Lattafa Give Me Gourmand Mallow Madness EDP Spray Women - 2.53 oz
Beauty & Personal Care - 产品分析报告
  • Benchmark ASIN
    B0FPZTCQWX
  • Marketplace
    CA
  • Category ID
    6205124011
  • Analyzed Products
  • Keyword
    body care bath soak
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-24
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Unknown
Unknown - Insufficient New Releases
Newly Released Counts (All Brands)
2
New Brand (2)
Old Brand (0)
Success rate (all brands)
50.00%
New Brand (50.00%)
Old Brand (0%)
Most products net profit margin range
N/A
Listing

Report summary from Keble AI Agent: Listing

这个市场不适合进入。结论很直接:当前样本里只有 Lattafa 这一家新品牌,2 个新产品里 1 个赚钱、1 个亏钱,表面成功率 50%,但样本太小,不能当成可复制机会;而且盈利款靠的是品牌力、老款承接和明显的外观/功能差异,不是小商家能轻松复制的低门槛模型。

Recommended Products Features Direction
B0FPZTCQWX
Why do customers choose it?
  • 紫色甜点杯造型外观,辨识度高
  • 甜品/马芬杯式造型,顶部像奶油与棉花糖装饰,和常规香水瓶明显不同
  • 以棉花糖甜香为核心,走明显的甜品系 gourmand 差异化路线
  • 偏好甜品感、少女感、日常可穿的女士香水用户
  • Sales
    Avg. price: C$61.04|Latest price: C$57.99|Approx. recent monthly revenue: C$3,052.00 (50 pcs)|Net profit margin: 37.90%
    B0FTB134P3
    Why do customers choose it?
  • 粉紫色甜点风瓶身,外观像草莓奶油甜品杯,辨识度主要来自包装而非产品结构。
  • 瓶型与竞品同属“甜品杯/甜点拟物”路线,整体设计语言非常接近同类香水。
  • 主打香草饼干、可可脂和糖感的美食调香,卖点偏口味描述而非独特功能。
  • 偏好甜食向、奶油饼干调的果香/美食调香水爱好者。
  • Sales
    Avg. price: -|Latest price: -|Approx. recent monthly revenue: - (- pcs)|-

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    1 new brands0 old brands
    1 brands have new listings0 brands have new listings
    2 new listings0 new listings
    1 succeeded
    0 succeeded
    1 failed
    0 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    New Brands

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很明确:这个市场不适合进入,用户预算可以覆盖单个ASIN的入场,但市场本身已经不值得押注。 目前看到的核心信号是:新品牌 Lattafa 只有 1 个可判断盈利的新款和 1 个不盈利的新款,盈利率 50%,但样本极小,不能当成稳态机会;更关键的是,市场分析范围本身已经提示高新品牌进入风险,而且当前可见的差异化主要靠外观和香型叙事,属于容易被模仿的路线,不是低门槛可复制的稳定机会。

      Early sourcing + logistics + marketing budget (CAD)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      0.00%
      New listing success rate (new brands):
      50.00%
      Which new brands have these successful new listings?
      Alternatives
      1. 香体喷雾/身体喷雾:通常更便宜、用量更省,适合想要轻甜味但不想买高价香水的人。
      2. 身体乳/润肤乳(带香味):把“香味+身体护理”合并,获取更实用,日常替代性强,价格一般低于正装香水。
      3. 同香调迷你装/旅行装香水:如果用户只是想尝试这种甜点系香味,先买小容量更低风险、更易入手。
      4. 沐浴露/泡泡浴液(甜香型):能提供相近的“甜、舒适、放松”体验,但价格通常更低,也更容易在日常护理中使用。
      5. 香膏/固体香水:携带方便、补香简单,且通常比喷雾香水更经济,适合想要低门槛体验的人。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合现在进入。 目前看到的是典型的高投入、强品牌驱动市场:头部新入场品牌 Lattafa 的成功款 B0FPZTCQWX 虽然能做到 37.9% 利润率、月销 50 件、月营收约 C$3,052,但它的早期投入高达 C$8,133.82,其中广告就占 C$1,827.67;而同品牌另一款 B0FTB134P3 直接卖不动,说明不是“做个类似款就能跑通”,而是要靠品牌力、包装差异和持续投放硬顶。以你 50 万人民币预算来看,单个 ASIN 早期启动资金是够碰这个门槛的,但这只是起步,不代表你能复制它的长期品牌投入。

