发布产品；同时，连老牌Lifewit都只有0%盈利率，说明这不是新手能轻松切入的赛道。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableNo data availableNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
HomsoroutDIMJSONGMICSMISSLO#Success Rate by Entry Time
Listing这个市场不适合进入，结论很明确：新品牌已经全面失手，利润几乎被打穿，属于高风险甚至接近价格战区。 以 UK 这个同类细分市场看，近半年出现的新品牌新品里，6个新品牌案例里有100%都没赚到钱，市场整体可识别的盈利产品占比也是0.00%，这不是“有机会筛选”的市场，而是“进来大概率亏”的市场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 1 0 0 0 0 0 0 4 2026 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 1 2025/11 1 0 0 0 0 0 0 1 2025/12 0 0 0 0 0 0 0 1 2026/1 0 0 0 0 0 0 0 1 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success Cases