- Benchmark ASINB0GVVWVVVG
- MarketplaceUS
- Category ID5374109011
- Analyzed Products
- Keywordcollectible decor
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-24
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很直接：这个市场不值得进入。 现在看到的不是可复制的增长机会，而是一个只有极少数单品勉强跑通、其余新品已经失效的市场；对大品牌和小商家都不友好，尤其不适合直接重仓。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing这个市场不值得进入。 现有数据只看到新品牌 CardGuard 的一胜一负，表面上利润率看起来还能做，但真正能跑起来的是少数，且失败款已经出现，说明这条赛道对新进入者非常挑剔；对你来说，500000 CNY 只能覆盖一款单品的前期起步，不足以同时扛住研发、品牌和认证成本。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 普通卡套/软卡膜（单独使用，不配硬托）：更便宜、购买门槛更低，适合日常收纳和基础防刮，很多用户会先用它替代整套硬托方案。
- 卡册/活页插页相册：适合展示和分类，单本即可管理大量卡片，省去逐张装入硬托的时间，通常比“每张卡都上硬托+卡膜”更省钱省空间。
- 硬质卡盒/收纳盒（批量存放型）：如果重点是长期保管而非单卡展示，用户可能改买卡盒按批量整理，单位成本更低，也更容易大批量使用。
- 磁吸卡砖/一体式展示壳：更适合少量重点卡的展示送礼场景，操作更直观，虽然单价可能更高，但对只想保护少数珍藏卡的用户来说是更简单的替代。
- 二手/开封后复用的保护耗材：很多用户会直接购买别人闲置的卡套、卡盒或托盘，价格更低、获取更快，适合预算敏感型买家。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：目前只有 CardGuard 这1个新品牌、2个新上架产品，样本里盈利率只有50%，但更关键的是同一品牌一个产品刚赚、一个新品已经失效，说明连单品牌都还没跑稳，不是成熟可复制的机会；而且市场里已经看不到新的品牌扩张空间，属于低确定性、强试错型市场，不适合直接上单品。
Least investment in new productsNew products with Highest revenueMost investment in new productsCardGuard
Recent Monthly Revenue (USD):$2,317.00(100pcs/month)B0GVVWVVVG (4.7/5 (96 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GVVWVVVG (4.7/5 (96 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0H5ZCVBYLBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场目前不值得进入。 数据几乎没有给出可扩张的利润空间：新产品利润集中在 10%~20%，而新产品样本里只有 1 个盈利、1 个不盈利，盈利率和失败率都只有 50%，样本太小但结果并不支持“高成功概率”。
大品牌入场：有一个可参考的正例是 CardGuard 的 B0GVVWVVVG，售价 $23.17，月销 100 件，月营收 $2317，利润率 19.34%，月利润 $448.11；它的成功原因不是单纯价格，而是“在旧款基础上做功能差异化”，加了顶部装卡盒、酸性中性卡套一体组合、偏收藏展示场景。反例是 CardGuard 的 B0H5ZCVBYL，标准公版卡砖结构，只是附赠 25 个卡套，结果不盈利，说明同质化产品在这里很难活。但这类成功更像靠品牌/旧品延伸和功能差异，不是低预算新品牌能轻松复制；你给出的 50 万人民币预算只能覆盖前期进货、物流和营销，若要做同级别差异化，还要额外投入研发、包装和品牌建设。小商家入场：我不建议。当前没有任何“<300 评/年”的真实小商家成功样本能被确认，唯一盈利样本也不是能证明小商家可复制的自然成功案例；如果要和这里的产品竞争，必须做明显创新，否则就是陷入低利润价格战。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GVVWVVVGCardGuard2026-04-02Yes$23.17100pcs$2317.019.34%$448.11Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GVVWVVVGCardGuard2026-04-02Yes$23.17100pcs$2317.019.34%$448.11#New Product Success Rates
Listing这个市场不值得进入，已经呈现出明显的价格战/饱和信号；对大品牌和小商家都不是好机会。 现有样本里只有 1 个新品牌 CardGuard，且它的新上架产品一半盈利、一半不盈利，说明不是“很多新品牌都能赚”，而是极少数单品在撑场面，没有形成可复制的机会。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
CardGuardNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
CardGuard#Success Rate by Entry Time
Listing这个市场目前不值得进入：样本里只有2个新品牌新品，成功率50%，但样本太小，根本不支持判断成成熟机会；更关键的是最近只有CardGuard一个新品牌在跑，且一个ASIN赚到10%-20%区间，另一个却落到亏损/接近亏损区间，说明市场并没有形成稳定的低风险成功路径。 以现在的数据看，不是明显的爆发机会，也不是30+新品牌涌入的典型超饱和警报，但它更像一个“结果很不稳定、靠单品和单次打法碰运气”的市场，不适合直接重仓。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 0 2026 0 0 0 1 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 1 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesCardGuardB0GVVWVVVG (4.7/5 (96 Reviews))CardGuard 100ct Clear Top-Loaders with Sleeves Acid-Free Card Protection
This listing is deemed profitablePrice (USD)$23.17Released TypeNew Release (2026-04-02)Brand is a new entry in this marketSize and Weight16.5 x 10.4 x 8.0 cm, 694.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
透明清澈的卡片展示外观，突出内容可视化, 100片装+卡套组合的收纳盒式包装，偏向收藏展示场景Key Buying Motive
顶部装卡盒+酸性中性卡套一体组合，兼顾防刮、防弯、便携交易Target Customers
面向集换式卡牌玩家、赛事参赛者和需要长期保存/展示卡片的收藏者Early Investment
Investment
Monthly Revenue (Recent) (USD)$2,317.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight16.94% / 19.34%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.36% / 4.76%Peak / Non PeakSales & BSR Performance