NEEWER 13" LED Video Light Panel, Studio Lighting Kit with Tripod Stand, Dimmable Bi Color Photo Key Light for Streaming Photography Podcast Recording, 3200-5600K CRI97+ 2400Lux/0.5m 8000mAh, NL-192AI
Continuous Output Lighting - 产品分析报告
  • Benchmark ASIN
    B0F6CG7MS3
  • Marketplace
    UK
  • Category ID
    1330763031
  • Analyzed Products
  • Keyword
    camera tripod, phone tripod
  • Price Range
    -
  • Minimum Net Profit Margin
    10.00%
  • MOQ
    100
  • Est. Purchasing Cost
    No price data
  • Data Date
    2026-07-24
  • Your Budget (for new listing) (CNY)
    ¥500,000.00
Profitability Difficulty
Medium
Moderate Risk Due to Price Competition
Newly Released Counts (All Brands)
12
New Brand (0)
Old Brand (12)
Success rate (all brands)
0.00%
New Brand (0%)
Old Brand (0.00%)
Most products net profit margin range
13.13% - 24.66%
Listing

Report summary from Keble AI Agent: Listing

这个市场不适合进入,结论很明确。 新品 12 个里可识别的盈利样本为 0%,最近新发布 2025/2026 也都是 8/8、4/4 全部不盈利,说明不是成长型机会,而是已经进入明显的价格战和饱和区;用户 50 万 CNY 虽然能覆盖单个 ASIN 的前期启动,但不足以支撑这种靠持续投放和品牌力硬拼的市场。

Recommended Products Features Direction
B0H4QDXQ4Q
Why do customers choose it?
  • 9W RGB补光灯,支持CCT/HSI/FX三种模式,适合基础视频补光。
  • 面向需要便携式RGB补光的入门级内容创作者、直播和手机/相机拍摄用户。
  • Sales
    Avg. price: £45.99|Latest price: £45.99|Approx. recent monthly revenue: - (- pcs)|Net profit margin: 18.69%
    B0F6CG7MS3
    Why do customers choose it?
  • 13英寸大尺寸矩形面板,偏专业棚拍/录制风格
  • 内置8000mAh电池并支持便携离电使用,且亮度/色温可调,适合移动拍摄
  • 需要脱离插座进行外拍、访谈或移动录制的内容创作者
  • Sales
    Avg. price: £68.67|Latest price: £70.99|Approx. recent monthly revenue: £3,433.50 (50 pcs)|Net profit margin: 13.35%

    These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.

    New Brands
    VS
    Old Brands
    0 new brands5 old brands
    0 brands have new listings3 brands have new listings
    0 new listings12 new listings
    0 succeeded
    0 succeeded
    0 failed
    11 failed

    Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.

    Old Brands
    ...

      How much did others invest?

      Collapse
    • #Budget Requirement

      Listing

      结论很明确:这个市场不适合进入。用户预算 50万 CNY 看起来够覆盖单个 ASIN 的前期启动,但市场已经被老品牌和高价竞争挤满,且新上架产品几乎没有成功样本,属于高风险甚至接近价格战区。

      Early sourcing + logistics + marketing budget (GBP)
      N/A
      Explains the budget

      With all these investments, who has profitable new releases

      How many new listings are released by old brands?
      100.00%
      New listing success rate (old brands):
      0.00%
      Potential certificate expenses
      CE Certification

      Some categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).

      Alternatives
      1. 手机夹+现有桌面支架/书堆/杯子临时固定:如果用户只是想把手机架起来拍视频、上网课或追剧,这种零成本替代比买专用手机三脚架更便宜,也更容易立即实现。
      2. 自拍杆(可当简易脚架使用的款式):比标准相机/手机三脚架更轻、更便携,很多型号价格更低,适合临时拍照、短视频和单人出行场景。
      3. 磁吸手机支架/磁吸桌面支架:安装更快,单手取放手机更方便;对轻量桌拍、直播预览和视频通话尤其有吸引力,通常比全功能三脚架更省事。
      4. 夹式床头/桌边手机支架:无需地面展开和调平,适合宿舍、卧室、厨房等空间受限环境;比三脚架更适合固定角度的长时间观看或录制。
      5. 低价柔性八爪鱼支架:在不平整表面、栏杆、树枝、扶手等场景更好用,适合旅行和户外临时拍摄;相较传统三脚架,适应性更强,入门价格也常更低。
      6. 落地灯/台灯改装手机夹方案:很多家里本来就有灯架,搭配手机夹即可实现固定拍摄或直播,属于“借用家中现成设备”的低门槛替代。
      7. 书架/显示器增高架上的手机支撑位:对于桌面直播、会议和教程观看,直接利用已有桌面家具做支撑,省去购买整套支架的成本和收纳占用。

      Alternative solutions may pose a risk to your investment in certain markets.

