- Benchmark ASINB0GGHK88YT
- MarketplaceUK
- Category ID1938685031
- Analyzed Products
- Keywordtool set, hand tools
- Price Range-
- Minimum Net Profit Margin10.00%
- MOQ100
- Est. Purchasing CostNo price data
- Data Date2026-07-23
- Your Budget (for new listing) (CNY)¥500,000.00
Report summary from Keble AI Agent: Listing
这个市场不适合进入，已经是高风险价格战区。 现有数据很直接：新品牌只有2个，真正可识别的新发布只有3个，盈利1个、亏损2个，新品成功率只有33.33%；同时整体可判定盈利产品只占16.67%，说明市场不是健康增长，而是少数差异化产品在硬扛，多数同质化产品都在亏。
Recommended Products Features Direction
These products have successfully captured market share and are profitable. Their design and features are suggested for your investment, based on market competition, saturation, and demand.
New Brands
VS
Old Brands
Green indicates better success rate, red indicates poorer success rate. If you are a new brand, focus on the left side; if you are an old brand, focus on the right side.
New Brands
Old Brands
#Budget Requirement
Listing这不是一个适合现在进入的市场。 你的预算 50万CNY 只能覆盖少数单品的前期投入，但市场已经明显走向价格竞争：可识别样本里只有16.67%产品盈利，新品盈利率也只有33.33%，而且近两次新进入品牌 OWYR 和 XOOL 都出现了高亏损/失败信号，说明新人入场成功率很低。
Early sourcing + logistics + marketing budget (GBP)N/AExplains the budgetWith all these investments, who has profitable new releases
How many new listings are released by old brands?0.00%New listing success rate (new brands):33.33%Which new brands have these successful new listings?Alternatives- 手机修补式方案：购买现成的磁性防虫纱窗通常比“整套工具+安装”更省事；如果用户只想快速解决防虫问题，可直接找适配尺寸的成品纱窗或可裁剪纱网，省去测量、打孔和复杂安装。
- 胶粘/魔术贴纱网替代方案：对不想买工具的人来说，带自粘边框或魔术贴的防虫网更便宜、更容易安装，适合租房、临时使用或只需要短期防蚊的场景。
- 伸缩式/磁吸成品窗纱：相比购买工具自行加工，伸缩框或磁吸成品窗纱更接近“开箱即用”，安装门槛低，出错率也更小，适合普通家庭用户。
- 窗户缝隙局部密封方案：如果用户的核心需求只是减少虫子进入，而不是完整安装窗纱，可以用门窗密封条、缝隙挡风条、泡棉条等低成本替代，价格更低且操作更简单。
- 一次性外包安装：对于不想折腾DIY的人，可以直接找本地杂工、房东维护或物业安装，比购买专业手工具套件更省心，尤其适合只做一次的低频需求。
- 借用/共享工具方案：如果用户只是偶尔需要打孔、铆接或安装纱窗类项目，向朋友借工具、去社区工具库或租借平台获取工具往往比买整套工具更划算，减少闲置风险。
- 预制加工服务：把材料交给裁切/五金店代加工或购买已裁好的耗材，比自己买工具从头做更简单，特别适合对精度要求不高、但希望快速完成的小型项目。
Alternative solutions may pose a risk to your investment in certain markets.
#Brands Investment Analysis
Listing这个市场不建议进入，已经是高风险价格战区，且新品牌表现很差。 你现在看到的核心信号很明确：可识别利润产品只占16.67%，新品盈利率只有33.33%，而新品牌新上架产品里非盈利占66.67%，说明多数新入局者并没有跑通。
New products with Highest revenueOWYR
Recent Monthly Revenue (GBP):£3,019.00(100pcs/month)B0GGHK88YT (4.2/5 (366 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableOld brand with the most profitable new productsHAPDEN
Recent Monthly Revenue (GBP):-(-)B0BMQFH4MS (4.5/5 (113 Reviews))Brand is an old entry in this marketOld ReleaseInsufficient Sales to Meet MOQOld ReleaseNot enough sales volume to meet 100 MOQLeast profitable new productsMost investment in new productsLeast investment in new productsXOOL
Recent Monthly Revenue (GBP):£276.10(10pcs/month)B0FDKSWPDF (4.4/5 (397 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQ#Differentiations
Unique productsCommon productsDifferentiation:- 白框+灰网，家居感强，画面干净
- |
- 可裁剪磁吸窗纱，功能差异明显
- |
- 免打孔安装，适合租房和家庭用户
B0GGHK88YT (4.2/5 (366 Reviews))Brand is a new entry in this marketNew ReleaseSufficient Sales to Meet MOQWhite HatThis listing is deemed profitableSales & BSR
Differentiation:- 磁吸定位打扣钳，结构更有辨识度
- |
- 黑色工具+配件包，视觉上更专业
- |
- 面向DIY修补与手工人群，点击动机强
B0FDKSWPDF (4.4/5 (397 Reviews))Brand is a new entry in this marketNew ReleaseInsufficient Sales to Meet MOQUnderperformingNot enough sales volume to meet 100 MOQSales & BSR
#Net Profit Margins: All vs New
Listing这个市场不适合现在进入。 数据显示它已经开始走向低门槛价格战：已识别的可判定利润样本里，盈利率只有16.67%，而新品盈利率只有33.33%，同时新品里有两款明确不赚钱，说明新入场并不稳定。
Profitability difficultyModerate Risk Due to Price CompetitionAll products distribution on different profit levels
All products profit ratio distribution, including all products. For products with insufficient sales or missing profit ratio data, they will be categorized into other rows. This distribution included products that cannot determine the release date.
