- Benchmark ASINB0FQ1KQPVJ
- MarketplaceUS
- Category ID695483011
- Analyzed Products
- Keywordfood storage container
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
结论很明确：这个市场不适合进入，尤其不适合小商家。 目前已经出现明显的价格竞争，新品盈利率只有20.00%，新品牌新品盈利率更低，只有15.38%，而且大多数新品利润都被压在10%以下，属于高风险、低容错的市场。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing结论：不建议进入，这不是一个适合中小卖家切入的市场。 现在的信号很清楚：新品牌里失败远多于成功，价格已经被压到低利润区，老品牌还能赚钱，但那是靠资源和品牌力，不是普通新卖家能复制的路径。
Early sourcing + logistics + marketing budget (USD)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?13.33%New listing success rate (old brands):50.00%New listing success rate (new brands):15.38%Which new brands have these successful new listings?Which old brands have these successful new listings?Alternatives- 使用普通文件/杂志收纳盒替代专用盖架：成本更低、随手可买，适合把同尺寸盖子竖放分类，不一定需要为食物盒专门买配件。
- 用抽屉分隔条或可调节隔板收纳：很多厨房本来就有现成抽屉，直接改造现有空间通常比购买专用容器系统更便宜、更易落地。
- 用悬挂式门后收纳袋/挂袋：适合轻量塑料盖子或保鲜膜配件，安装简单，不占柜内空间，租房用户接受度高。
- 改用可叠放、同系列的食品盒：通过统一规格减少盖子混乱，比单独买盖子收纳架更直接，长期也更省空间。
- 用廉价塑料周转箱/收纳篮集中存放：不追求精细分类时，这种方案几乎零学习成本，搬动方便，价格通常低于金属专用架。
- 使用橡皮筋、夹子或标签做临时配对管理：适合暂时整理现有盖子堆，几乎无需额外支出，作为过渡方案很实用。
- 用现有烤盘/文件托盘做垂直分隔收纳：如果家里已有这些闲置物品，可以直接复用，避免购买专门的食物盒盖收纳产品。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不值得进入，已经明显偏向价格战和拥挤竞争。 目前可见的新品牌成功率只有15.38%，失败率高达84.62%；而新品利润表现里，老品牌新上架产品盈利率50%，但新品牌新上架盈利率只有15.38%，说明真正能赚到钱的主要还是有积累的老品牌，新品牌很难复制。
New products with Highest revenueUrackify
Recent Monthly Revenue (USD):-(-)B0FQBY53BYBrand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQRecent Monthly Revenue (USD):$7,658.00(200pcs/month)B0FQ1KQPVJ (4.3/5 (143 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatNet profit margin below 10.00%Old brand with the most profitable new productsMagheo
Recent Monthly Revenue (USD):$37,760.00(1000pcs/month)B0FJ2BRTT6 (4.5/5 (387 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitable
Recent Monthly Revenue (USD):$31,144.00(800pcs/month)B0GQ3DXCSR (4.5/5 (370 Reviews))Brand is an old entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableRecent Monthly Revenue (USD):$4,718.00(200pcs/month)B0FJ26D3FD (4.5/5 (367 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableLeast investment in new productsMost investment in new productsLeast profitable new productsZDDLOINP
Recent Monthly Revenue (USD):-(-)B0GSZ7NSCS (4.5/5 (19 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitable#Differentiations
Unique productsCommon productsDifferentiation:- 白色款更清爽，和浅色厨房更搭
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- 1件装更偏单人/小厨房，场景更明确
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- 可伸缩分区设计，适合锅盖和保鲜盒盖统一收纳
B0FJ26D3FD (4.5/5 (367 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
Differentiation:- 灰色中性外观，和多数厨房风格兼容
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- 2件套更适合整套橱柜收纳需求
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- 功能通用、可调隔板多，图片里更显整齐
B0F6LR8DFC (4.3/5 (724 Reviews))Brand is an old entry in this marketOld ReleaseSufficient Sales to Meet MOQOld ReleaseThis listing is deemed profitableSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入：已经接近价格战区，而且新品牌成功率不够健康。 现有数据里，已知利润率产品中，低于10%的占31.58%，新产品里低于10%的占40.00%，说明新入场很容易被压到低利润；虽然目前没到你设定的“30~100+新品牌”那种明确超饱和，但新品牌新产品盈利率只有15.38%，未盈利率高达84.62%，对新卖家非常不友好。
从证据看，市场里真正赚钱的样本集中在少数品牌和少数ASIN：Magheo 是唯一明确的老品牌代表，5个产品里4个盈利，成功率80%，其中 B0GQ3DXCSR 这款做到20.7%利润率、月销800、月营收31144美元、早期投入约23339美元；B0FJ2BRTT6 月营收37760美元、月销2000、利润率20.3%。但这类成功并不等于小商家可复制，因为 Magheo 的新款 B0H2CYBC18 虽然有201个review，却是非盈利、月销断档，说明单靠review堆量也不稳。反过来看，新品牌里只有 Nigelia 和 ZDDLOINP 的新款进入盈利区，代表性ASIN是 B0GQT2N5BZ（利润率15.72%，月销200，月营收6798美元）和 B0GSZ7NSCS（利润率26.72%，但销量数据不足），这说明能活下来的新品牌样本太少，且没有看到“低review、低预算、稳定高利润”的真正小商家成功模型；当前更像是老品牌+高投放+高销量在吃市场。