    • #Brands Investment Analysis

      Listing

      这个市场不适合进入,已经进入明显的价格战/饱和区。 新品成功率是0%,而且近一年新上架产品全部失败;同时老品牌主导新产品,说明不是新手友好的增量市场,而是资源、投放和品牌力碾压的存量博弈。

      NEEWER
      Old brand with the most profitable new products
      NEEWER 9" LED Video Light Panel, Dimmable DSLR Camera Soft Lighting with Mini Desk Tripod Stand, USB Type C Ports, 3200K~5600K CRI95+ for Studio Photography Video Recording Live Streaming, NL-116AI
      Recent Monthly Revenue (GBP):£8,940.00(200pcs/month)
      B0D9W57M4Y (4.5/5 (819 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      NEEWER 13" LED Video Light Panel, Studio Lighting Kit with Tripod Stand, Dimmable Bi Color Photo Key Light for Streaming Photography Podcast Recording, 3200-5600K CRI97+ 2400Lux/0.5m 8000mAh, NL-192AI
      Recent Monthly Revenue (GBP):£3,433.50(50pcs/month)
      B0F6CG7MS3 (4.7/5 (26 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
      NEEWER Basics 2Pcs LED Video Light Panel with 59'' Tripod Stands/Phone Holders, 2700-6500K 850Lux Dimmable Plastic Studio Lighting for Photography Filming Recording Live Streaming, No Adapter, BP300
      Recent Monthly Revenue (GBP):£3,217.00(50pcs/month)
      B0FD2Y3HFR (4.2/5 (445 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • #Differentiations

      Unique productsCommon products
      NEEWER Basics RGB Video Light, 9W 2700K-7500K Portable Full RGB Colors 17 Scenes CRI97, 4000mAh Rechargeable Metal Small LED Camera Panel Lighting for DSLR Tripod Streaming Video Recording, SL90C
      Differentiation:
      1. RGB全彩灯,外观最醒目
      2. 体积小,适合拍照和便携展示
      3. 支持CCT/HSI/FX,玩法更丰富
      B0H4QDXQ4Q (4.6/5 (3 Reviews))Brand is an old entry in this market
      New ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ
      NEEWER 13" LED Video Light Panel, Studio Lighting Kit with Tripod Stand, Dimmable Bi Color Photo Key Light for Streaming Photography Podcast Recording, 3200-5600K CRI97+ 2400Lux/0.5m 8000mAh, NL-192AI
      Differentiation:
      1. 13英寸大面板,视觉存在感强
      2. 自带电池,适合户外/移动拍摄
      3. 偏专业单灯方案,与套装型产品差异大
      B0F6CG7MS3 (4.7/5 (26 Reviews))Brand is an old entry in this market
      Old ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
    • What net profit margin are others making?

      Collapse
    • #Net Profit Margins: All vs New

      Listing

      这个市场不适合进入。 新品利润表现极差,12个新产品里没有任何一个达到可观盈利,且最近新增产品全部落在低利润或未跑通状态;这不是可复制的机会,而是明显的价格战/饱和市场。市场里真正能赚钱的,几乎都来自老牌玩家 NEEWER,靠老链接、功能微创新和更强预算硬撑,新品牌没有清晰成功样本。

      Profitability difficulty
      Moderate Risk Due to Price Competition

      All products distribution on different profit levels

      All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other

      New products distribution on different profit levels

      This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'

      x < -10.0%
      -10.0% <= x < 0.0%
      0.0% <= x < 10.0%
      10.0% <= x < 20.0%
      20.0% <= x < 30.0%
      30.0% <= x < 40.0%
      x >= 40.0%
      other
    • #Top Products by Net Profit Margin

      Top 20 Profitable Products

      Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.