      Lattafa
      Least investment in new productsMost investment in new productsNew products with Highest revenue
      Lattafa Give Me Gourmand Mallow Madness EDP Spray Women - 2.53 oz
      Recent Monthly Revenue (CAD):C$3,052.00(50pcs/month)
      B0FPZTCQWX (4.6/5 (337 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
    • #Differentiations

      Unique productsCommon products
      Lattafa Give Me Gourmand Mallow Madness EDP Spray Women - 2.53 oz
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0FPZTCQWX (4.6/5 (337 Reviews))Brand is a new entry in this market
      New ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
      Lattafa Cookie Crave Eau de Parfum, Give me Gourmand Collection, 75ml Spray, Sweet Vanilla Cookie Scent, Cocoa Butter and Sugar Notes
      Differentiation:
      1. Product features and designs are too common without differentiation
      B0FTB134P3Brand is a new entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不值得进入,结论很直接:当前样本里利润结构看起来并不友好,而且新品牌能跑出来的案例只有 1 个,失败案例也有 1 个,根本不足以证明这是一个可复制的机会。 更关键的是,唯一跑出来的品牌 Lattafa 是“新进入者”,但它的成功不是低成本小卖家能轻易复制的路径;这更像是靠品牌力和投放堆出来的结果,而不是普通小商家可以稳定打赢的市场。

      Profitability difficulty
      Unknown - Insufficient New Releases

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0FPZTCQWX
      B0FPZTCQWX
      Lattafa
      2025-09-30
      Yes
      C$61.04
      50pcs
      C$3052.0
      37.9%
      C$1156.71

      Top 20 Profitable New Products

      Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.

      B0FPZTCQWX
      B0FPZTCQWX
      Lattafa
      2025-09-30
      Yes
      C$61.04
      50pcs
      C$3052.0
      37.9%
      C$1156.71
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不值得进入,结论很明确:你面对的是高门槛、低可复制性的品牌驱动型赛道,不是适合小商家试错的市场。 现有数据里,能跑出来的只有 Lattafa 一家:品牌下 2 个新产品里 1 个盈利、1 个亏损,整体成功率 50%,但这并不代表市场友好,反而说明结果高度集中在单一品牌上,且盈利款依赖品牌力、差异化设计和已有旧款基础,不是普通新卖家能直接照搬的模型。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable

      Profitable new products divide by brands

      What is the ratio of different brands owning all profitable new products

      Lattafa

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      Lattafa
    • #Success Rate by Entry Time

      Listing

      这个市场不该进入:新增品牌几乎没有扩散,但最近只有 2 个新品牌样本,结果是一胜一负,且新品牌盈利率只有 50%,不构成可复制机会。 更关键的是,近期新产品里已出现明显分化:Lattafa 的 B0FPZTCQWX 表现为盈利,而 B0FTB134P3 直接不达标,说明新进入者并没有稳定跑通模型。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000101
      202600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000000
      2025/900000101
      2025/1000000000
      2025/1100000000
      2025/1200000000
      2026/100000000
      2026/200000000
      2026/300000000
      2026/400000000
      2026/500000000
      2026/600000000
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      Lattafa Give Me Gourmand Mallow Madness EDP Spray Women - 2.53 oz
      Price (CAD)
      C$61.04
      Released Type
      New Release (2025-09-30)
      Brand is a new entry in this market
      Size and Weight
      16.4 x 10.8 x 10.4 cm, 120.00g

      Profitable Factors

      Established brand with longevityBased on old ASINDistinct functions and featuresUnique appearance design

      Design & Appearance

      紫色甜点杯造型外观,辨识度高, 甜品/马芬杯式造型,顶部像奶油与棉花糖装饰,和常规香水瓶明显不同

      Key Buying Motive

      以棉花糖甜香为核心,走明显的甜品系 gourmand 差异化路线

      Target Customers

      偏好甜品感、少女感、日常可穿的女士香水用户

      Early Investment

      Investment

      Monthly Revenue (Recent) (CAD)
      C$3,052.00
      50 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      37.56% / 37.90%
      Peak / Non Peak
      Rail Freight
      - / -
      Peak / Non Peak
      Air Freight
      32.36% / 32.70%
      Peak / Non Peak

      Sales & BSR Performance

    What is Keble?

    Keble is an e-commerce AI Agent that helps sellers solve daily e-commerce issues. This report is generated by Keble AI.

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