- Benchmark ASINB0GGHK88YT
- MarketplaceUK
- Category ID1938685031
- Analyzed Products
- Keywordhand tools, power tools
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
不建议进入。 这个市场目前不是可复制的增量机会，而是由少量样本撑出来的单品型结果：新品牌只有 1 个，新增产品只有 2 个，成功率 50% 但样本极小，不能当作宽松赛道；更关键的是，唯一赚钱款 B0GGHK88YT 也只是刚过线，利润率 14.47%，离健康高利润不远，但已经说明竞争不轻。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
#Budget Requirement
Listing不建议进入，这个市场对新卖家并不友好，且对小商家尤其不友好。 目前可见数据里，用户预算是500,000 CNY，单个可复制的成功新品 OWYR B0GGHK88YT 的月收入约301,900 CNY，页面可见的利润率约14.47%，但它已经卖到366条评论，明显更像是“有推广能力的新品牌成功样本”，不是低门槛的小商家模板；另一个同品牌新品 B0FLD93DS9 直接失败，说明这里不是稳态机会，而是强筛选、强竞争场。
Early sourcing + logistics + marketing budget (GBP)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):50.00%Which new brands have these successful new listings?Alternatives- 一次性粘贴式纱窗修补网/补洞贴：比整套磁吸纱窗更便宜，适合只是局部破损或临时防虫，不需要更换整扇窗网。
- 可裁剪的普通魔术贴纱窗条：安装门槛低、成本更低，虽然没有磁吸开合体验，但能满足大多数窗户的基础防虫需求。
- 静电吸附纱窗网：无需钻孔、无需框架，贴上就能用，适合租房或不想做DIY精装的人，价格通常也更低。
- 磁性窗帘/磁吸式门帘：如果用户主要是想在开窗通风时挡虫，这类产品更便宜、安装更快，且可重复使用。
- 可拆卸防虫纱网贴片/网格胶带：只针对通风小窗、厕所窗或临时使用场景，体积小、购买方便，替代整窗安装方案。
- DIY简易纱窗材料包（网布+胶带/卡扣）：对于会自己动手的用户，分开买材料往往比成品磁吸窗纱更便宜，也更容易按尺寸裁切。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场我不建议进入：样本里新品牌入场成功率只有50%，但只有2个新发布样本，代表性很弱；更关键的是，已经出现“新品牌也要靠高投入才跑得动”的信号，单个成功 ASIN 早期投入约 5977.62 英镑，用户 50 万人民币预算虽然够做单品启动，但不等于这个市场适合进。 目前能看到的唯一成功样本是 OWYR 的 B0GGHK88YT：售价 30.19 英镑，月销 100，月营收 3019 英镑，利润率 14.5%，月利润约 436.85 英镑；但它的早期投入高达 5977.62 英镑，而且 4.2 星、366 条评论，说明这不是低成本轻松切入型机会，而是要有持续投放和补货能力的打法。
可复制的正面案例只有这一个：OWYR / B0GGHK88YT。 这个 ASIN 的卖点是“磁吸窗纱、DIY 尺寸、白框灰网”，属于明确功能导向、安装门槛低的产品；它是 WHITE_HAT 新品，ACTIVE SALES，前 3 个月平均销量 66 件，说明新品起量路径是“明确功能 + 标准化规格 + 持续广告”。如果你非要跟，它更适合复制的是：功能定位要非常清楚、尺寸覆盖要完整、视觉上走干净的白/灰家居风，而不是去做复杂创新；但要注意，这个成功样本并不能代表小卖家友好，因为它已经拿到 366 条评论，明显不是“<300 评论/年的真正小卖家成功案例”。相反，失败样本 B0FLD93DS9 是同品牌同类目下的新品但已是 INACTIVE SALES、NON_PROFITABLE，说明这个细分里很容易出现“同样产品思路，没跑起来就直接死掉”的情况。
结论很直接：这是一个高风险、偏卷的市场，不是适合小卖家轻松进入的市场；大品牌也不是稳赢，但有资源的人才勉强有机会。 你要学的是 OWYR 这个成功 ASIN 的功能表达和标准化打法，而不是盲目复制；真正的小卖家成功样本在当前数据里没有出现，所以我不会把它判成小卖家友好市场。big brand should follow: OWYR；small business should follow: 无可靠可复制的小卖家成功案例；should follow ASIN: B0GGHK88YT；应避开的失败 ASIN: B0FLD93DS9。
Most investment in new productsNew products with Highest revenueLeast investment in new productsOWYR
Recent Monthly Revenue (GBP):£3,019.00(100pcs/month)B0GGHK88YT (4.2/5 (366 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- Product features and designs are too common without differentiation
B0GGHK88YT (4.2/5 (366 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- Product features and designs are too common without differentiation