      B0D9W57M4Y
      B0D9W57M4Y
      NEEWER
      2024-07-25
      Yes
      £44.7
      200pcs
      £8940.0
      23.46%
      £2097.33
      B0BF976MJY
      B0BF976MJY
      NiceVeedi
      2022-10-15
      Yes
      £52.61
      100pcs
      £5261.0
      14.36%
      £755.48
      B0FD2Y3HFR
      B0FD2Y3HFR
      NEEWER
      2025-06-17
      Yes
      £64.34
      50pcs
      £3217.0
      17.46%
      £561.69
      B0FCXV7YSB
      B0FCXV7YSB
      NEEWER
      2025-06-20
      Yes
      £41.51
      50pcs
      £2075.5
      22.34%
      £463.67
      B0F6CG7MS3
      B0F6CG7MS3
      NEEWER
      2025-04-25
      Yes
      £68.67
      50pcs
      £3433.5
      13.35%
      £458.38
      B0C2TF2R1W
      B0C2TF2R1W
      NiceVeedi
      2023-05-14
      Yes
      £33.09
      50pcs
      £1654.5
      10.37%
      £171.58

      Top 20 Non-Profitable New Products

      New products with negative profitability ranked by lowest profit value. Only includes newly released products classified as non-profitable.

      B0H4QDXQ4Q
      B0H4QDXQ4Q
      NEEWER
      2026-06-12
      No
      £45.99
      -pcs
      £-
      18.69%
      £-
      B0GY4DFYH6
      B0GY4DFYH6
      NiceVeedi
      2026-04-22
      No
      £34.76
      -pcs
      £-
      -0.15%
      £-
      B0G4VJMMWJ
      B0G4VJMMWJ
      NEEWER
      2025-12-12
      No
      £82.98
      -pcs
      £-
      27.49%
      £-
      B0FSCTM7CK
      B0FSCTM7CK
      NEEWER
      2025-09-26
      No
      £45.87
      -pcs
      £-
      8.63%
      £-
      B0FWJ5S2Z2
      B0FWJ5S2Z2
      NEEWER
      2025-10-17
      No
      £48.39
      -pcs
      £-
      24.69%
      £-
      B0FMXVCV9L
      B0FMXVCV9L
      NEEWER
      2025-08-22
      No
      £53.29
      -pcs
      £-
      22.69%
      £-
      B0FKGRT5H4
      B0FKGRT5H4
      NEEWER
      2025-08-01
      No
      £44.55
      -pcs
      £-
      24.77%
      £-
      B0FZSXWBTK
      B0FZSXWBTK
      soonpho
      2025-11-05
      No
      £-
      -pcs
      £-
      -%
      £-
      B0FWZGFKH3
      B0FWZGFKH3
      NEEWER
      2025-10-19
      No
      £-
      -pcs
      £-
      -%
      £-
      B0FT2P8N52
      B0FT2P8N52
      NEEWER
      2025-09-29
      No
      £-
      -pcs
      £-
      -%
      £-
      B0GGHW7S3H
      B0GGHW7S3H
      NEEWER
      2026-01-13
      No
      £-
      -pcs
      £-
      -%
      £-
    • Is this a good time to enter the market?

      Collapse
    • #New Product Success Rates

      Listing

      这个市场不适合进入:新品成功率为0%,而且所有已确认的新发布产品全部不盈利,典型的价格战高压区。 现有数据里看不到真正可复制的小品牌成功案例,能跑出来的基本是NEEWER这类老品牌靠旧款延伸和功能微创新吃掉利润,新品牌如果硬进,只会被迫卷预算、卷投放、卷品牌。

      New products success rate.

      What is the ratio of profitable products

      Profitable (Unidentifiable released date)
      Profitable (Old product)
      Profitable (New product)
      Profitable (New product on old listing)
      New products but non profitable
      No data available

      Nonprofitable new products divide by brands

      What is the ratio of different brands owning all nonprofitable new products

      NEEWER
      Other
    • #Success Rate by Entry Time

      Listing

      这个市场不适合进入,已经是明显的价格战/饱和市场。最近新发布几乎全部失败:2025年新发布样本里 8/8 不盈利,2026年到目前为止也是 4/4 不盈利;整体可识别样本里盈利产品只占 23.08%,而新发布产品盈利率为 0%,说明越新的进入者越难赚钱,市场不是变容易,而是在变更难。