结论很直接：不建议你进入。 你的预算500000 CNY表面上能覆盖单个ASIN前期投入，但这市场要么需要接近Magheo这种品牌级投入和运营能力，要么就要靠更激进的营销手段去抢位；对小商家来说，现阶段没有足够干净的成功案例可抄。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0FJ2BRTT6Magheo2025-07-18Yes$37.761000pcs$37760.020.3%$7665.28B0GQ3DXCSRMagheo2026-03-31Yes$38.93800pcs$31144.020.72%$6453.04B0F6LR8DFCMustorn2025-04-27Yes$39.06400pcs$15624.028.79%$4498.15
B0GQT2N5BZNigelia2026-03-02Yes$33.99200pcs$6798.015.72%$1068.65B0FJ26D3FDMagheo2025-07-18Yes$23.59200pcs$4718.017.28%$815.28
B0FJ25NXHJMagheo2025-07-18Yes$23.5950pcs$1179.517.26%$203.59B0GSZ7NSCSZDDLOINP2026-03-18Yes$36.5-pcs$-26.72%$-Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GQ3DXCSRMagheo2026-03-31Yes$38.93800pcs$31144.020.72%$6453.04B0GQT2N5BZNigelia2026-03-02Yes$33.99200pcs$6798.015.72%$1068.65B0GSZ7NSCSZDDLOINP2026-03-18Yes$36.5-pcs$-26.72%$-#New Product Success Rates
Listing这个市场不适合进入，已经是明显的价格战/高竞争市场。 新品整体盈利率只有20.00%，而且新品牌新品盈利率只有15.38%，失败率高达84.62%；老品牌新品也只有50.00%，说明连成熟品牌都不是稳定赚钱，更多是在靠品牌力和差异化硬扛。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
ZDDLOINPMagheoNigeliaNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
LYNGUrackifyOther#Success Rate by Entry Time
Listing这个市场已经进入高风险、接近失控的价格战区，不建议进入。 近一年新品牌成功率只有20.00%，而新上架产品总体可确认盈利率仅36.84%；更关键的是，最新一批新品牌新品里84.62%不赚钱，说明进入门槛正在变高，而不是变低。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 2 0 0 0 0 4 2026 0 0 0 1 2 0 0 6 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 0 2025/9 0 0 2 0 0 0 0 4 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 1 2 0 0 2 2026/4 0 0 0 0 0 0 0 0 2026/5 0 0 0 0 0 0 0 4 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesMustorn 2 Pack Pots and Pans Organizer Under Cabinet, 22" Expandable Food Storage Container Lid Organizers with 9 Adjustable Dividers Pot and Pan Lid Holders Rack Inside Cabinet/Countertop(Gray)
This listing is deemed profitablePrice (USD)$39.06Released TypeOld Release (2025-04-27)Brand is an old entry in this marketSize and Weight33.0 x 21.0 x 7.8 cm, 850.00gProfitable Factors
Established brand with longevityDistinct functions and featuresDesign & Appearance
灰色外观，偏中性家居风格, 22英寸可伸缩结构，2件套多分区收纳架形态Key Buying Motive
可同时收纳锅盖、锅具盖和食品保鲜盒盖，且9个可调不锈钢隔板带来更强适配性Target Customers
需要在橱柜或台面统一整理锅盖与保鲜盒盖、且厨房空间不规则的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$15,624.00400 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight25.42% / 28.79%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight14.19% / 17.57%Peak / Non PeakSales & BSR Performance
Magheo Expandable Food Storage Container Lid Organizers, 22" Pots and Pans Organizer Under Cabinet with 9 Adjustable Dividers Pot and Pan Lid Holders Rack Inside Cabinet(Gray,1 Pack)
This listing is deemed profitablePrice (USD)$23.59Released TypeOld Release (2025-07-18)Brand is an old entry in this marketSize and Weight32.6 x 20.8 x 4.3 cm, 794.00gProfitable Factors
Based on old ASINDistinct functions and featuresUnique appearance designLow pricing strategyDesign & Appearance
灰色配色，偏中性家居风，适合大多数厨房风格, 可伸缩结构从12.6英寸扩展到22.4英寸，适配不同橱柜宽度Key Buying Motive
支持锅盖、锅具和食品盒盖双用途收纳；ABS底座更友好于不粘锅涂层，9个不锈钢可调隔板提升适配性Target Customers
面向小户型、收纳空间不足、需要同时整理锅盖和食品盒盖的家庭用户Early Investment
Investment
Monthly Revenue (Recent) (USD)$1,179.5050 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight13.74% / 17.26%Peak / Non PeakRail Freight- / -Peak / Non PeakAir Freight-2.64% / 0.88%Peak / Non PeakSales & BSR Performance
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