B0FLD93DS9Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不值得进入：只有2个可识别样本，利润率一半只有14.5%，一半是亏损/无效，整体就是低利润、低样本但已经在压价的状态。对小商家不友好，对大品牌也不是好市场，因为你要靠更高投放和更强品牌力才能跑出来。
从数据看，OWYR 这条线里，B0GGHK88YT 2026-04-12 上线，售价 £30.19，近月卖 100 件，月营收 £3019，月利润 £436.85，利润率 14.47%，早期投入约 $5977.62，其中广告约 $1343.17；但同品牌另一条 B0FLD93DS9 直接亏损/不可盈利。品牌整体成功率只有 50%，这不是“稳定可复制”的成功，而是单品碰运气式成功。更关键的是，唯一成功款只有 14.5% 利润，刚刚勉强过线，按你的规则这仍然属于偏危险区，不是健康高利润市场；而且历史趋势显示 2025 年先出失败款，2026 年才有一条盈利款，说明市场不是成熟稳定，而是靠持续试错和更强打法硬挤出来的。
Profitability difficultyUnknown - Insufficient New ReleasesAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GGHK88YTOWYR2026-04-12Yes£30.19100pcs£3019.014.47%£436.85Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GGHK88YTOWYR2026-04-12Yes£30.19100pcs£3019.014.47%£436.85#New Product Success Rates
Listing结论很明确：这个市场不值得进入。 目前不是新手友好的机会，而是一个竞争已经很硬的市场；唯一可见的成功样本只是 1 个新品牌 OWYR 的 1 个新品 B0GGHK88YT，不能代表市场可复制性。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
OWYRNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
OWYR#Success Rate by Entry Time
Listing这个市场目前不适合进入：没有出现你定义的那种“可复制的新人机会”，只有一个新品牌 OWYR 的两个新品，一个赚、一个亏，说明结果高度依赖单品而不是市场本身的宽松。更关键的是，最近一年几乎没有新品牌扩张信号，当前样本里新品牌只有 1 个、旧品牌 0 个、最新两款新发售里盈利率只有 50%，这更像是“少量试错”而不是开放赛道。
从证据看，OWYR 的盈利款是 ASIN B0GGHK88YT，售价 £30.19，月销 100，月收入 £3,019，利润率 14.5%，首月/早期投入约 £5,977.62（其中广告约 $1,343.17）；但它的“同品牌另一款” B0FLD93DS9 直接是亏损、无有效销售，说明这个类目不是稳定赚钱，而是靠少数产品硬撑。按你的标准，14.5% 只能算勉强可接受，离“舒服赚钱”并不远，但并不足以证明市场宽松；亏损款的存在说明价格和转化压力已经很强。 另外，当前可见样本里没有 30~100+ 新品牌涌入的证据，所以还不能判定为你定义的“品牌过度涌入型超饱和”，但也同样没有看到足够多的真实新手成功案例来支持入场。
对大品牌来说，能做的是跟进 B0GGHK88YT 这种 白帽新发售、同型号切入、£30 左右价格带 的打法，但至少要准备高于单品早期投入的预算，因为这个市场看起来依赖广告与运营推力，不是低预算自然起量的赛道；对小商家来说，没有看到 <300 评价/年 的真正成功样本，现有成功样本已经 366 评价，不能算你要求的“ genuine small business ”，更像是接近“强运营/强投放”的案例。结论：不要进。 如果一定要做，只有大品牌才有机会尝试，但也属于高风险；小商家不建议碰。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 1 2026 0 0 0 1 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 0 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesOWYR Magnetic Fly Screen Window, DIY Up to 121x190cm, White Frame Grey Net
This listing is deemed profitablePrice (GBP)£30.19Released TypeNew Release (2026-04-12)Brand is a new entry in this marketSize and Weight36.8 x 22.7 x 3.9 cm, 1300.00gDesign & Appearance
白色边框+灰色网纱，整体偏家居百搭风格, 可裁剪的磁吸纱窗结构，适配多尺寸窗框且免打孔安装Key Buying Motive
可裁剪尺寸、15分钟免打孔安装、750GS磁条增强密封，兼顾防虫与通风Target Customers
适合租房用户、老房改造用户以及不想打孔安装纱窗的家庭Early Investment
Investment
Monthly Revenue (Recent) (GBP)£3,019.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight13.98% / 14.47%Peak / Non PeakRail Freight-3.41% / -2.92%Peak / Non PeakAir Freight-3.41% / -2.92%Peak / Non PeakSales & BSR Performance