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%otherNew products distribution on different profit levels
This are the profit ratios of all new products. There are products without sufficient sales, no more than 100pcs in 3 months, or no profit ratio data, or just released. Those will be considered as 'other'
x < -10.0%-10.0% <= x < 0.0%0.0% <= x < 10.0%10.0% <= x < 20.0%20.0% <= x < 30.0%30.0% <= x < 40.0%x >= 40.0%other#Top Products by Net Profit Margin
Top 20 Profitable Products
Most profitable products ranked by profit value. Only includes products with positive profitability and active sales, regardless of release date.
B0GGHK88YTOWYR2026-04-12Yes£30.19100pcs£3019.014.47%£436.85Top 20 Profitable New Products
Most profitable new products ranked by profit value. Only includes newly released products with positive profitability and active sales.
B0GGHK88YTOWYR2026-04-12Yes£30.19100pcs£3019.014.47%£436.85#New Product Success Rates
Listing这个市场不适合现在进入：新品成功率只有33.33%，但已出现明显的价格竞争和差异化门槛；对小商家来说，能合法、稳定做成的机会很少。 现有数据里，只有 OWYR 的 B0GGHK88YT 赚钱，另外两款新品 B0FLD93DS9、B0FDKSWPDF 都不赚钱，说明新品不是普遍可复制的机会，而是少数靠老品改造+功能差异化才能赢的样本。
证据很直接：全市场已识别产品里，盈利产品占16.67%，新品盈利率33.33%，新品亏损率66.67%；而且亏损样本都指向“同质化+小市场/强竞争+低利润”这三类问题。 B0GGHK88YT 虽然是新品牌 OWYR 的成功案例，但它本质上是“基于旧ASIN再做功能差异化”，不是从零开创新品；它月收入约3019 GBP，利润率约14.47%，靠的是“免打孔、15分钟安装、磁吸固定、可裁剪适配多窗型”。相对地，OWYR 的 B0FLD93DS9 和 XOOL 的 B0FDKSWPDF 都是非盈利新品，说明如果没有明显功能升级，进场就容易被压进亏损。按你的规则，利润率低于10%就是高风险区，而这里亏损样本已经把市场风险说得很清楚。品牌层面，OWYR 目前是 1 盈利 / 1 亏损，成功率50%，但这个样本太小，不能当成小商家普遍可复制的成功；更关键的是，它的成功并不代表“轻资本新品牌也能随便做成”，因为这个成功案例已经依赖产品改造和较强的产品定义，而不是低成本铺货。时间趋势上，2025年出现2个新品且都失败，2026年才出现1个盈利新品，说明市场不是在快速扩张，而是进入了更挑剔、靠差异化吃饭的阶段。
结论：大品牌和小商家都不该贸然进；如果一定要做，只能围绕“旧品升级+明确功能差异化”去打，但这不是低成本稳赢盘。 目前没有看到需要“刷评式”竞争的证据，也没有 30~100+ 新品牌涌入的超饱和信号，但新品盈利样本太少、失败样本占多数，已经足够说明这是一个竞争很硬、容错很低的市场。
New products success rate.
