- Benchmark ASINB0C4LV8397
- MarketplaceUS
- Category ID1069392
- Analyzed Products
- Keywordoffice supplies
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不值得进入：整体已经被价格竞争拖进高风险区，新品利润率范围只在-0.90%到17.35%，而新品成功率只有11.11%，低于你要求的安全线，说明现在不是机会窗口，而是筛选场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论很明确：不建议进入。 这个市场已经明显偏向价格战，新品盈利率只有11.11%，整体可识别盈利产品占比也只有17.07%，而新品牌新品盈利率仅20%，失败率高达80%；再叠加新品牌新品非盈利率80%，说明新进入者大概率先亏后挣，风险很高。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?44.44%New listing success rate (old brands):0.00%New listing success rate (new brands):20.00%Which new brands have these successful new listings?Other major expensesR&DAlternatives- 可水洗/可重复使用的姓名贴套装：适合儿童水杯、饭盒、文具，价格通常更低，不依赖专用标签机，直接手写即可，购买门槛更低。
- 通用自粘标签纸（A4/卷装）+ 普通打印机方案：比专用热敏标签纸更通用，适合办公室批量贴标、文件归档、收纳盒管理，单次使用成本往往更低。
- 遮蔽胶带/美纹纸标签：临时标记文件盒、抽屉、线缆、样品时很方便，几乎家家都有，几乎零新增采购成本，适合短期或试用场景。
- 预切空白标签贴纸包（手写型）：不用设备、马上可用，适合仓储、教室、办公室临时分类；虽然没有热敏打印快，但更省钱、更容易买到。
- 干擦标签/白板贴：适合需要频繁改动的收纳箱、文件架和工位标识，反复擦写，比一次性标签更灵活，长期看更省。
- 可替换插卡式标签框/标签夹：用于抽屉、货架、文件盒时，可反复更换纸条，避免反复买耗材，适合固定场景的长期管理。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入：利润率和新品牌成功率都太弱，且已经出现明显的低价竞争压力。 现有数据里，市场整体可识别盈利产品只有17.07%，新上架产品盈利率只有11.11%；更关键的是，低于10%利润的产品已经在拉低整体吸引力，而新品牌正在用更低价格去抢量，这不是健康增长，是价格战前兆。
大品牌案例可以看 Phomemo，但它靠的是老品牌资产和高利润耗材，不是新手可复制的轻松路径。 Phomemo 的成功 ASIN 是 B08FCZTCT7，售价14.99美元，月销900件，月收入134.91万美元，利润率25.89%，最新评分4.7、2503条评论；它是老品牌，说明大品牌能吃到存量用户和品牌力红利。对比之下，新品牌 XenGro 的成功 ASIN B0FXB1VXG7 只做到售价9.99美元、月销100件、月收入9.99万美元，利润率11.11%，评论仅27条，早期投入约1797.62美元，说明新品牌即使做出白帽新品，也只能拿到很薄的利润和有限销量。可复制的核心是：做“专用耗材”而不是通用替代品，并且必须绑定自有硬件/旧ASIN生态、做清晰功能差异；而不是单纯拼低价。
New products with Highest revenueXenGro
Recent Monthly Revenue (USD):$999.00(100pcs/month)B0FXB1VXG7 (4.3/5 (27 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsPhomemo
Recent Monthly Revenue (USD):$13,491.00(900pcs/month)B08FCZTCT7 (4.7/5 (2503 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableMost investment in new productsLeast profitable new productsLeast investment in new productsIcyeeCha
Recent Monthly Revenue (USD):-(-)B0FPQWNVJ2 (4.8/5 (10 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):-(-)B0FXG9K1NXBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 亮橙高对比，货架上最醒目
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- “HOT”警示属性强，适合快速点击
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- 细小椭圆卷标，和常见姓名贴/装饰贴差异大
B0C4LV8397 (4.8/5 (63 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 专用标签机耗材，功能与普通贴纸差异大
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- 黑白极简外观，偏办公收纳风
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- 细长尺寸，适配小型机器，购买意图明确
B0FXB1VXG7 (4.3/5 (27 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入，结论很明确：已接近/进入价格战区，而且新品成功率太低。 样本里可识别利润的产品只有17.07%能赚钱，新品里只有11.11%赚钱；按你要求的标准，这已经是高风险市场，不适合大品牌或小品牌硬冲。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B08FCZTCT7Phomemo2020-08-07Yes$14.99900pcs$13491.025.89%$3492.82
B0D4DPQ4HLPreFeel2024-05-17Yes$9.79550pcs$5384.512.35%$664.99B0C4LV8397Generic2023-05-08Yes$12.43100pcs$1243.023.83%$296.21
