- Benchmark ASINB0C4LV8397
- MarketplaceUS
- Category ID1069392
- Analyzed Products
- Keywordoffice supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入，结论直接是不进入。 现在不是健康增长，而是明显的低利润挤压：新上架产品里只有16.67%是新产品本身盈利，66.67%失败；按品牌看，新品牌新发产品盈利率只有25.00%，新品牌新发产品未盈利率高达75.00%，而市场新品牌只有2个、老品牌11个，说明盘面主要被老品牌和少数强势玩家占住了。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：这个市场不值得进入。 你的预算 50万 CNY 够做单个 ASIN 的前期入场，但市场已经是高风险价格战环境：可识别利润产品里只有 30.00% 盈利，新品盈利率也只有 33.33%，而新品牌新品非盈利率高达 75.00%，说明大多数新进入者都在亏损或被市场快速淘汰。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?33.33%New listing success rate (old brands):50.00%New listing success rate (new brands):25.00%Which new brands have these successful new listings?Which old brands have these successful new listings?Other major expensesR&DPotential certificate expensesCPC CertificationSome categories may not originally require certain certificates for entry; however, some products may target specific features (e.g. Bluetooth) or customers (e.g. children), and additional certificates may be required in the target marketplace (e.g. FCC, CPC).
Alternatives- 普通胶带+手写记号：最便宜、最容易买到，适合临时标记文件、收纳盒和物品分类。
- 可移除白板贴/便签纸：比专用防水标签更灵活，适合需要频繁改名、改内容的办公和教室场景。
- 热敏打印机通用标签纸：如果用户已有小型标签机，可用更便宜的替换耗材覆盖大多数办公标签需求。
- 透明文件夹插页标签/抽拉式标签条：适合档案盒、抽屉和文件夹的长期分类，外观更整洁，维护成本低。
- 记号笔直接书写在可擦表面：对水杯、收纳箱、仓储盒等场景，几乎零额外采购成本，操作最快。
- 编号贴纸或色块贴纸：用颜色和数字代替完整文字标签，适合库存管理、样品分类和批量快速标识。
- 剪裁纸卡+胶带固定：用普通打印纸或废纸制作临时标签，适合预算极低、一次性使用的办公需求。
- 预印/定制章印方案：对高频重复标记的办公室或仓储场景，比逐张贴纸更省时间，适合标准化流程。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，结论是直接放弃。 数据已经很清楚：新品牌新发产品里，盈利只有25%，非盈利高达75%；最近一年里，2026年新增的样本几乎都是失败，1个旧品牌新发成功、4个新发失败，说明竞争正在向低利润和失败集中，市场不是机会型，而是挤压型。
New products with Highest revenueMost investment in new productsLeast investment in new productsXenGro
Recent Monthly Revenue (USD):$999.00(100pcs/month)B0FXB1VXG7 (4.3/5 (27 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsPreFeel
Recent Monthly Revenue (USD):$1,958.00(200pcs/month)B0D4DPQ4HL (4.5/5 (1414 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableRecent Monthly Revenue (USD):$1,942.00(200pcs/month)B0GWM2XW12 (4.5/5 (1414 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable
Recent Monthly Revenue (USD):$1,816.00(200pcs/month)B0FDFWPBPN (4.5/5 (1414 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast profitable new productsOWMYOWL
Recent Monthly Revenue (USD):-(-)B0H2ZC4XD1Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 亮橙色高对比，货架上最醒目
- |
- ‘HOT’警示用途明确，点击率高
- |
- 大卷装，适合高频贴标商家
B0C4LV8397 (4.8/5 (63 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 波西米亚柔和配色，风格最突出
- |
- 多图案多尺寸，视觉选择感强
- |
- 适合儿童水杯/餐盒，购买意图明确
B0GXWHGZQ2 (4.5/5 (1414 Reviews))Brand is an old entry in this marketNew Upgraded Version on Old ASINInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，已经接近/进入价格战区，且新品牌成功案例太少、失败占比太高。对小企业来说更不友好；对大品牌也不是“高概率成功”，只能算少数老品牌和强品牌还能硬推。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GWM2XW12PreFeel2026-04-09Yes$9.71200pcs$1942.016.86%$327.43B0C4LV8397Generic2023-05-08Yes$12.43100pcs$1243.023.83%$296.21B0FDFWPBPNPreFeel2025-06-17Yes$9.08200pcs$1816.013.98%$253.88B0D4DPQ4HLPreFeel2024-05-17Yes$9.79200pcs$1958.012.35%$241.82B0FXB1VXG7XenGro2025-10-22Yes$9.99100pcs$999.011.11%$110.99