      证据很直接:新增产品几乎都被老牌玩家吃掉,最近成功案例全是老品牌,而且都不是小商家级别的自然成功。NEEWER、NiceVeedi、soonpho 这些老品牌主导了所有“新发布”样本;真正能赚钱的产品大多依赖“基于旧款微创新”,比如 B0D9W57M4Y、B0F6CG7MS3、B0FCXV7YSB、B0FD2Y3HFR,价格大约在 41.51–68.67 GBP,月收入大约 2,075.5–8,940 GBP,但它们的成功不是低成本空位,而是成熟老品牌在已有 listing 上继续堆功能。反过来,失败样本 B0H4QDXQ4Q、B0GY4DFYH6、B0FWZGFKH3、B0FZSXWBTK 都是看起来“参数不差”,但因为同质化高、没有明显差异化而卖不动。更关键的是,近12个月的新发布里没有看到任何“真正的小商家成功案例”(<300 reviews/year 的新品牌成功样本缺失),也没有证据表明市场需要健康的低预算打法;相反,若想跟老牌竞争,明显更像是在拼品牌、内容和持续投放,而不是靠单一 ASIN 低成本切入。用户预算 500000 CNY 虽然看起来不低,但对这种靠老牌持续加码的市场,只够短期起步,不足以覆盖后续品牌和长期竞争成本。

      How many products released each year

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

      How many products released each month

      Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing

    • #Net Profit Margins by Entry Time

      Different profit ratios of products released in year

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      202200000000
      202300000000
      202400000000
      202500000008
      202600000004
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable

      Different profit ratios of products released in month

      Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.

      Time/Profit%x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other
      2025/700000000
      2025/800000002
      2025/900000002
      2025/1000000002
      2025/1100000001
      2025/1200000001
      2026/100000001
      2026/200000000
      2026/300000000
      2026/400000001
      2026/500000000
      2026/600000001
      ≥ 10% Profitable
      < 10% Unprofitable
      Unidentifiable
    • What factors contribute to success or failure?

      Collapse
    • #Case Study

      Success Cases
      NiceVeedi 2-Pack Photography Lighting Kit, 25 * 20CM Dimmable15W LED Studio Video Light, Stream Selfie Light for Recording/Game Streaming/Camera Portrait, With 160CM Tripod (15w)
      Price (GBP)
      £52.61
      Released Type
      Old Release (2022-10-15)
      Brand is an old entry in this market
      Size and Weight
      45.1 x 22.4 x 15.0 cm, 1678.00g

      Profitable Factors

      Based on old ASINDistinct functions and features

      Design & Appearance

      常规黑色/金属支架外观,颜色本身不构成明显差异化, 双灯套装+160cm三脚架的标准摄影补光套装结构,属于成熟公模方案

      Key Buying Motive

      双灯补光套装,适合同时做主光/辅光,提升直播和人像布光效率

      Target Customers

      面向直播、自拍视频、桌面录制和入门摄影用户,尤其是需要一套即插即用补光方案的小型内容创作者

      Early Investment

      Investment

      Monthly Revenue (Recent) (GBP)
      £5,261.00
      100 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      13.78% / 14.36%
      Peak / Non Peak
      Rail Freight
      -5.86% / -5.28%
      Peak / Non Peak
      Air Freight
      -5.86% / -5.28%
      Peak / Non Peak

      Sales & BSR Performance

      NiceVeedi Photography Lighting Kit, 25 * 20CM Dimmable 15W LED Studio Video Light, Stream Selfie Light for Recording/Game Streaming/Camera Portrait, With 160CM Tripod (15w-1 Pack)
      Price (GBP)
      £33.09
      Released Type
      Old Release (2023-05-14)
      Brand is an old entry in this market
      Size and Weight
      44.2 x 22.2 x 12.6 cm, 570.00g

      Profitable Factors

      Based on old ASINDistinct functions and features

      Design & Appearance

      25×20CM大面板+160CM三脚架,整体是常见公开市场摄影补光灯套装形态

      Key Buying Motive

      15W、352颗灯珠、CRI97+、3档色温和10%–100%无级调光,满足入门到进阶补光需求

      Target Customers

      面向做直播、自拍视频、YouTube/播客录制、室内人像补光的内容创作者和个人卖家

      Early Investment

      Investment

      Monthly Revenue (Recent) (GBP)
      £1,654.50
      50 sold in the past 30 days · as of 2026年7月

      Net Profit Margin

      Sea Freight
      8.67% / 10.37%
      Peak / Non Peak
      Rail Freight
      -16.82% / -15.12%
      Peak / Non Peak
      Air Freight
      -16.82% / -15.12%
      Peak / Non Peak

      Sales & BSR Performance

      Loading samples... 33%
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