B0CHYNG9G5Engrowtic2023-10-06Yes$14.25100pcs$1425.020.02%$285.29
B0FDFWPBPNPreFeel2025-06-17Yes$9.08200pcs$1816.013.98%$253.88B0FXB1VXG7XenGro2025-10-22Yes$9.99100pcs$999.011.11%$110.99
B0BWW74W2JIFAMIO2023-02-26Yes$9.9950pcs$499.512.2%$60.94Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0FXB1VXG7XenGro2025-10-22Yes$9.99100pcs$999.011.11%$110.99#New Product Success Rates
Listing这个市场不适合进入，结论很明确：新品牌成功率只有12.5%，而新品牌里真正盈利的只剩1个，且市场已经出现明显的价格竞争和老品牌压制。 用户预算有50万人民币，但从样本看，能跑通的只有像 XenGro 这种“靠老品类切入 + 明确功能差异 + 额外APP/研发投入”的路线，普通小品牌直接复制会很危险。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
XenGroNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
OWMYOWLIcyeeChaDraupnirPreFeelFainneDreecy#Success Rate by Entry Time
Listing这个市场不值得进入：新品牌成功率只有11.11%，整体可识别盈利率也只有17.07%，而且最近的新进入者几乎都在失败，说明竞争正在变硬而不是变好。 从时间上看，2025年开始才出现可见的新进入，但2025-2026年大多数新上市都落在非盈利区，市场不是机会窗口，而是高风险筛选场。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 1 0 0 0 4 2026 0 0 0 0 0 0 0 4 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 2 2025/10 0 0 0 1 0 0 0 1 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 0 0 0 0 3 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesPhomemo D30 Labels, 3/8" X 1 1/2" (12mm X 40mm) 160 Labels/Roll, D30 Label Tape Compatible with D30 Label Printer, Print Master Labels Refill for Home, Office, Kid School Supplies, Black on White
This listing is deemed profitablePrice (USD)$14.99Released TypeOld Release (2020-08-07)Brand is an old entry in this marketSize and Weight5.8 x 5.4 x 5.1 cm, 50.00gProfitable Factors
Based on old ASINEstablished brand with longevityDistinct functions and featuresDesign & Appearance
标准矩形白底黑字标签，外观较常规，主要差异不在造型而在规格与兼容性Key Buying Motive
热敏打印免墨水/碳带，支持模板编辑与个性化打印，适合家庭、办公室和学校的高频分类场景Target Customers
面向已经拥有 Phomemo D30 打印机的存量用户，以及需要快速批量做收纳、文件和学生用品标签的家庭/办公场景用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$13,491.00900 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight24.11% / 25.89%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight22.48% / 24.27%Peak / Non PeakSales & BSR Performance
Pack of 6480, 45 Sheet White Rectangle Labels Small Blank Stickers Self Adhesive Writable Stickers for Office Home DIY Craft Supplies 0.3 x 0.8 Inch
This listing is deemed profitablePrice (USD)$9.99Released TypeOld Release (2023-02-26)Brand is an old entry in this marketSize and Weight19.8 x 16.8 x 1.2 cm, 200.00gProfitable Factors
Low pricing strategyBased on old ASINDesign & Appearance
白色小矩形空白贴纸，规格紧凑，偏通用办公整理风格Key Buying Motive
单张可写、超大容量6480枚，适合高频分类贴标Target Customers
需要大量低成本空白标签的办公室整理、文档管理、手账和钻石画用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$499.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight9.52% / 12.20%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-0.23% / 2.46%Peak / Non PeakSales & BSR Performance
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