What is the ratio of profitable products
Profitable (Unidentifiable released date)Profitable (Old product)Profitable (New product)Profitable (New product on old listing)New products but non profitableProfitable new products divide by brands
What is the ratio of different brands owning all profitable new products
OWYRNonprofitable new products divide by brands
What is the ratio of different brands owning all nonprofitable new products
XOOLOWYR#Success Rate by Entry Time
Listing结论很明确：这个市场不值得进，已经接近/进入高压竞争区，至少对小商家是直接不建议，对大品牌也不是好机会。 近一年新品牌真实成功非常少，当前样本里新发布产品只有3个可识别结果，盈利1个、亏损2个，成功率只有33.33%，而且最新盈利产品的利润率仅14.5%，刚过门槛，远不是舒服的赚钱区间。
证据上看，市场不是靠大量健康新品牌撑起来的，而是靠少量样本在硬扛。 时间上，2025年出现2个新品牌失败，2026年只出现1个新品牌成功，说明不是明显扩张型机会；新品牌成功案例只看到 OWYR 的 B0GGHK88YT，月营收约3019 GBP，月利润436.85 GBP，早期投入约5977.62 GBP，说明要先扛住接近6000 GBP 的前期投入才能验证模型。与此同时，OWYR 另一个新产品 B0FLD93DS9 是亏损的，XOOL 的 B0FDKSWPDF 也是亏损的，新品牌新发布产品盈利率66.67%失败、33.33%成功，说明新手入场成功不稳定。
给你最关键的判断：小商家没有足够好的真实成功样本可抄，大品牌也不该把它当低风险扩张盘。 目前能作为参考的只有 OWYR 的 B0GGHK88YT（盈利、14.5%利润率、366条评价、活跃销量），但 366 条评价已经明显高于“正常小商家”范畴，属于更强营销/运营能力的案例，不适合当小商家模板；XOOL 和 OWYR 的亏损款更说明这个类目容易烧钱。按你的预算 500000 CNY，钱够进场，但这不是“预算够就能赢”的市场，反而更像需要持续投放、品牌力和更强运营的市场。我的直接建议：不要进入。
How many products released each year
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
How many products released each month
Y-axis is product counts. X-axis is time period. For each time period, there are 2 column, each column is a released type of a product. Columns are in following orders: New product, New product on old listing
#Net Profit Margins by Entry Time
Different profit ratios of products released in year
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2022 0 0 0 0 0 0 0 0 2023 0 0 0 0 0 0 0 0 2024 0 0 0 0 0 0 0 0 2025 0 0 0 0 0 0 0 2 2026 0 0 0 1 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiableDifferent profit ratios of products released in month
Header is the profit ratios and first column is different time period. Each cells includes how many products are relased at the specific timerange and has a corresponding profit ratios. Only profitable and with active sales (more than 100 pcs in 3 months) will be considered. Any products without sufficient sold units in 3 months will be marked as 'other'.
Time/Profit% x < -10.0% -10.0% <= x < 0.0% 0.0% <= x < 10.0% 10.0% <= x < 20.0% 20.0% <= x < 30.0% 30.0% <= x < 40.0% x >= 40.0% other 2025/7 0 0 0 0 0 0 0 0 2025/8 0 0 0 0 0 0 0 1 2025/9 0 0 0 0 0 0 0 1 2025/10 0 0 0 0 0 0 0 0 2025/11 0 0 0 0 0 0 0 0 2025/12 0 0 0 0 0 0 0 0 2026/1 0 0 0 0 0 0 0 0 2026/2 0 0 0 0 0 0 0 0 2026/3 0 0 0 0 0 0 0 0 2026/4 0 0 0 1 0 0 0 0 2026/5 0 0 0 0 0 0 0 0 2026/6 0 0 0 0 0 0 0 0 ≥ 10% Profitable< 10% UnprofitableUnidentifiable#Case Study
Success CasesOWYR Magnetic Fly Screen Window, DIY Up to 121x190cm, White Frame Grey Net
This listing is deemed profitablePrice (GBP)£30.19Released TypeNew Release (2026-04-12)Brand is a new entry in this marketSize and Weight36.8 x 22.7 x 3.9 cm, 1300.00gProfitable Factors
Based on old ASINDistinct functions and featuresDesign & Appearance
白框+灰网配色，偏家居隐形风格, 可裁剪的磁吸式窗纱结构，适配多种窗型与尺寸Key Buying Motive
免打孔、15分钟快速安装；磁吸固定更利于减少缝隙进虫Target Customers
适合租房用户、想保留窗框无损安装的人，以及需要给滑窗/平开窗临时加装防虫网的家庭Early Investment
Investment
Monthly Revenue (Recent) (GBP)£3,019.00100 sold in the past 30 days · as of 2026年7月Net Profit Margin
Sea Freight13.98% / 14.47%Peak / Non PeakRail Freight-3.41% / -2.92%Peak / Non PeakAir Freight-3.41% / -2.92%Peak / Non PeakSales & BSR Performance