B08P98MVLMIFAMIO2020-11-29Yes$9.9950pcs$499.513.43%$67.09Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GWM2XW12PreFeel2026-04-09Yes$9.71200pcs$1942.016.86%$327.43B0FXB1VXG7XenGro2025-10-22Yes$9.99100pcs$999.011.11%$110.99#New Product Success Rates
Listing这个市场不值得进入，属于高竞争、低容错的价格战市场。 现有数据里，新产品盈利率只有16.67%，新品牌新上架产品的盈利率仅25%，而未盈利占75%；利润分布上，整体已有多组产品落在10%以下甚至为负，说明不是健康扩张，而是明显的低毛利挤压。\n\n老品牌仍在主导新产品成功，且新品牌几乎没有真正可复制的小卖家样本。 旧品牌 PreFeel 的新上架产品里，B0D4DPQ4HL、B0FDFWPBPN、B0GWM2XW12、B0GXF2GZTG、B0GXWHGZQ2 这类产品中，能赚钱的主要是 B0D4DPQ4HL、B0FDFWPBPN、B0GWM2XW12，核心打法都是“基于旧款做功能和外观微创新”，单价大约 9.08–9.79 美元；新品牌里只有 XenGro 的 B0FXB1VXG7 赚钱，但它依赖自有 App 集成和专用机型生态，明显不是低预算小卖家可以轻松复制的模式。结合市场样本，XenGro 的失败款 B0GXF2GZTG 和 B0H2TYN3K2 也都证明：仅靠透明标签、常规规格和基础功能，根本打不过同质化竞争。\n\n结论很明确：大品牌和小卖家都不应贸然进入；如果非要做，至少要准备更高预算和更强差异化，否则大概率被价格战吞掉。 你当前预算 500000 元人民币表面上够，但这类产品的真正门槛不只在首批备货和投放，还在长期研发、品牌和认证成本；对小卖家来说，现有数据没有看到 <300 评价的真实成功案例，反而更像是需要“强营销+强生态”的市场，甚至带有明显的竞争性流量打法。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
PreFeelXenGroNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
PreFeelXenGroOWMYOWL#Success Rate by Entry Time
Listing这个市场不值得进入，已经接近/进入低质量竞争区：新品牌真实成功率只有25%（1/4），但失败率75%（3/4），而且近两次新进入都失败，竞争是在变难，不是在变容易。 目前看不到“适合小商家轻资产切入”的信号；相反，当前更像是被老品牌和高营销投入挤压的新卖家战场，用户500000 CNY预算也只能覆盖起步，无法覆盖长期品牌化、研发和认证成本。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 0 2026 0 0 1 1 0 0 0 3 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 1 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 1 1 0 0 0 1 2026/5 0 0 0 0 0 0 0 2 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesPack of 5880, 30 Sheet White Rectangle Labels Small Blank Stickers Self Adhesive Writable Stickers for Office Home DIY Craft Supplies 0.35 x 0.5 inch
This listing is deemed profitablePrice (USD)$9.99Released TypeOld Release (2020-11-29)Brand is an old entry in this marketSize and Weight19.6 x 14.3 x 1.4 cm, 168.00gProfitable Factors
Low pricing strategyBased on old ASINDesign & Appearance
纯白单色，偏向办公整理场景，视觉更简洁。, 小尺寸白色长方形空白贴纸，5880枚大包装，适合高频批量标记。Key Buying Motive
可手写、可贴附，数量极大，适合文档、瓶罐和分类管理。Target Customers
需要大量低成本通用标签的办公室、家庭收纳和手工DIY用户。Early Investment
Investment
Monthly Revenue (Recent) (USD)$499.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight10.75% / 13.43%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight2.57% / 5.25%Peak / Non PeakSales & BSR Performance
Bright Orange 'HOT' Sticker Labels - High-Contrast, High-Adhesive, Ideal for Supermarkets, Convenience Stores, Coffee Shops and Food establishments - 1000 Count Roll of 1 1/2" x 5/8" Size Stickers
This listing is deemed profitablePrice (USD)$12.43Released TypeOld Release (2023-05-08)Brand is an old entry in this marketSize and Weight14.1 x 8.6 x 1.9 cm, 91.00gProfitable Factors
Low pricing strategyUnique appearance designDesign & Appearance
亮橙色高对比配色，远比常见白色/彩色标签更醒目, 短椭圆形‘HOT’警示贴，视觉识别度强，适合熟食/热食快速分拣Key Buying Motive
高粘性、1,000张大容量卷装，适合高频贴标场景Target Customers
超市、便利店、咖啡店、熟食/烘焙等需要快速标识热食的商家Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,243.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight21.98% / 23.83%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight18.42% / 20.26%Peak / Non PeakSales & BSR Performance
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